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Title:

Presenting Straight to the Brain

Your vote:
Yes No
Organizer:
Cliff Atkinson, Beyond Bullet Points
Description:
Is there a way out of the oppressive PowerPoint culture that surrounds us? Yes: skip the fonts and graphics talk, and explore how the human mind learns. When you accept what the research says about the brain, you’ll have no choice but to present a clear and compelling multimedia story.
Questions
Answered:
  1. What are the limits of the mind when it processes new information?
  2. Why and how should one strike a balance between text and imagery?
  3. How do you signal the most important points out of a large body of information?
  4. Why is it important to engage an audience emotionally?
  5. What is the best shape for information to increase the ability of someone to remember and apply it?
  6. Everyone says "tell a story," but how do you tell a story when you don't have one?
  7. How much longer does a storyboard presentation take to create than a standard one?
  8. Do you have any tricks for presenting?
  9. Is there any software you'd recommend?
  10. Are there any resources you'd recommend?
Panelists:
Cliff Atkinson, moderator (Beyond Bullet Points), Craig Ball (craigball.com), Jared Goralnick (AwayFind / SET Consulting), Kathy Sierra (Creating Passionate Users)
Level:
Intermediate
Category:
Business / Entrepreneurial
Type:
Panel
Event:
SXSW Interactive 2009
Jared Goralnick
on 8/8/08
This will be a rockin' panel--well, I'm biased as I'll be one of the panelists. Cliff Atkinson literally wrote the book on dynamic presentations. (Beyond Bullet Points is the best selling book on PowerPoint). Also joining us would be attorney Craig Ball, who is pretty much THE go to guy for presenting difficult information in the courtroom...for instance, he was a lead consultant to the plaintiffs on the Enron case. I've met both of them at conferences where they were the keynotes, so I'm thrilled to be presenting alongside them. Their presentations are engaging, and I hope we can communicate how to use a little bit of psychology, neuroscience, and other research to help you to present in a way that's both compelling and vivid. Can't wait for this!
Jared Goralnick
on 8/8/08
UPDATE: KATHY SIERRA (author of O'Reilly's Head First series, the Creating Passionate Users blog, and regular keynote at conferences like SXSW) has joined our panel! Not only is she a phenomenal presenter, but she likely has the most experience in the scientific side of all this. That makes for having 3 of the most talented, dynamic, and brilliant presenters on one panel. I'm going to learn a lot--please vote for us!
Alexis Rodich
on 23/8/08
Wow- what a useful and important panel! Sure, most of us know the importance of giving effective, memorable and engaging presentations, yet very few of us know *how* to do it. As an MBA candidate, I have found it disappointing that the art of presentation starts and ends at power point, and would very much appreciate any opportunity to learn new and innovative techniques.
Carla Young
on 25/8/08
Count me in!
Brownell Chalstrom
on 27/8/08
We could all benefit by getting away from bullets.
Melissa Pierce
on 27/8/08
You know I want to hear all about this. Making the digital world function more like our brains is a premium around these here parts!
Glenda Sims
on 29/8/08
I'm already drooling over this session...what a powerhouse panel, Cliff Atkinson, Kathy Sierra, Jared Goralnick, Craig Ball...that is a dream team. I predict this will be one of the most valuable and memorable panels at SXSWi2009.
Gregg Marshall
on 29/8/08
Great sounding concept!
Virginia DeBolt
on 29/8/08
Kathy Sierra. YES!
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