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Yes No Nick Aster, Triple Pundit Cluetrain 2.0: Environment, Society, Economy How can interactive technology bring to a world where society, environment, and economy are in balance? We'll discuss activism - pressuring government and companies with coordinated campaigns; How companies and governments enter the conversation openly - cluetrain style; and examples of successful and un-successful uses of technology. Blogging, Branding / Marketing / Publicity, Green / Environmental, Journalism 2.0, Social Issues C B
Yes No Michael Gallagher, Entertainment Software Association Everything’s Bigger in Texas: The Video Game Industry The video game industry is a major part of the creative community in Texas, attracting a number of development studios, publishers and students. This panel brings together leaders of the industry and government to discuss what makes Texas so unique and what the future holds for video games in Texas. Business / Entrepreneurial / Monetization, Career / Work Concerns, Economic Concerns, Government and Technology, Video Games C B
Yes No Andrea Baker, Navstar, Inc Innovating Bureaucracy: Getting Government To Share A different type of Community Management session, we dive into how to change the most difficult of cultures within the Government. This dual presentation will dive deeper into how they did it when it comes to the digital divide of Government inside and outside of the firewall. The lessons learned from these case-studies can be applied to the corporate world as well. Case Study, Community / Online Community, Digital Divide, Government and Technology, Social Networking T I
Yes No Dub Taylor, Texas' State Energy Conservation Office It’s Easy Being Green: Energy Efficient Computing Energy consumption and conservation efforts are top of mind given the daily reminder when we open our wallets and ledgers. What are the IT industry and the government doing to conserve energy? What are the energy stimulus efforts? Learn the answers and what you can do to make a real difference. Economic Concerns, Government and Technology, Green / Environmental, Hardware, Social Issues T B
Yes No Dana Lewis, co-creator & moderator of #hcsm Maximizing Health Care Opportunities Through Interactive Communication Our healthcare system is stagnant, but interactive media provides countless opportunities to engage in new ways with patients and other key healthcare publics. This panel would bring together experts of social and interactive media from government, non-profit, private, and other health care areas to discuss collaboration to maximize interactive applications. Community / Online Community, Government and Technology, Mobile / Wireless, New Technology / Next Generation, Social Networking C I
Yes No Michael Blakesley, 100LB Brain Surviving Federal Contracts: From IxD Hell and Back We’re not going to tell you how to win federal contracts. There’s plenty of idiots to tell you about that. We’re the idiots who will tell you how - as an interaction designer - to survive the government project your idiot boss just won. Otherwise? That idiot just f*&ked you. Career / Work Concerns, Design Thinking, Government and Technology, Interface Design, Other / Out There C I
Yes No Michael Hession, Clyde & Co (Michael Hession) reapandsow (Corey Denis) Innovation Vs. Litigation: Challenges & Solutions The implementation of growing technology in international business yields growing litigation costs and risks due to morphing IP needs and technologies. The atmosphere of risk begets burdens of governmental over-regulation. Generally, the more useful a technology, the more challenges each industry faces in regulating an international asset. What can the Technology & even the Music Industry learn from the aviation industry - an industry with a long history as a target for international government regulation and private litigation? How can the similarities in industries & parallel regulation reduce rising costs of litigation? Moderators: Corey Denis & Michael Hession, Esq. New Technology / Next Generation T A
Yes No Kelly Cutler, Marcel Meda SEO and Web 2.0 for Healthcare Organizations As search marketing technologies evolve, healthcare organizations must promote patient/doctor interaction, compete with local healthcare providers, and increase communication effectiveness, while complying with government policies. In order to stay in the game, SEO/SEM elements must be put in place to develop website relevance and authority, namely structured content and syndication. Accessibility / Web Standards, Branding / Marketing / Publicity, Search, Social Networking, Web Apps / Widgets T B
Yes No Joey Shepp, OpenBrands Open Brands: Leveraging Radical Transparency Social media is driving the shift towards Open Culture, Open Government, and Open Marketing. People are Twittering about your brand right now. The way you respond today will determine the future of brand management. Don’t be a #BrandFail. Leverage Twitter to be an Open Brand: transparent, authentic, and trusted. Branding / Marketing / Publicity, Case Study, Collaborative Filtering, Community / Online Community, Social Networking C I
Yes No Nicole Ozer, ACLU of Northern California Big Brother on the Big Screen: Fact/Fiction? Can the NSA really do that? Um, yes. Join me at the movies to take a close look at how government surveillance has caught up with the fables dreamed up for Hollywood flicks. Jaunty tin foil hats and popcorn will be provided! Geolocation, Government and Technology, History of Technology, New Technology / Next Generation, Social Issues C B
Yes No David Drake, Director, Ffotogallery Improving Society (May be Harder Than Your Think!) Using digital media tools to crack social problems and help those in disenfranchised communities gain a voice has become a major growth industry, often backed by government funding. But surely it takes more than good intentions and a high spec MacBook to transform the lives of the urban poor? Community / Online Community, Digital Divide, Education, Social Issues, Social Networking C I
Yes No Will Chen, Wise Bread Measuring Blogger Credibility: FTC Regulation vs. Crowdsourced Solutions The FTC wants to regulate blogs because many are posting reviews without disclosing conflicts of interest. Is government intervention the answer? This panel discusses new ways to measure blogger credibility using crowdsourced, self-policing systems. It’ll examine specific metrics, review the new tools available, and propose new industry standards. Advertising, Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Government and Technology T I
Yes No Noel Hidalgo, New York State Senate In Code We Trust: Open Government Awesomeness "In Code We Trust" is the new motto for Government in the 21st century. Across the country, geeks inside and outside of government are developing a new model for a participatory and transparent Federal, State and Municipal governments. Built upon open-source tools, open standards, and best practices, this panel will highlight practical examples of initiatives from private, public and government sectors. Case Study, Community / Online Community, Government and Technology, New Technology / Next Generation, Open Source T I
Yes No Sacha Tueni, Facebook Living in the Matrix: Communicating past Agent ‘Smith’ What if communication channels we take for granted were shut down at will? How can we ensure our original word is heard – past protected, filtered electronic walls? How do corporate and government structures influence consumption, distribution, and verification of information? And how do we know when they cross the line? Blogging, Case Study, Community / Online Community, Social Issues, Social Networking T I
Yes No Drew Scherz, Texas Comptroller of Public Accounts Government Web Sites that Don’t Bite A presentation and discussion of how government agencies create exceptional and highly useful Web experiences. We will examine strategies and best practices to consider when presenting government information and data, common challenges, how public expectations are affecting transparency, and how agencies can do more with less money. Content, Government and Technology, Interface Design, User Experience, Writing / Technical Writing T I
Yes No Jason Hall, Screen WM 4iP : Do It First, Make Trouble, Inspire Change What happens when a UK network broadcaster invests £10m in digital media? TV spin-off sites featuring tedious webisodes? Guess again. Try hyperlocal activist sites, crowd-sourced journalism and a conversational platform that’s beta-tested by the UK Government. Welcome to 4iP West Midlands. Public service media redefined. Community / Online Community, Digital Divide, Funding / VC, Journalism 2.0, Social Issues C I
Yes No Bev Godwin, USA.gov, General Services Adminstration Should the Government Tweet? There are over 300 official U.S. federal government twitter accounts. This panel will examine how government can make effective use of twitter and other social media channels to communicate in real time and how these tools are reshaping the communication strategy of government agencies. Branding / Marketing / Publicity, Content Management, Government and Technology C I
Yes No Ari Herzog, Ari Herzog & Associates Government 2.0: Measuring the Impact of Social Media It is a telling statistic when 43% of government agencies run metrics before implementing social media tools—predominantly because of outdated policies and technologies. This presentation will share the results of an online survey of worldwide government employees and tell you—in their words--how government really feels about social media adoption. Accessibility / Web Standards, Case Study, Government and Technology, Social Networking T I
Yes No Benjamin Clark, Fleishman Hillard Transparency Isn't a Website: Government and Corporate Influence Was Nixon right when he said, “solutions are not the answer,” or are transparency activists correct and the power of the Internet will reduce government corruption. Hear corporate D.C. lobbyists discuss the influence industry with muckrakers who uncovered how politicos and companies prejudiced recent energy, health and foreign trade policy. Community / Online Community, Government and Technology, Journalism 2.0, Online Relationships, Social Issues C B
Yes No Kurt Daradics, FreedomSpeaks Taking the Friction out of Civic Engagement With Open Government & API's There is a revolution underfoot, and thought leaders in the open government movement invite you to mind share around insights, best practice, and what's next... Come learn how you can start a bonfire in your town and take hold up over the political process by optimizing with technology. This will be a working session, so come with your notebook ready to rock out with your cause out! C'mon! Back-End Programming / Databases, Blogging, Career / Work Concerns, Community / Online Community, Design Thinking C I
Yes No Ishan Markandeya, NotThisBody The Need for an Emographic Census If a demographic census measures facts, figures, population statistics, ethnicity, age, the Emographic Census is its complement - a method of connecting people around common/uncommon subjective experiences, specifically through the creation and sharing of media. If governments, ad agencies & researchers use demographics, how can the general public use Emographics? Collaborative Filtering, Community / Online Community, Information Architecture, New Technology / Next Generation, Social Networking T I
Yes No Tom Hughes-Croucher, San Francisco Open Data Initiative Getting E-Gov Out There in San Francisco Using the San Francisco Open Data initiative as an example this panel will explore what is required to help local or regional governments open up their data to their citizens. This project used the power of Open Source, citizen volunteers and collaboration to generate successes. Case Study, Community / Online Community, Government and Technology, Non-Profits, Open Source T I
Yes No Julie Lewis, Office of the Texas Comptroller of Public Accounts Elegant Accessibility Many commercial designers and developers still think that in order for a site to be 508 compliant, it has to be boring and ugly. Not true. In many cases, making the site accessible also makes the site richer. We will explain how implementing basic accessibility can benefit non-government sites, talk about practical accessibility guidelines, and cover specific techniques for making visually rich sites accessible. Accessibility / Web Standards, Content, Front-End Programming, Government and Technology, Interface Design T I
Yes No Ben Whitnall, Delib Open Source Government: Can Collaborative Methods Save Democracy Over the last few years the sharing power of the web has opened up radically growing possibilities for public interaction with government. How can open source software and more transparent government benefit society? What are the pitfalls? And how do the commercial organisations that deliver these services fit into all of this? Government and Technology, Open Source, Social Issues C I
Yes No Will Hampton, City of Round Rock, Texas How Nerds Can Foster Democracy in Local Government Government has been slow to adopt social media. Ignorance, fear of the unknown and negative comments are the primary reasons. Two government communicators who have experience in the SM trenches will discuss how to persuade government agencies to get with the program (it’s easier and less scary than they think). Blogging, Branding / Marketing / Publicity, Community / Online Community, Government and Technology, Social Networking C B
Yes No Hillary Hartley, NIC Inc. | EGOV Building Your Local Open Government Tribe 2010 = the year of "civic hacktivism." Now that everyone (not just Dean and Obama) is using the Internet as a political organizing tool, the era of the e-government mashup is upon us. Learn how groups across the U.S. are catalyzing their governments to be open, transparent, and participatory. Case Study, Community / Online Community, Government and Technology, New Technology / Next Generation C I
Yes No Noel Hidalgo, New York State Senate Adventures in Local Open Government There's been a lot of attention to Open Government, especially at the Federal level. This panel provides some practical examples of effective initiatives from people inside and outside state and municipal government. Includes discussion of specific formats and technologies as well as advice on how to "sell" open government concepts to decision makers. Case Study, Community / Online Community, Geolocation, Government and Technology, New Technology / Next Generation C I
Yes No David Rogers, OMTP Widgets for Social Change Can widgets really be the answer to giving low-income communities and developers a platform for social change? How can governments and local communities use widgets to create innovative, free services? How could widgets help in a crisis zone or during a natural disaster? Government and Technology, Mobile / Wireless, Non-Profits, Social Issues, Web Apps / Widgets T I
Yes No Amanda Koster, SalaamGarage Citizen Journalism and the Little NGO that Could. See what happens when citizen journalists (you) team up with International NGOs (non-government organizations), create and share media projects with their online and offline communities. We will present projects created by travelers from our India and Vietnam trips, what they did with their content and what happened next. International, Journalism 2.0, Non-Profits, Social Issues C I
Yes No Joshua-Michéle Ross, O'Reilly Media Social Media: Truth or Consequences The Social Media conversation often seems like one giant echochamber. While we are absorbed in very granular discussions of use (what it is, why it matters for commerce and how to gain advantage from it) and abuse (Twitter addiction & Jennifer Aniston and John Mayer etc.) a much larger drama is unfolding as a consequence of these technologies – the changing notions of identity, society and government brought about by a radical shift in communications technology. Economic Concerns, Government and Technology, History of Technology, New Technology / Next Generation, Social Issues C I
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