| Yes No | Tony Steward, LifeChurch.tv | Creating Authentic Online Community | Non-profits are among those most aggressively seeking to create authentic online community. Some question if it is even possible. Yet this panel has been there and will share the secrets, the challenges, and the best practices of nurturing true online community. | Community / Online Community, International, Non-Profits, Online Relationships | C | I | ||
| Yes No | David William Scott, Creative Director, Digital | Achieve Long Term ROI With Branded Music Programs | Brands can act as music stewards or curators for their customers in the discovery of new music. As a unique and positive catalyst, the brand orchestrates an authentic ROI when the music becomes part of moments, memories, experiences and thus woven into the fabric of their daily lives. | Advertising, Branding / Marketing / Publicity, Content, Licensing / Fair Use / Copyright, Music 2.0 | C | I |