From the Greek Agora to the Dutch flower market at Aalsmeer to eBay and the iTunes App Store, markets have always been a key element of social civilization. But what are "markets" really, and how is technology changing their complexion? From GPS and location-based services to concepts such as VRM (Vendor Relationship Management), this session will examine the seven types of markets that technology has enabled, and how those markets are affecting our business relationships.
Questions Answered:
What is a "market?"
How have markets changed over the last 2,000 years?
What things are important for a market to exist?
Can customers set up markets, or only vendors?
How do "free" business models affect markets?
What is the technical architecture needed to create a market?
How do social networks change the nature of markets?
How do location-based technologies such as GPS change markets?
How do we federate across markets in different locations?