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Title:

Responsible Blogger/Public Relations Interaction

Your vote:
Yes No
Organizer:
Darren Rowse, b5media Inc.
Description:
PR professionals and bloggers need to find common ground and work together to develop a better way to correspond with one another. This panel attempts to get thought leaders on both sides of the issue talking openly about how to improve their relationship and ultimately help each other be successful.
Questions
Answered:
  1. What is about PR that bothers bloggers the most?
  2. What is it about bloggers that bug PR professionals the most?
  3. What would PR professionals like to see change about the pitching process overall, and especially when conversing with the blogosphere?
  4. What are some successful strategies successful bloggers use to manage and organize the massive daily influx of emails/pitches/inquiries?
  5. How has the public relations industry changed in the last ten years to accommodate citizen journalism and online media?
  6. What are some best practices for bloggers?
  7. What are some best practices for public relations?
  8. How can we get beyond animosity and move toward mutual respect and cooperation from both sides?
  9. How does pitching bloggers differ from pitching traditional news outlets?
  10. Are public blacklists the only answer? The best answer? Fuel to the fire?
Level:
Intermediate
Category:
Human / Social Issues
Type:
Panel
Event:
SXSW Interactive 2009
Ed Schipul
on 8/8/08
It would be interesting to have a panelist who is both a blogger AND a member of the media. I hope this panel makes!
Jeremy Bencken
on 8/8/08
How about Gina Tripani and a person person from her blacklist.
Darren Rowse
on 9/8/08
Gina would be high on my list of people to approach for this one :-)
Matt Williamson
on 9/8/08
I want to see some young voices as well as 'seasoned' bloggers/journalists. I think we need a mix of brashness and respectability.
Arnold Aranez
on 11/8/08
The Blogger and Journalist relationship has been under strain more because of ignorance than anything else. This is a great idea and hope it comes to fruition.
Lasha Krikheli
on 11/8/08
Mixing the blogging and PR industries can be a tough endeavor for an individual. Easing the tension between each other and making correspondence simpler, it'll be more of an enjoyable experience for people involved in any way.
Patrick O'Keefe
on 12/8/08
Sounds like a great panel. Jason Falls would be another compelling choice!
Jeanne Dupuis
on 14/8/08
I would LOVE to attend this panel. I must think about this sort of thing on a daily basis.
Claudia Snowden
on 18/8/08
I'm there, Darren. Be great to meet finally!
Marc Beharry
on 22/8/08
excellent idea
Laura Tha
on 23/8/08
This is an awesome idea!
Nike Air Force One
on 7/4/09
Execellent
Nike Dunks
on 5/5/09
Great article
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Developed for SXSW by Lindsey Simon