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	Yes No	The Blind Leading The Blind Owen Stone, Inquiring Mindz Media LLC I want to speak about integrity and transparency online. Everyone talks about transparency but how d... READ MORE I want to speak about integrity and transparency online. Everyone talks about transparency but how does one achieve it. Integrity is a word that people are afraid of. When you have a community, you have a responsibility to lead them. I want to talk about being truthful with your community. Online Relationships
	Yes No	Content is King: User vs. Editorial Content Alex Will, Spoonfed User generated content has taken over internet media channels but Web2.0 is pushing back on the diff... READ MORE User generated content has taken over internet media channels but Web2.0 is pushing back on the difficulty of listening to the crowd and premier editorial content is increasingly important in building brand trust. This panel will discuss the commercial benefits, internal challenges and scalability of editorial content versus UGC. Community / Online Community, Content, Content Management, Journalism 2.0, User Generated Content
	Yes No	Tell Them Journalism is Made of People: How to Micro-Finance Your News Story Kara Andrade, Spot.us There is a lot of talk about innovations in business models in journalism and media. We've got news ... READ MORE There is a lot of talk about innovations in business models in journalism and media. We've got news for you. Media is about people. They drive it. They shape it. They own it. Open sourced, crowdsourced, community-funded projects like Spot.us, Public Press, News Desk and others are vital experiments that are shaping the future business model of news. They are creating a new vibrant, ecosystem that is present and dynamic and is supported by people and not large dinosaurs. Community / Online Community, Journalism 2.0, New Technology / Next Generation, Non-Profits, Open Source
	Yes No	Sexting+Nudie Pics = Digital Violence Among Teens Chloe Gottlieb, R/GA Pressure to send nude photos. Incessant text messages. Invasion of social networking accounts. All q... READ MORE Pressure to send nude photos. Incessant text messages. Invasion of social networking accounts. All qualify as digital dating abuse, a growing problem in teen relationships. Find out how R/GA and the Ad Council have empowered teens to recognize and put an end to the abuse. Advertising, Design Thinking, Mobile Applications, Social Issues, User Experience
	Yes No	Social Media: Truth or Consequences Joshua-Michéle Ross, O'Reilly Media The Social Media conversation often seems like one giant echochamber. While we are absorbed in very... READ MORE The Social Media conversation often seems like one giant echochamber. While we are absorbed in very granular discussions of use (what it is, why it matters for commerce and how to gain advantage from it) and abuse (Twitter addiction & Jennifer Aniston and John Mayer etc.) a much larger drama is unfolding as a consequence of these technologies – the changing notions of identity, society and government brought about by a radical shift in communications technology. Economic Concerns, Government and Technology, History of Technology, New Technology / Next Generation, Social Issues
	Yes No	The Conscious Web: Can Computers Learn, Understand and Feel? Santiago Siri, Popego Co. As we deal with an ever increasing flow of information in our daily lives, Computers keep gaining mo... READ MORE As we deal with an ever increasing flow of information in our daily lives, Computers keep gaining more relevance as decission makers in more complex and deeper levels. How can software bring us Meaning in the near future? This talk will cover current attempts of commercial applications that can take ethical decissions, learn unprogrammed topics, understand its users and even program itself. This rise of modern Artificial Intelligence techniques combined with the vast sea of information available, might be the key for a Conscious Web. History of Technology, Information Architecture, New Technology / Next Generation, Open Source, User Experience
	Yes No	Care and Feeding of Your Crowd Edward Cruz, BountyStorms.com Crowdsourcing has started evolving beyond the early experiments in ad hoc online collaboration into ... READ MORE Crowdsourcing has started evolving beyond the early experiments in ad hoc online collaboration into a new, real social web engine and economy that is getting people’s attention. But there is a human dimension that is just as important as the technology... So how do you address the needs of crowds, both as individuals and as communities? User Generated Content
	Yes No	The Blog is Dead, Long Live the Blog! Jason Swihart, Textura Design The buzz about blogs peaked around 2006, yielding to “social media” like Twitter and Facebook an... READ MORE The buzz about blogs peaked around 2006, yielding to “social media” like Twitter and Facebook and the promise of blogs supporting their proprietors seems illusory as ever. Is the blog still relevant? If so, how should bloggers adapt and what is their future? If not, where should we send flowers? Blogging, Content, Content Management, Journalism 2.0, Writing / Technical Writing
	Yes No	Free Triad Lets Collaborate on Helping Others Innovate EdwardWhyman .com, FREEtraid.com Get more than you gave. We are always developing new activities and are looking for a permanent ... READ MORE Get more than you gave. We are always developing new activities and are looking for a permanent spaces to facilitate longer term projects too. We have created a format for providing locations and infrastructure that enable young and old people to work together on social community projects and would like to work with you. We create self sustaining organisations that will provide a location for young people to access the internet and collaborate together all over the world in hard to reach areas. Could we run this self sustaining project as part of your organisation as it would be an extra service that increases peoples awareness of your great work while facilitating collaboration on projects. Development website at http://www.freetraid.com. There are 3 key areas... 1. Location Working with partners we liven up existing space and reuse unused space by creating the self sustaining Open Space Cafe Social Enterprise format which helps everyone collaborate on philanthropic projects. If you know of other locations that would be interested in collaborating please join this network add their details to the discussion list. 2. Products/Partners and suppliers We are now looking for: Product Suppliers to supply innovative products for our shops, Event management to put on events in the prime locations, Startups, Entrepreneurs and artists who are interested in using these locations. 3. Web We are looking for web developers interested in building open source collaborative tools and utilising existing ones. This open collaboration format came from the Progreso.org.uk cafe's in London and the http://www.nodel.org/ arts festival in London. -- Regards Ed Whyman http://www.freetraid.com Career / Work Concerns, Education, Non-Profits, Other / Out There, Self-Help / Self-Improvement
	Yes No	Adopting Enterprise 2.0: From Kumbaya to Competitive Edge Amy Empson, WalkStreets, LLC Enterprise 2.0 is about more than better communication and collaboration; it has the potential to fu... READ MORE Enterprise 2.0 is about more than better communication and collaboration; it has the potential to fundamentally change a company and workplace. This panel will focus on best practices and real-world examples around pushing Enterprise 2.0 adoption beyond a ‘social network’ to being a shaping force and true competitive advantage. Business / Entrepreneurial / Monetization, Case Study, Enterprise 2.0, Information Architecture, Social Networking
	Yes No	Should I Shave? A Date With Social Media Daniel Neely, Networked Insights So you’re the brand manager for Company X? What’s it like having millions of unofficial assistan... READ MORE So you’re the brand manager for Company X? What’s it like having millions of unofficial assistants working under you and creating messages that you can’t control? Let us help you figure out what role social media analytics should play for brand managers. How can it contribute to creative insights for campaigns, product development, etc.? How can it help you figure out who to target? How can you use it to discover unmet needs? There are answers and they’re found in this panel! Back-End Programming / Databases, Business / Entrepreneurial / Monetization, New Technology / Next Generation, Social Networking, Web Apps / Widgets
	Yes No	Playing with 140 Characters: Designing Games for Twitter John Sharp, Savannah College of Art and Design-Atlanta Twitter: a strange new platform for games. In this panel, the design collective Local No. 12 discuss... READ MORE Twitter: a strange new platform for games. In this panel, the design collective Local No. 12 discusses how they have learned to work within the tight constraints of Twitter, while exploring new forms of gameplay and social interaction. This session will cover the state of games on Twitter, what has and hasn't worked, and best practices for creating games for this platform. Blogging, Case Study, Community / Online Community, Social Networking, Video Games
	Yes No	Democratized Event Planning via Social Tools Jason Keath, Social Fresh Leveraging social networks and social tools for event planning is turning event planning on its head... READ MORE Leveraging social networks and social tools for event planning is turning event planning on its head. One person can plan, market, and executive significant events using only social media. Compare this to the democratization of other industries like journalism and design and it's clear things are changing. Community / Online Community
	Yes No	What Makes an Open Source Community Tick? Diana Harrelson Martin, UNT Applied Anthropology - Graduate Student An in depth look into the Fedora Project's open source development community sharing what works, wha... READ MORE An in depth look into the Fedora Project's open source development community sharing what works, what doesn't work, and suggestions on how these insights may help other open source communities be successful. These insights are based on eight months of anthropological research and analysis that concludes in February of 2010. Community / Online Community
	Yes No	The Truth About Transmedia Storytelling Daniel Lorenzetti, Novelephant There is something very unnovel about the whole novel-based storytelling experience. Traditional pub... READ MORE There is something very unnovel about the whole novel-based storytelling experience. Traditional publishing is in steep decline. The newspaper business is dead. The movie industry may not be far behind...even video games have lost their luster in the down economy. Audiences want new challenges. They want more for their time and money and a new approach to storytelling that truly engages the audience might be the answer. Come and listen to a panel of experts from a variety of creative disciplines explain how they are combining various forms of media to achieve truly remarkable results. Business / Entrepreneurial / Monetization, Content, New Technology / Next Generation, Video Games
	Yes No	Web Education Rocks: WaSP InterAct Glenda Sims, WaSP InterAct Tomorrow’s web experience depends on today’s web education. Want to help improve student access... READ MORE Tomorrow’s web experience depends on today’s web education. Want to help improve student access to best practices? Join the Web Standards Project (WaSP) as we build open curriculum (interact.webstandards.org) and form alliances between education, web industry and the W3C. It’s time to help the next generation of web professionals’ rock! Accessibility / Web Standards, Education
	Yes No	Web Typography: Get Your Glyph On 2 Samantha Warren, Viget Labs The world of web typography is changing at a record pace, what progress has been made in the last ye... READ MORE The world of web typography is changing at a record pace, what progress has been made in the last year and where do we need to go? This panel is a follow-up to last year's popular discussion and continues addressing debates around real-fonts on the web. Design Thinking, Interface Design, New Technology / Next Generation, Visual Design
	Yes No	Multivariate Testing: Test, Retest, and Profit Tracy Osborn, Limedaring If you haven't tested, then you're losing money - period. Get a better understanding about your webs... READ MORE If you haven't tested, then you're losing money - period. Get a better understanding about your website and what elements are most important for conversion in this presentation by Tracy Osborn, who will share best practices, advice, and common mistakes when running multivariate tests and A/B tests. Front-End Programming, Interface Design, New Technology / Next Generation, Other / Out There, Visual Design
	Yes No	What About ANTI-SOCIAL Media? Alex Hillman, DangerouslyAwesome While companies are finding ways to use social media to be more human, and be "nicer" to their custo... READ MORE While companies are finding ways to use social media to be more human, and be "nicer" to their customers, some people are doing the complete opposite. Let's talk about about how these individuals manage their Type-A Personalities on Twitter, blogs, and even occasionally face to face. Blogging, Branding / Marketing / Publicity, Community / Online Community, Online Relationships, Social Issues
	Yes No	It's Never What They Say, It's What They Mean Jake McKee, Ant's Eye View When someone yells online, it's easy to get caught up in the negativity, seeing visions of doom and ... READ MORE When someone yells online, it's easy to get caught up in the negativity, seeing visions of doom and gloom. But more often than not, negativity is a form of passion. This session will introduce you to the fine art of translating community discussions into actionable decisions. Community / Online Community
	Yes No	Music 2010: Playlists, Networks, Radio & Numbers You Need Corey Denis, reapandsow Technology has opened floodgates to a sea of music marketing resources and overabundance of data gen... READ MORE Technology has opened floodgates to a sea of music marketing resources and overabundance of data generated by behaviors and transactions. What are the most important numbers & what do they mean? What numbers are missing? Examine complex human interactions with music online: learn to define & synthesize data generated by music consumption. Branding / Marketing / Publicity, Digital Distribution, Digital Divide, Music 2.0, Social Networking
	Yes No	ROI - Return On Insanity? Matthew Mantey, Fleishman Hillard ROI is the most mis-understood term in modern marketing. Some myths need to be clarified and discus... READ MORE ROI is the most mis-understood term in modern marketing. Some myths need to be clarified and discussed, so we can all use a similar language to communicate results and value. Advertising, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization
	Yes No	Content Curation “Bakeoff” – Which Recipe Reigns Supreme? David Bloom, Words & Deeds, Consultant Many new publishing models are popping up to fuel the growth of online sites with fresh content that... READ MORE Many new publishing models are popping up to fuel the growth of online sites with fresh content that users crave and advertisers desire -- so what’s a creator to do? Exploring various models, our quest is to discover which model reigns supreme for creating high-quality content at scale, while providing income, distribution and visibility to creators. Note: Baked goods will actually be served during this panel. Business / Entrepreneurial / Monetization, Community / Online Community, Content Management, Social Networking, User Generated Content
	Yes No	Products vs. Users: Who's Winning? Chris Wetherell, ThingLabs In recent years a new struggle has surfaced between two groups of people closely aligned in affinity... READ MORE In recent years a new struggle has surfaced between two groups of people closely aligned in affinity but actively working against each other. The tools we create and use, like robots in a sci-fi epic, seem to both invite mob justice and attack the public without warning, with results merely trivial to some critically important. In the war for who owns your experience, your data, and your brand the conflicts which were normally private in recent years are now public, loud, and hilarious. A war has erupted online between Products and their Users: who is winning? And who will be claimed the victor? Case Study, Community / Online Community, Digital Divide, Other / Out There, User Experience
	Yes No	Will User-Generated Content Wipe Out Technical Writers? Sarah O'Keefe, Scriptorium Publishing Official technical documentation competes for attention against user-generated content. If organizat... READ MORE Official technical documentation competes for attention against user-generated content. If organizations want their information to be relevant, they must shorten publishing cycles, allow readers to comment and modify documentation, and increase the candor of their documentation. Otherwise, users will ignore the professional content. Community / Online Community, Content, User Generated Content, Writing / Technical Writing
	Yes No	Community Managers: Who's Your Daddy? Mark Williams, LiveWorld Which master does a good community manager serve: the community members themselves, or the company/b... READ MORE Which master does a good community manager serve: the community members themselves, or the company/brand that pays the CM's paycheck? This panel looks at tips for managing conflicts and personalities when the needs and wants of the community run contrary to the needs and wants of the site owner. Blogging, Branding / Marketing / Publicity, Community / Online Community, Non-Profits, Online Relationships
	Yes No	Flickr Engineers Do It Faster Myles Grant, With A Y The Flickr engineering team is obsessed with making pages load as quickly as possible. To that end, ... READ MORE The Flickr engineering team is obsessed with making pages load as quickly as possible. To that end, we're refactoring large amounts of our code to do only the essential work up front, and rely on our queueing system to do the rest. Back-End Programming / Databases
	Yes No	Open Science on Today's Web Tantek Çelik, tantek.com From for-profit companies to open web communities, more and more organizations are developing scienc... READ MORE From for-profit companies to open web communities, more and more organizations are developing science in the open, typically on the internet. Learn why such diverse groups are pursuing Open Science, what is working, what has not, and best practices for publishing open science on today's Web. Accessibility / Web Standards, Community / Online Community, Government and Technology, New Technology / Next Generation, Open Source
	Yes No	Listening in the Social Media Era Nestor Portillo, Microsoft Corporation Staying in tune with individual markets, increase customer satisfaction by interacting with them in ... READ MORE Staying in tune with individual markets, increase customer satisfaction by interacting with them in the way they want to interact with you, monitor your brand and quickly containing unanticipated issues before these get out of hand is a challenge today. At Microsoft we are using Social Media tools and influencer programs (MVPs) to demonstrate that we are actively listening, solving customer’s issues, and answering as fast and accurately as possible. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Case Study, Community / Online Community, Social Networking
	Yes No	Innate Interfaces: Augmenting Subconscious Perception with Today's Technology Elizabeth Fuller, Limina Designs The internet is not the only thing that needs better filters. So do we. In a world of constant ... READ MORE The internet is not the only thing that needs better filters. So do we. In a world of constant distractions, our consciousness can only process a minimal amount of information. How can we optimize our personal user experience with technology and the subconscious? Let's talk about the daily processes of the subconscious, hacks to make use of your subconscious, and technology to filter those things that warrant conscious attention. Hardware, Interface Design, New Technology / Next Generation, User Experience

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