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Title:

Love Your Customers, They Love You Back

Your vote:
Yes No
Organizer:
Brian Solis, FutureWorks
Description:
Relationships are the new currency in social media. They need cultivation and value from both sides in order to grow into something of value and longevity. Explore engagement as the only way to earn customer respect, business, loyalty, and referrals as we do what matters to earn their friendship.
Questions
Answered:
  1. How does social media empower customers?
  2. How can does social media empower customer service?
  3. How to become a service-focused organization without f’n everything else up?
  4. Who is responsible for managing customer conversations?
  5. How can we measure the frequency of relevant conversations and our participation?
  6. How can listening and participating be used to improve customer loyalty?
  7. What are the tools we can use?
  8. How can I make sure customers don't hate me?
  9. What is valuable to a customer?
  10. How to love your customers and have them love you back?
Level:
Advanced
Category:
Community / Social Networks
Type:
Panel
Event:
SXSW Interactive 2009
Doug Pollei
on 8/8/08
It would be great to see some before and after case studies on this topic.
Lee Odden
on 8/8/08
It's all part of the "give to get" that works with the social web. Brian is an EXCELLENT speaker.
warren sukernek
on 8/8/08
Brian is an excellent speaker and deep thinker.
Jeremy Bencken
on 8/8/08
Another great leading-edge topic from Brian.
Aaron Strout
on 9/8/08
Brian - this is going to be a great panel. I am very much looking forward to hearing the Wisdom of Solis!
Roxanne Darling
on 11/8/08
Any session talking about "love" gets my vote; a session with this team" Gets 5 stars!
Marcus Nelson
on 12/8/08
This is going to be a good session - any idea who else will be on the Panel?
Andy Kaufman
on 14/8/08
Looking forward to it!
Saul Colt
on 14/8/08
I should be on this panel...no one loves their customers more than me!
Babette Pepaj
on 28/8/08
Hey Brian - interesting topic... I would like to hear this discussed -

Hey Saul.. great to see you here too! :) HAHAHH Small world. I think you're stalking me.. in the past.
warren sukernek
on 29/8/08
Saul and Solis together? Watch out Led Zeppelin, that's a Whole Lotta Love!
David Scott
on 29/8/08
Brian has some great ideas.
Desdemona Bandini
on 29/8/08
I would love to hear this!
Kurt Daradics
on 1/9/08
An interesting conversation to explore how social media allows us a different perspective on this important and relevant topic. Go Brian!
Jeska Dzwigalski
on 8/9/08
Brian - great panel idea. I think often the basic tenants of customer support (friendliness/respect/love) are the easiest to let slide. I work with Linden Lab (creators of Second Life) and if you're looking for another panelist, I'd love to talk about how to utilize virtual worlds alongside other types of social media to broaden your relationship with your customers. I've seen inworld research and focus groups, customer organizing, support conversations and more help extend support out of the browser. Feel free to ping me if you'd like more info or to talk about it ;)
Nike Air Force One
on 26/3/09
Awesome!!
forex trading
on 9/4/09
This social media trend is just a bubble
Nike Air Force 1
on 28/4/09
Great information
Free iPhone 3GS
on 25/7/09
nice
Nike Air Force 1 White lows
on 4/9/09
Great
Free MacBook Pro
on 8/10/09
I agree with your sentiments that social media relationships take time to develop. You can't just jump into these thing - you need time to become established and gain a reputation, much as you do in real life.
tiffany jewelry
on 20/10/09
Good idea for a panel. Case studies ARE good. :)
tiffany jewelry
on 22/10/09
Love this man. Great stuff, great prices, free shipping. Email him if you cant find what you are looking for and he will look for you. Good customer service.louis vuittonSomeone who is knowledgeable in louis vuitton.Another guy from hong Kong (Largest louis vuitton second hand city, I believe) he has great stuff at fair prices but his shipping is insane
cialis online
on 30/10/09
I should be on this panel...no one loves their customers more than me!
Games Online
on 3/11/09
Good luck
Art Directory
on 8/11/09
I cultivate customer loyalty by respecting their needs and giving a personal touch each time they come around. Good customer relationship is very important to me.
Free Xbox 360
on 11/11/09
Why would your customers hate you? If your customers hate you surely they aren't going to be your customers for much longer?
blu ray ripper
on 13/11/09
Sounds like it will be a very interactive panel... like the style.
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Developed for SXSW by Lindsey Simon