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Title:

Dancing With Zombies: Monetizing the 'Old Media' Graveyard

Your vote:
Level:
Intermediate
Type:
Panel
Category:
Content
Presenter:
Matt Cohen, OneSpot
Description:
With online content exploding, the “old media” deathwatch has become a popular spectator sport. But with large financial war chests, millions of readers, and a burning need to re-invent their business models, big media brands aren’t joining the departed anytime soon. They’re just turning into something new. This panel will contemplate the old media metamorphosis and discuss why these brands will offer substantial syndication and revenue opportunities to third party online publishers in the years ahead.
on 8/8/08
Old media will be dead in 5 years. What's next?
Do it today!
Legend
    0
    Zilch - I have no interest in this idea.
    1
    OK - But this is not really my cup of tea.
    2
    Good - I might attend this panel.
    3
    Better - I probably will attend this panel.
    4
    Best - I will definitely attend this panel.
    5
    Amazing - This justifies my trip to SXSW.
T
= Technical panel
P
= Philosophical panel
B
= Beginner level
I
= Intermediate level
A
= Advanced level
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