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Community by Accident

Event Interactive 2012
Format Dual
Organizer Nicholas Tolstoshev – Spiceworks
Speakers
  1. Nicholas Tolstoshev – Spiceworks
  2. Tabrez Syed – Spiceworks
Description Sometimes the best things that happen aren't planned. The same is true for successful online communities. Facebook started out as a closed network of Ivy League students. Today, it's a global phenomenon shaping our age. The Spiceworks community was a software engineer's pet idea that was almost nixed by the CEO . Now it's the world's largest community of small business tech professionals. While it's important to actively care for your community, the most successful flourish by learning how to capitalize on happy accidents. In this session, community experts from Spiceworks will share ways you can recognize and make the most of happy accidents. From picking an orange dinosaur as a mascot to using chili peppers as a rating scale, come learn about all the accidents we've had along the way and how we've made lemons into lemon hand grenades.
Questions
Answered
  1. How can you recognize an accidental opportunity?
  2. How do you take an happy accident and run with it?
  3. What can you do to make yourself more accident prone?
  4. How to recognize an unhappy accident and turn it into an opportunity to shine?
  5. How can you listen to your users to improve your product, turn your users into raving fans, and make you a happier person
Level Intermediate
Supporting Material http://community.spiceworks.com/topic/100447-meet-spicerex-your-new-best-friend-it-comrade
Category Social Media / Social Networks
Tags community building, Dinosaurs, social design
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