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Title:

What Do You Do When the Traffic Starts Coming

Your vote:
Level:
Intermediate
Type:
Panel
Category:
Content
Organizer:
Brian Massey, Conversion Sciences
Description:
With the advent of search marketing, we've developed a "If they come they will buy" philosophy for Web sites. However, most of the traffic we’re buying is bouncing like a bad email address. This panel of experienced professionals will discuss strategies for creating content that engages and converts our visitors.
Great subject... a huge need.

Looking forward to it Brian!

Charlie
on 8/8/08
Excellent topic, man! Hope to download a wee portion of your vast knowledge on this topic. ;D
on 8/8/08
Getting them to your site is half the battle! This panel will fill in the other half.
on 11/8/08
A much needed topic in this day and age where people have solved the first part of the equation, but have no idea what's next on the path to building sales online.
on 11/8/08
Sounds like an interesting talk!
on 11/8/08
VERY important topic!
rob campanell
on 18/8/08
cool idea
on 19/8/08
The panel I'm envisioning will have luminaries from the following practices:

1. Personas
2. Content Marketing
3. Social Media
4. User Interface Design

I'm open to ideas for who you want to see on the panel (assuming it gets accepted). Email ideas to panels@conversci.com
on 25/8/08
Great panel, Brian!
on 25/8/08
Brian is a great presenter and I know this will be a killer panel.
on 25/8/08
Brian,
Great to see you presenting this year- I will be there in your audience.
on 25/8/08
Brian is my go-to guy for internet marketing strategies. I try to take advantage of every opportunity to hear him speak!
on 25/8/08
Websites are useless unless the visitor takes action that you know about! Thank you for delivering this topic!
Terri Bishop
on 25/8/08
Great topic!
rose holston
on 26/8/08
I'd like to see a Web stats measure and tweak addition to the panel. Online marketing is no different than traditional marketing. There is no auto-pilot. Google Analytics is a great tool to implement for more than just tracking number of visitors. Stats help us to make decisions about what is working on a Web site, what needs work and what may need to be discarded.

Jen Knoedl
on 29/8/08
Oooo! Sounds good!
on 29/8/08
Brian has a wide range of experience in all areas of online marketing. He can take complex subjects and make them simple. This will be a great panel.
on 29/8/08
Brian is 'da man for conversion. And he's been around Austin since the Internet's early days. Excellent panel suggestion!
Joel Harvey
on 29/8/08
Brian is a leading thinking on converting web traffic into web revenue...can't wait to see the panel.
on 29/8/08
Good topic and great presenter.
on 29/8/08
I've been to presentations Brian's given, and they are rock solid chock full of great information. He's an entertaining, informative, engaging, interactive speaker. You shouldn't hesitate to sign him up for SXSW. Sign him up, and I'll sign up to go!
on 29/8/08
I have been looking to Brian to convert me for years. He does a great job.
on 29/8/08
Great!

WE've ALL had experience with some of our favorite services and vendors tanking in the backwash of their own success.
Do it today!
Legend
    0
    Zilch - I have no interest in this idea.
    1
    OK - But this is not really my cup of tea.
    2
    Good - I might attend this panel.
    3
    Better - I probably will attend this panel.
    4
    Best - I will definitely attend this panel.
    5
    Amazing - This justifies my trip to SXSW.
T
= Technical panel
P
= Philosophical panel
B
= Beginner level
I
= Intermediate level
A
= Advanced level
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