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Blog Revenue Strategies for the Web Discovery Era
- Your vote:
- Yes No
- Organizer:
- Description:
- What will it mean to be a professional blogger three years from now? As the Web becomes more intelligent, bloggers must be prepared to evolve their publishing, syndication and monetization strategies. A better collective understanding of individual consumers, “smarter” content aggregation tools and new models for content distribution will transform the current landscape, creating new opportunities for market leadership and revenue generation. This panel will examine the major trends at work, and dig deeply into these new opportunities for the online publisher.
- Questions
Answered: -
- What will the blog publishing process look like next year? Three years from now?
- What’s the difference between “search” and “discovery” and why should bloggers care?
- What are the emerging syndication and monetization opportunities that are transforming the traditional online publishing business model?
- What technologies are driving these trends?
- What will the emerging online publishing market leaders look like?
- What role will blog publishers play in ad networks?
- What will be the new collaboration models between author and distributor/syndicator?
- What role will micro-publishing (e.g. Twitter, FriendFeed models) play in this transformation?
- Why are behavioral targeting and consumer profiling initiatives relevant to these trends?
- What role will “old media” brands play in this economy?
- Level:
- Intermediate
- Category:
- Business / Entrepreneurial
- Type:
- Panel
- Event:
- SXSW Interactive 2009
Developed for SXSW by Lindsey Simon