|
Yes
No
|
Katie Laird, Schipul - The Web Marketing Company |
Kicking Recession Ass With A Killer Company Culture
|
|
Do your employees know how much you love them? We’ll talk on creative ways to keep morale up in a low economy, ideas on improving the lives and brains of your greatest assets and how to make it all work for your company’s bottom line (no matter how small).
|
|
Career / Work Concerns, Case Study, Community / Online Community, Self-Help / Self-Improvement
|
C
|
B
|
|
Yes
No
|
David Dufresne, Backfed |
The New Content Economy - Step 1: Music
|
|
Fan-to-Artist payments. A presentation by the two founders of Backfed.
Recorded music has lost its scarcity and economic value. Artists need to monetize new "scarcities" and connect with their true fans. Backfed is an open platform to enable just that, across fans and artists' social web presence and behaviors.
|
|
Business / Entrepreneurial / Monetization, Community / Online Community, Content, Music 2.0, Online Relationships
|
C
|
B
|
|
Yes
No
|
Janet Eden-Harris, J.D. Power Web Intelligence |
What Bloggers Tell Us About Sustainability
|
|
Organizations are taking larger leaps toward sustainability, but how are consumers are responding? Listening into unfiltered blogger conversations offers real-time insights. Learn what bloggers are telling us about sustainability, including how consumer sentiment is shifting, which behaviors are changing, which demographics are most vocal and which brands are being recognized.
|
|
Advertising, Blogging, Branding / Marketing / Publicity, Green / Environmental, New Technology / Next Generation
|
T
|
B
|
|
Yes
No
|
Paul Huggins, Wilson Sonsini Goodrich & Rosati |
Incubating Innovation and Advancement: Does Geography Still Matter?
|
|
In "A Brief History of the Human Race," Michael Cook theorizes that longer bands of latitude in Eurasia provided civilization-accelerating advantages over the America's. In a recent paper, Adam Powell and others argue that population density yielded advances in early civilization, due to enhanced interconnectedness. Now that "the world is flat," and humans are increasingly interconnected via technology, does geography still matter?
|
|
Community / Online Community, Digital Divide, Geolocation, Government and Technology, History of Technology
|
C
|
B
|
|
Yes
No
|
Braden Kowitz, Google |
Traction: Design Presentations That Stick
|
|
Great design is only half the job. You'll always need to communicate your ideas to others. And convincing people that your ideas are worthwhile can be as challenging as the design work itself. Come and learn techniques to present designs, influence teams and kick ass.
|
|
Design Thinking, Interface Design, User Experience
|
C
|
I
|
|
Yes
No
|
Joseph Kingsbury , Text 100 |
Get Over It: Social Media Measurement Hang Ups
|
|
Is it all about the Benjamins? The debate about how to best measure social media rages on, keeping many brands and startups stalled on the sidelines without the data needed to secure support and funding for projects. But what's wrong with different strokes for different folks? It's clear no one formula will ever be the magic bullet. Moderated by Text 100 Public Relations' Joe Kingsbury, this panel discussion includes experts in social media ROI from a broad range of viewpoints, ready to help you find the right result for your business or project.
|
|
Branding / Marketing / Publicity, Career / Work Concerns, Other / Out There, Social Networking
|
T
|
B
|
|
Yes
No
|
Corvida Raven, She Geeks |
Your Online Identity After Death and Digital Wills
|
|
If you died tomorrow, would someone take care of your internet accounts? How do you tell subscribers the blogger has died? Every day people die and no one can access their email. Let's explore what can be done to manage your online identity after you pass on.
|
|
Career / Work Concerns, Community / Online Community, Licensing / Fair Use / Copyright, New Technology / Next Generation, Other / Out There
|
T
|
B
|
|
Yes
No
|
Roy Elkins, Broadjam |
Self-Made: Record Labels Battle Social Media
|
|
Radiohead and Nine Inch Nails have demonstrated the new model for artists to leverage the Internet to be profitable without the support of a traditional music label. This discussion will focus on how to best use social media tools to syndicate artistic content, control distribution and generate direct income.
|
|
Branding / Marketing / Publicity, Community / Online Community, Music 2.0, New Technology / Next Generation, Social Networking
|
T
|
I
|
|
Yes
No
|
Josh Clark, Global Moxie |
Nerds on the Run: Tech and Casual Fitness
|
|
Creator of the überpopular "Couch to 5K" (C25K) running program, Clark has helped millions of skeptical would-be exercisers start jogging by making fitness more game-like. This talk reviews gadgets and services that transform fitness chores into tech-enabled play as video games or dazzling cascades of personal stats.
|
|
ARGs, Mobile Applications, Self-Help / Self-Improvement, Social Networking, Sports 2.0
|
C
|
B
|
|
Yes
No
|
Alexandra Samuel, Social Signal |
How to Make Your Users Love You
|
|
Want users to commit to your community? Learn how to take your relationship to the next level with a high-energy workshop that gets everyone contributing. Your knowledge and creativity + the workshop leaders' extensive expertise in online community = terrific ideas and unexpected insights.
|
|
Blogging, Branding / Marketing / Publicity, Community / Online Community, Online Relationships, Social Networking
|
C
|
A
|
|
Yes
No
|
Vinny Lingham, Yola, Inc. |
Why WeCommerce is the New eBay
|
|
2008 marked a turbulent year in the US and abroad. Global economies crumbled, wallets were squeezed, and the impacts of our activities on the planet loomed. As a result, consumers increasingly turned their focus back to their local communities for events, entertainment and shopping closer to home. In this session, learn how to tap into the local perspective to support your larger business goals.
|
|
Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Economic Concerns, Search
|
T
|
I
|
|
Yes
No
|
Denis Browne, SAP |
The Power of Social Media in the Workplace
|
|
Your answer to the penultimate cocktail party question, “what do you do for a living?” naturally attaches you to your company brand. So how do you represent? This session explores the connective tissues that differentiate employees harnessing the power of online community participation to advance their company, projects, and career.
|
|
Blogging, Branding / Marketing / Publicity, Career / Work Concerns, Community / Online Community, Social Networking
|
T
|
I
|
|
Yes
No
|
Brian Breslin, Infinimedia |
Coconut Valley - Building a Tech Community on the Beach
|
|
Starting from a mere handful of people and growing into the thousands, come learn how we grew our tech community out of the sand in South Florida. Learn tips and tricks for growing your own tech community even in the most unfriendly/untechy areas of the world.
|
|
Community / Online Community, Locations -- US
|
C
|
B
|
|
Yes
No
|
Lisa Stone, BlogHer |
Room for Lawn Flamingos? Future of Class Online
|
|
Will today's online neighborhoods and stereotypes continue to mirror offline society and drive wedges by race, gender and class? Or will a cultural melting (cyber)pot evolve because users are able to voice their interests with their personal appearance and economic calling cards masked (cars, houses, bling)? This panel asks leaders from diverse communities to talk frankly about how people are migrating around the internet -- and what it means for future communities and business models. Given that the most successful business models cut across lines of gender, race and class, what does this mean for media business models that have to reach everyone? This conversation moves well past the access and education issue, while acknowledging it. Case studies: Freebies for mommybloggers, Facebook vs. MySpace, NBC's Dance Your Ass Off, Women for Obama.
|
|
Accessibility / Web Standards, Business / Entrepreneurial / Monetization, Community / Online Community, Digital Divide, Social Issues
|
C
|
I
|
|
Yes
No
|
Steven Mandzik, A Clean Life |
Local Food: Creating an Online Community of Local Eaters
|
|
Finding local food is hard. The internet presents an amazing opportunity to simplify that experience. But, we need a strong online community creating the content and keeping it fresh. This panel will explore the current online environment, how to help, and the future we hope to create for local food.
|
|
Community / Online Community, Content, Green / Environmental, Social Networking, User Generated Content
|
C
|
B
|
|
Yes
No
|
Pat Strader, Matterhorn Marketing |
Making it Work: Social Media For Events and Festivals
|
|
Events and festivals (outside of the scope of SWSW) stand to extend reach, enhance user experience and create buzz through effective implementation of social and other handheld interaction.
Aggregating photos, status updates; QR codes for mapping, information; SMS messages for direct communication with visitors and participants.
Examples of successes and failures and ideas for implementation.
|
|
Branding / Marketing / Publicity, Case Study, Collaborative Filtering, Mobile Applications, New Technology / Next Generation
|
C
|
B
|
|
Yes
No
|
Dan Greenberg, Sharethrough |
How To Make Your Video Go Viral: Best Practices
|
|
This presentation will review the state of the art techniques and technologies that are used by Fortune 500 Brands and world class marketers to drive viral video success online, and reveal how individuals can incorporate these advanced techniques and technologies into their own lives and careers to gain a competitive edge.
|
|
Branding / Marketing / Publicity, New Technology / Next Generation, Online Video, Social Networking, Web Apps / Widgets
|
T
|
I
|
|
Yes
No
|
Deepak Goyal, eZdia Inc |
Your Online BRAIN
|
|
We have so much within our Brain but most of spend our whole lives working on one profession. So, how do we showcase our multiple skills and versatility in this highly specialized world?
We will discuss how content association combined with networking gives a unique approach to create an individual’s comprehensive persona online.
|
|
Advertising, Business / Entrepreneurial / Monetization, Content Management, Online Relationships, Self-Help / Self-Improvement
|
C
|
A
|
|
Yes
No
|
Eve Dmochowska, IdeaBank |
Innovation: How The Web Helps Africa Solve Its Problems
|
|
Africa's problems are unique and severe. Good Healthcare, education, democracy, entrepreneurship, community, nutrition and communication are either non-existent or under threat in many regions. Yet the web offers hope like no other medium before it. Find out how Africa is solving its own problems through smart, innovative and daring use of technology.
|
|
Case Study, Digital Divide, Economic Concerns, Mobile / Wireless, New Technology / Next Generation
|
C
|
B
|
|
Yes
No
|
Richard Tate, HopeLab |
Designing Change: Social Innovation In Product Development
|
|
Designers and developers dream of creating products that solve problems and improve lives. Sometimes it just "happens," but can positive change be intentionally designed? Social innovators discuss creating interactive products for health and education, how impact is measured, and how principles of play and behavior change drive efficacy.
|
|
Business / Entrepreneurial / Monetization, Case Study, Design Thinking, Education, Social Issues
|
C
|
B
|
|
Yes
No
|
Craig Moore, Spider Video |
DIY Digital Showrunning: How To Create An Online Video Show
|
|
Want to make your own show like Geekbrief, Rocketboom, Winelibrary or Diggnation? You can! This presentation will walk you through the planning and execution steps of creating, producing and distributing your own online video show. Learn gear and editing, pre-production planning, best practices, free tools, distribution methods and a smattering of tech talk. You can do it.
|
|
Community / Online Community, Digital Filmmaking, Online Video, Social Networking, User Generated Content
|
T
|
I
|
|
Yes
No
|
Tim Shey, Next New Networks |
Online Video. It’s The New Cigarette Break
|
|
Online videos have become compact bytes of laughter we pass along to friends and coworkers, providing workday sanity and a necessary break from grinding away at our laptops. This session will discuss our video 'snacking' culture and how this type of consumption affects online video monetization, content creation and distribution.
|
|
Online Video
|
C
|
I
|
|
Yes
No
|
John Biehler, johnbiehler.com |
Do Cool Kids Leave When the Suits Arrive?
|
|
What happens when business models get in the way of being social
online? How can the social web evolve and meet the needs of all users
rather then the loudest? Join this important panel discussion on
co-creating fun and valuable experiences with your users from a
design, business and user perspective.
|
|
Business / Entrepreneurial / Monetization, Community / Online Community, Online Relationships, Social Networking, User Experience
|
C
|
B
|
|
Yes
No
|
Mike Alfred, BrightScope |
Social Security is Dead - Planning GenY's Financial Future
|
|
Rumor has it that Social Security will only be in history books by the time Gen Y is ready to retire. Now, it’s more important than ever to plan for the future. How can companies and their employees band together to save Gen Y’s financial future?
|
|
Economic Concerns, New Technology / Next Generation
|
C
|
I
|
|
Yes
No
|
unknown unknown, GSD&M Idea City |
Mobile Applications - Best Practices
|
|
Mobile applications are booming, with marketplaces in-place or launching from Apple, Nokia, Blackberry, and Windows Mobile. How do you navigate building apps for multiple platforms, and what are some lessons learned / best practices?
|
|
|
C
|
B
|
|
Yes
No
|
Angus Logan, Microsoft |
User Acquisition Smackdown: Email Raiding, Stream Polluting or Instant Messaging?
|
|
Getting people to your website is critical (D’uh!). New people. Old people. A constant flow of sharing and content discovery is required to succeed.Some people are sneaky using address books, others publish to the stream - which one is best?
|
|
User Experience
|
T
|
I
|
|
Yes
No
|
Drasko Vucevic Vucevic, ZOOLOOK, LLC. & Drastic |
Project CAVEDUDEZ: Experience Interactive Music
|
|
This panel will walk SXSW attendees through the making of project CAVEDUDEZ, a interactive music experience. Cavedudez is a ZOOLOOK brand.
|
|
Accessibility / Web Standards, Animation / Cartoons, Branding / Marketing / Publicity, Content, Music 2.0
|
T
|
I
|
|
Yes
No
|
Brad Wayland, BlueCotton.com |
SEO Garbage vs True Tactics
|
|
Last year we had a couple of guys on the SEO panel, one from Yahoo and one from an agency. These two resources do not give entrepreneurs a practical break down of SEO. The panel was very full and being generally an SEO guy I could not believe how hungry they were for answers. I can help.
|
|
Business / Entrepreneurial / Monetization, Search
|
T
|
I
|
|
Yes
No
|
Gerry Campbell, Collecta |
Real-Time Search; What's Going on Right Now?
|
|
Is Real-Time Search the Future of the Web? Why do folks care what others are saying right now? What does Real-Time search mean, to the web, and to you personally? How will seeing what's being said immediately change the interpersonal dynamics of the web?
|
|
|
T
|
A
|
|
Yes
No
|
Thom Singer, author / speaker |
Networking at a Multi-Day Conference
|
|
One of the main reasons that people attend a multi-day conference is for the "networking opportunities". However, once there they fail to make meaningful connections that will lead to ongoing relationship and future opportunities.
This presentation delivers usable tips and actionable advice that will help people get them most out of their interactions with other attendees.
|
|
Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Self-Help / Self-Improvement, Social Networking
|
C
|
B
|
Link to this page