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Bootcamp for a UX Team of None

Event Interactive 2012
Format Workshop
Organizer Fred Beecher – Evantage Consulting
Speakers
  1. Fred Beecher – Evantage Consulting
  2. Russ Unger – Happy Cog
  3. Todd Zaki Warfel – Messagefirst
  4. Brynn Evans – Google
  5. Krista Sanders – AOL
Description This workshop will introduce you to affordable user experience design methods for getting user input and feedback throughout your design and development process. These methods, like guerrilla research, gamestorming, and progressive prototyping, will allow you to do just enough UX design to get you started in the right direction. They will help you get in touch with your users efficiently and use their feedback and insights to influence your design decisions. But why should you care? Your code is gold. Your business model is solid. You should care because having a good UX is no longer a differentiator; it’s an expectation. What you need is a good UX designer. Of course, they’re rare and expensive right now. Is it possible to fix your UX without one? Yes. You won’t go home from this workshop with your own UX designer, but you will be armed with the knowledge that will enable you to enable your users to make you next year’s most sought after angel investor.
Questions
Answered
  1. How can a startup that doesn't have a UX team still have a good user experience?
  2. What are the components of UX design?
  3. What are some affordable ways for me to improve my understanding of users?
  4. How do I make design decisions based on that understanding?
  5. How can I efficiently get feedback on my design throughout the development process?
Level Beginner
Category Design / Development
Tags Efficiency, Startups / Entrepreneurship, User Experience Design
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