Corey Denis, reapandsow/ digital music distribution, marketing & consulting
Description:
Technology products have built an entirely new generation of music consumers & fans often called the "New Music Economy.” This panel will explore emergent technological needs or expectations of the new music economy and the technologies which support expectations and lay groundwork for future needs & opportunities. This panel will end with the creation of an actual roadmap for the New Music Economy. Audience participation encouraged.
Questions Answered:
Metadata: should it be standardized? Why or why not? how would this work? Why is it so difficult for bands to fix their own metadata? Is there historical background for this type of standardization and can it be used in the roadmap?
Is music "Free Like Water"? Why are so many companies building tools which make music free and does this mean it's also free for the artist? is this a viable plan for the future music economy and how does this play a role in the roadmap?
Who provides marketing metrics? What are the metrics available vs the metrics the music industry is asking for & what can be written into the roadmap?
What are the current Technological challenges, advances and needs in digital distribution? Who is the leading encoder and why?
What are the technology needs of the music industry from technology startups who build music products? How can the music industry and technology startups work together on low budgets
What do artists & labels want from technology and how does this differ from what is actually available?
What are the technological challenges of integrating live performance with online performance? How far are we from solving them? How does live music fit into the roadmap?
are technology products and their passionate users defining the role of quality versus quantity in a long tail economy?
What is the new music economy and why is a roadmap necessary, if at all?
What is the roadmap and what are our goals for SxSW Interactive 2010? (this will be defined by end of session)