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Title:

Creating a Fashion E-Presence With Social Media and New Technologies

Your vote:
Yes No
Organizer:
Uduak Oduok, Ladybrille
Description:
Social media and new technologies have changed the way products and services are marketed. While a few fashion industry leaders have embraced the social media movement, many have been reluctant. This panel explores the benefit of social media and how fashion businesses can increase their bottom line by embracing it.
Questions
Answered:
  1. What are the best ways to reach social media influencers such as bloggers, forum authors/leaders?
  2. What are the best online social media marketing tools to reach your target audience who are now or have embraced social media?
  3. Who are the key social media influencers?
  4. What are the best methods to pitch your brand, products, company or stories to them?
  5. How do you reach social media influencers in niche but emerging fashion markets such as Asia [China], South East Asia [India] and Africa [Nigeria, Kenya, South Africa, Ghana & Ethiopia]?
  6. How do you create a viable E-commerce/retail presence using social media and new technologies?
  7. What are the new technologies in social media that will be beneficial to market and sell your fashion brand?
Level:
Beginner
Category:
Advertising / Marketing
Type:
Panel
Event:
SXSW Interactive 2009
Uduak Oduok
on 8/8/08
Best- I will definitely attend this panel.
Erik Hersman
on 12/8/08
I like it! You're the perfect person to lead such a panel too Uduak.
ilker yoldas
on 12/8/08
Sounds interesting.. 5 stars! =)
anina net
on 12/8/08
i'd love to see this pannel happen. there is such a small focus on fashion and technology and so much of the other areas. it would be great too to see some women up on stage instead of always men.
Yetunde Taiwo
on 12/8/08
This certainly has to happen :)Fashion is seriouly integrated with Technology and we need to help so many people realize that.
Julie Rorrer
on 12/8/08
Companies that encompass social media, new technologies and fashion is definitely a new way of thinking for the fashion industry. Would be great to see a constructive conversation about the mixing of these elements and how it will affect the future of the fashion industry as a whole...5 stars for this panel!
Natalie Drieu
on 12/8/08
This panel is great to show how social media on the web can change the fashion industry. I would love to see this panel!
Femi Emiola
on 12/8/08
This panel would be an excellent way to learn how to leverage the immense power of social media for marketing in the fashion industry specifically. Definitely a 5-star vote from me.
nike air yeezy
on 17/5/09
Mike rocks! Vote for him and learn to bend all browsers to your own will!
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Developed for SXSW by Lindsey Simon