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2012: Social Media’s New Role In Politics

Event Interactive 2012
Format Panel
Organizer Vishal Sankhla – Viralheat
Speakers
  1. Vishal Sankhla – Viralheat
  2. Mark Blumenthal – The Huffington Post
Description Social media has earned a prominent seat at the table with the large media companies of the world and has birthed an entirely new way to cover the world of politics. As we approach the electoral year, political chatter will continue to snowball and generate enormous heaps of data. Data can drastically impact how we determine the importance of a given story, the ways that we gauge public opinion and eventually may even revolutionize the way we cast our votes. This panel will discuss the many ways that the web is providing entirely new tools and resources to track and cover the world of politics and discuss the unique perspective social media data paints for the voice of a bolder and broader demographic. This panel will feature experts in political news, new media, data crunching and the real-time web debating the future of political coverage and the impact of new social technologies on political news and research.
Questions
Answered
  1. Is there really a substantial correlation between social media and real-world political outcomes?
  2. What can we learn from real-time stats on the public’s reaction to a candidate that makes a controversial statement?
  3. How should we interpret sentiment analysis on social media compared to a direct poll of voters?
  4. What tools can politicians and constituents use to interpret social media chatter?
  5. How is social media being used and digested by our representatives? Are they really listening?
Level Beginner
Category Government and Technology
Tags Politics, sentiment, social media
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