Building an audience for your content is expensive. What's a start-up to do to? In this session, we'll talk about some of the ways making your content location-aware can help you quickly build an audience. We'll also show you how to do it.
Questions Answered:
How can I increase my audience through location-enabled content?
How are large sites leveraging my content?
How do I location-enable my site's content?
How can location-enabled content help me monetize my web application?
What if my content is applicable to multiple locations?
Why widgetize my content?
How can I widgetize this content?
What standards are emerging for location aware content?
What do all these geo acronyms and terms mean: geoRSS, geoNames, KML, geocode, toponym, WoEID, GML, WGS84?
How "local" should my wherification be: block, street, neighborhood, city, etc.?