Companies across industries are developing and fostering online communities, recognizing the benefits of connecting with customers on the Web. Unfortunately, not all communities thrive to become a successful vehicle for businesses. Leaders of top online communities from Flickr to Facebook will discuss top best practices for managing online communities.
Questions Answered:
Why are online communities important? How has it helped your business?
What are the top best practices to keep in mind when developing and fostering an online community?
In today’s environment, what are the common challenges that community managers likely face? What’s the best approach in handling these circumstances?
What beyond individual technologies do community managers need to know when facilitating constructive communication with members?
After you’ve built a successful community, where do you go from there?
What challenges do managers face as a community expands internationally and how can these issues best be addressed?
As your community continues to grow, how do you manage the scale and maintain the “community feel”?
How can feedback from your communities drive your organization's strategy?
Have community efforts helped your business and/or the growth of your service?
What 1 piece of advice would you give to someone starting their own community?
Panelists:
Heather Champ, moderator (Flickr), Matt Stinchcomb (Etsy), Jessamyn West (Metafilter)