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	Yes No	Get Over It: Social Media Measurement Hang Ups Joseph Kingsbury , Text 100 Is it all about the Benjamins? The debate about how to best measure social media rages on, keeping m... READ MORE Is it all about the Benjamins? The debate about how to best measure social media rages on, keeping many brands and startups stalled on the sidelines without the data needed to secure support and funding for projects. But what's wrong with different strokes for different folks? It's clear no one formula will ever be the magic bullet. Moderated by Text 100 Public Relations' Joe Kingsbury, this panel discussion includes experts in social media ROI from a broad range of viewpoints, ready to help you find the right result for your business or project. Branding / Marketing / Publicity, Career / Work Concerns, Other / Out There, Social Networking
	Yes No	Community Management: Future Skills You'll Need to Know Saul Colt, Zoocasa.com Community Management is a key role in any startups but with any new role in a company they need to e... READ MORE Community Management is a key role in any startups but with any new role in a company they need to evolve over time to survive and prosper. Come listen to what the future of community management will look like because the future role is more than just drinking with customers! Branding / Marketing / Publicity, Career / Work Concerns, Community / Online Community, Self-Help / Self-Improvement
	Yes No	How to Teach Entrepreneurialism Globally Doug Richard, School for Startups Entrepreneurialism is global. As the world gets small, entrepreneurs develop a more global reach, bu... READ MORE Entrepreneurialism is global. As the world gets small, entrepreneurs develop a more global reach, but how does an entrepreneur start? In what ways does an entrepreneur from Silicon Valley differ to one in Delhi? There is a whole new generation of potential entrepreneurs out there, without a clue how to start. There are job shortages for students graduating university and college who are venturing out on their own. Business / Entrepreneurial / Monetization, Career / Work Concerns, Economic Concerns, Education, International
	Yes No	From Fragile to Agile: Efficient Development for Startups Jonathan Howell, Huddle.net Agile software development is now mainstream – with all the mass misinformation that implies. Jona... READ MORE Agile software development is now mainstream – with all the mass misinformation that implies. Jonathan Howell separates misguided talk from the basic principles, and argues that startups can make development more efficient, more predictable and ultimately more enjoying with just a little investment in agile practices early on. Back-End Programming / Databases, Case Study, Front-End Programming
	Yes No	Web Startups: Rely On Advertising And You'll Die Joe Stepniewski, Skimlinks In this economic climate, startups increasingly need to monetize from the word GO! But which methods... READ MORE In this economic climate, startups increasingly need to monetize from the word GO! But which methods of generating revenues do you pin your hopes on? Rely on advertising and you’ll soon be in the deadpool, so learn about methods startups use to monetize and come away with some new ideas. Advertising, Business / Entrepreneurial / Monetization, Case Study, Economic Concerns
	Yes No	Post-“Point Oh”: Why Startups Should Think Differently Katie Lips, Little World Gifts Web 2.0 is dead. This presentation will explain that by rejecting Web 2.0 trends, startups can give ... READ MORE Web 2.0 is dead. This presentation will explain that by rejecting Web 2.0 trends, startups can give themselves a fighting chance and stand out. In a world of user generated abundance, try selling scarcity. Don’t be a faceless, free-for-all platform; be exclusive and selective. Embrace real-world restrictions. Business / Entrepreneurial / Monetization, Content, Mobile Applications, Online Relationships, Other / Out There
	Yes No	Music Licensing for Emerging Media: Apps, Widgets, Viral Videos Annie Lin, The Rights Workshop In the era of apps, widgets, streaming sites, viral videos and mashups, developers are constantly pu... READ MORE In the era of apps, widgets, streaming sites, viral videos and mashups, developers are constantly pushing the boundaries of music licensing. This panel opens a lively debate between the major labels and publishers who control the songs, the music supervisors who negotiate the rights and fees, and the music and media startups that are navigating uncharted territory. Licensing / Fair Use / Copyright, Music 2.0, New Technology / Next Generation, Online Video, Web Apps / Widgets
	Yes No	Unsexy & Profitable: Making $$ Without Hype Matthew Chasen, uShip.com In a world of hype wars, where many popular yet revenue-challenged startups battle for headline supr... READ MORE In a world of hype wars, where many popular yet revenue-challenged startups battle for headline supremacy, a handful of under-the-radar Internet businesses have done the unthinkable: they've become profitable. Hear how your business can turn more profits than heads from this handful of Internet veterans. Business / Entrepreneurial / Monetization, Case Study, Economic Concerns, Funding / VC
	Yes No	Marketing and Branding for Startups Erik Wolf, Zero-G Creative Marketing isn’t magic. It’s a combination of hard work and creativity. That said, it seems like... READ MORE Marketing isn’t magic. It’s a combination of hard work and creativity. That said, it seems like some companies have a natural talent for creating a brand--think Apple--while others miss the mark completely. We'll go through the basics and reveal some insider tips on marketing/branding for startups and small businesses. Advertising, Branding / Marketing / Publicity, Social Networking
	Yes No	Benefits and Challenges to Building Internet Startups in the MidWest Brian Link, Toobla Learn what is attractive to building Internet startups in the Midwest. Funding and employees are bo... READ MORE Learn what is attractive to building Internet startups in the Midwest. Funding and employees are both plentiful and limiting - learn why. The panelists have run successful Internet web companies in both the San Francisco Bay area and the Midwest. We'll share our success stories as well as our challenges and gripes. Business / Entrepreneurial / Monetization, Career / Work Concerns, Case Study, Economic Concerns, Funding / VC
	Yes No	Cha-Ching!: How to Make Different Revenue Models Work Brad Jefferson, Animoto Old words of wisdom no longer apply to young startups as the Internet rapidly evolves. What are new... READ MORE Old words of wisdom no longer apply to young startups as the Internet rapidly evolves. What are new best practices for budding companies? What is the best revenue model, and how does it work? Learn the most effective strategies for getting your startup off the ground and developing a successful revenue model, first hand from a panel of CEOs at booming startups. Business / Entrepreneurial / Monetization, Mobile Applications, New Technology / Next Generation, Online Video, User Generated Content
	Yes No	Hot, Flat and Crowded: Welcome to Online Travel. Now, Piss Off. Jordan Stolper, gliider Awash with both cash and cache, online travel is attracting an extraordinary number of innovators lo... READ MORE Awash with both cash and cache, online travel is attracting an extraordinary number of innovators looking to fill the gaps left open by the big online travel agents (OTAs). Great products don’t always make great businesses. So how do you carve out a niche, but still reach critical mass? What opportunities are lying in wait? Are the OTAs friend, foe, partner, acquirer or all of the above? We’ll take a hard look online travel from point of view of startups trying to change it. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Case Study
	Yes No	Everything I Didn't Learn About Startups in VC Charlie O'Donnell, Path 101 Many startups look at venture capital as the Holy Grail--the key to their startup success. This pan... READ MORE Many startups look at venture capital as the Holy Grail--the key to their startup success. This panel will be comprised of former venture professionals who have switched sides--from funding companies at VC funds to starting companies. Apparently, VCs don't know everything about startups and each of these entrepreneurs has had to learn the ropes the hard way. Business / Entrepreneurial / Monetization, Funding / VC
	Yes No	How to Raise Funding for Your Startup Hall Martin, Austin Entrepreneur Network Raising funding for startups has always been difficult but is even harder in these economic times. ... READ MORE Raising funding for startups has always been difficult but is even harder in these economic times. This panel explores creative ways to finance startups. Funding / VC
	Yes No	Experiments in Small Team Productivity Kevin Hale, Wufoo For over 100 years, companies have been systematically experimenting with increasing the productivit... READ MORE For over 100 years, companies have been systematically experimenting with increasing the productivity of their employees and teams. Unfortunately, web startups tend to reinvent the wheel when it comes time to create policies that affect how they motivate and organize their teams. Hear about the lessons our company has learned from our own experiments and the research we've uncovered that can help you avoid the most common productivity pitfalls related to team size, paid incentives, overtime and bureaucracy. Business / Entrepreneurial / Monetization, Case Study, Self-Help / Self-Improvement, Social Issues
	Yes No	Student Startups: Entrepreneurship in the University Hung Truong, Troubadour Mobile While student startups are not a new phenomenon, universities and venture capitalists are beginning ... READ MORE While student startups are not a new phenomenon, universities and venture capitalists are beginning to see the advantages in supporting them. Join a panel of student entrepreneurs in a discussion on finding funding, incorporating a company and balancing homework, work and life, all while attending school full-time. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Career / Work Concerns, Education, Funding / VC
	Yes No	Lean Startups: Beyond the Hype, Successes, Failures & Techniques Steve Sanderson, FiveRuns The Lean Startup, as championed by Eric Ries, proposes to "achieve dramatically lower development c... READ MORE The Lean Startup, as championed by Eric Ries, proposes to "achieve dramatically lower development costs, faster time to market, and higher quality products." Now that we are well into the hype cycle for lean startups, what's the reality when it comes to the successes and failures and what techniques, on both the business and technical sides, have made a difference? Business / Entrepreneurial / Monetization, Career / Work Concerns, Case Study, Economic Concerns, Funding / VC
	Yes No	Funding Your Projects from the Crowd Perry Chen, Kickstarter Crowdfunding inverts everything that is wrong with traditional funding by breaking down the barrier ... READ MORE Crowdfunding inverts everything that is wrong with traditional funding by breaking down the barrier between creators and audiences, and turning fundraising into a interactive campaign. This panel brings together several crowdfunding startups to explain different approaches to raising money from the audience for bloggers, podcasters, programmers, musicians, and more. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Funding / VC
	Yes No	Lessons From the Long Trenches: Bootstrapping 301 Gareth Knight, Technovated Bootstrapping can be a painful, problem-ridden process, laden with hundreds of potential mistakes th... READ MORE Bootstrapping can be a painful, problem-ridden process, laden with hundreds of potential mistakes the eager entrepreneur can make. From strategy, to finding funding and managing resources, this session shares hard-earned insights into what some of those obstacles are, what tools startups need and why it’s definitely worth it. Business / Entrepreneurial / Monetization, Case Study, Funding / VC
	Yes No	Starting and Selling Startups - Lessons From the Coalface Gareth Knight, Technovated This session looks at finding that ‘right idea’ and following it through the phases of building ... READ MORE This session looks at finding that ‘right idea’ and following it through the phases of building a company, building the product and selling it on. It covers people, technology, finance, working with investors, scaling-up, general do's and don'ts, what to look out for in an acquisition partner and more... Business / Entrepreneurial / Monetization, Case Study, Funding / VC, Social Networking
	Yes No	Brands Don't Think Like You Think They Think Benjamin Palmer, The Barbarian Group One of the hopeful revenue sources for many internet startups is "ad dollars". How come they don't ... READ MORE One of the hopeful revenue sources for many internet startups is "ad dollars". How come they don't usually show up? Turns out that what you think brands want from the internet is not what they want. We will share some tips and insights learned from working with nearly 100 brands in the last decade. Advertising, Business / Entrepreneurial / Monetization, Content
	Yes No	Startups Without Funding - Forget the VC's! Brad Wayland, BlueCotton.com This panel is about operating in an environment without VC funding. There are great advantages of b... READ MORE This panel is about operating in an environment without VC funding. There are great advantages of being funded but having your own idea and starting from scratch can be much more rewarding. The challenge in this panel is to get people to realize they can start small and be smart and have a better potential outcome. Business / Entrepreneurial / Monetization, Funding / VC
	Yes No	Crash Course: Is E-ducation Making the Classroom Obsolete? Kirk McMurray, Cerego/Smart.fm Are Web-based learning applications supplementing or supplanting the traditional classroom, and what... READ MORE Are Web-based learning applications supplementing or supplanting the traditional classroom, and what does the learning curve tell us? As more and more companies offer personalized learning experiences across any number of subjects, both with and without professional teachers, this panel calls upon some innovative startups to chalk out the future. Education, Self-Help / Self-Improvement
	Yes No	How Startups Can Create Buzz Without Selling Out David Berkowitz, 360i David Berkowitz will lead panelists in a discussion about how start-ups can catch the eye of brand m... READ MORE David Berkowitz will lead panelists in a discussion about how start-ups can catch the eye of brand marketers who have the power to provide added credibility, cash and buzz. How can you make your service marketer-friendly while keeping your integrity? Advertising, Business / Entrepreneurial / Monetization, Mobile Applications, Online Video, Social Issues
	Yes No	South of the Border - Perspectives from Latin America Evan 'Rabble' Henshaw-Plath, protest.net The panel will talk about the state of the web, development, blogging, social media, and the twitter... READ MORE The panel will talk about the state of the web, development, blogging, social media, and the twitterverse in Latin America. From the Rio Grande to Tierra del Fuego. Based on experiences opening coworking spaces, running startups, and running barcamps. Blogging, Business / Entrepreneurial / Monetization, Career / Work Concerns, Community / Online Community, Digital Divide
	Yes No	Launch. Rinse. Repeat. Crowdsource And Cloudsource Your Startups Brent Britton, Gray Robinson Starting a company? Get cheap (or free) resources from the cloud, including legal, brand developmen... READ MORE Starting a company? Get cheap (or free) resources from the cloud, including legal, brand development, IT/server, back office, even manufacturing. Get your co-founders from the crowd and pay them in stock. Launch. Rinse. Repeat. Business / Entrepreneurial / Monetization, Cloud Storage / Delivery, Community / Online Community, Economic Concerns, Funding / VC
	Yes No	Rapid Prototyping: Fake It Till You Make It Philip Fierlinger, Xero This session presents a variety of prototypes created for major brands and startups, exploring sever... READ MORE This session presents a variety of prototypes created for major brands and startups, exploring several different rapid prototyping methods. The focus then turns to a technique that combines the best of paper prototyping, wireframes and HTML prototyping. Learn how to design and develop better using less time, money and effort. Case Study, Design Thinking, Interface Design, User Experience, Web Apps / Widgets
	Yes No	Big Brands Win by Collaborating With Startups / Communities Marian Salzman, Porter Novelli How can big brands leverage the expertise of startups and their niche communities? Breakthrough resu... READ MORE How can big brands leverage the expertise of startups and their niche communities? Breakthrough results can happen when two very different two types of companies collaborate: think CNN and Facebook Connect; Walmart and Icanhascheeseburger or Hewlett-Packard with Eclectic Method and Photojojo. Is there a new business model emerging? Branding / Marketing / Publicity, Community / Online Community, Digital Distribution
	Yes No	‘Seed Combinators’: Startup Incubators 2.0 Marc Nathan, Houston Technology Center The ‘Seed Combinator’ is the concept of mashing up angel investing, OpenCoffee Club meetups, tac... READ MORE The ‘Seed Combinator’ is the concept of mashing up angel investing, OpenCoffee Club meetups, tactical workshops, and Coworking that is giving rise to a new class of software and new media startups. Local investors are giving aspiring entrepreneurs capital and intensive mentorship under names like YCombinator, TechStars and Capital Factory. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Economic Concerns, Funding / VC
	Yes No	Don't Move! Build a Startup Community Where You Live Jeff Slobotski, Silicon Prairie News As eyes are focused on places well-known for startups and innovation, hear three up-and-coming citie... READ MORE As eyes are focused on places well-known for startups and innovation, hear three up-and-coming cities discuss how they're building and fostering their entrepreneurial communities. From Portland, Boulder, Omaha, and beyond, exciting things are happening in places you don't expect. Blogging, Branding / Marketing / Publicity, Case Study, Community / Online Community, Journalism 2.0, Locations -- US

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