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Virtual Brick and MortarWinnie Hsia, Whole Foods MarketFor online brands and media companies, the move into social media has been a natural extension of wh... READ MORE Branding / Marketing / Publicity, Case Study, Green / Environmental, Social Networking |
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Incorporation of Technology and Video on the WebThierry Daher, CAID PRODUCTIONS /VanksenMixing films and technology to reach and engage millions of viewers on viral spread alone (no ad buy... READ MORE Blogging, Branding / Marketing / Publicity, Digital Distribution, Online Video, Web Apps / Widgets |
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Social Media Marketing for Your BusinessTony Adam, Yahoo!Learn to look further than Twitter and Facebook when it comes to using social media to help your bus... READ MORE Branding / Marketing / Publicity |
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Is Innovation Fair?Andrew Keen, Andrew Keen incAndrew Keen, author of Cult of the Amateur, discusses the impact of social media and technological i... READ MORE Social Issues |
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Engaging Stakeholders: Brands Share Social Media Success StoriesRichard Brewer-Hay, eBay IncThis panel will address ways for brands to host conversations with key stakeholders utilizing social... READ MORE Blogging, Branding / Marketing / Publicity, Content Management, Online Relationships, User Experience |
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Saving Money Through Social MediaFarnoosh Torabi, QuickenOnlineCutting coupons is so last century. Today, consumers are tapping into the massive knowledge base of... READ MORE Branding / Marketing / Publicity, Community / Online Community, Social Networking |
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The Real Housewives of Social MediaJordan Viator, ConvioYou've heard the buzz around how nonprofit organizations and corporations are using social media for... READ MORE Case Study, Community / Online Community, Non-Profits, Social Networking, User Generated Content |
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Social Media Essentials: Choosing the Best PlatformEspree Devora, The Billionaire GirlEspree Devora is founder and CEO of ZexSports, the most comprehensive database of US action sports e... READ MORE Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community |
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Know When To Say When With Social MediaGeorge Nemeth, OptiemEvery time a new bright, shiny social media object there's always a moment of hesitation before crea... READ MORE Blogging, Community / Online Community, Online Relationships, Social Networking |
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Social Media and User Research: 10 WaysJennifer Ng, Nectarine GroupDoing user research locally is easy, but what about people in unique careers or international locati... READ MORE Design Thinking, Interface Design, International, Social Networking, User Experience |
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Social Media KonkatsuThomas Edwards, The Professional WingmanUsing social media for dating has become more acceptable today. The dating world has changed. There ... READ MORE Education, Online Relationships, Self-Help / Self-Improvement, Social Issues, Social Networking |
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Social Media for Unsociable CompaniesTodd Watson, IBMThis panel discussion will examine the challenges, issues, and opportunities of adopting social medi... READ MORE Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Digital Divide, New Technology / Next Generation, Social Networking |
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Did It Work? Measuring Social Media Campaign SuccessDave Evans, Friend2FriendWhat’s the ROI on social media? How can you measure success? From anecdotal evidence to pure numbe... READ MORE Advertising, Branding / Marketing / Publicity, Information Architecture, Social Networking, Web Apps / Widgets |
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Social Media Marketing Examples for B-to-B Lead GenerationJason Ford, -Social media marketing now reaches all demographics -- and even corporate audiences when utilized ap... READ MORE Advertising, Branding / Marketing / Publicity, Online Relationships, Social Networking |
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How to Get FREE Everything from Social MediaRyan Bauer, RyanomicsThere are free cars (www.fiestamovement.com) free food (www.tastecasting.com) free apartments, free ... READ MORE Blogging, Community / Online Community, Self-Help / Self-Improvement, Social Networking |
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Unleashing Employees Through Social MediaLionel Menchaca, Dell Inc. / PC hardware and connecting with customersIt used to be about command and control. It’s not anymore. Lots of companies are thinking about ho... READ MORE Blogging, Branding / Marketing / Publicity, Career / Work Concerns, Community / Online Community, Education |
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Advanced Brand Monitoring: Let the Haters HateCarie Lewis, The Humane Society of the United Statesthis panel will get into the whys and hows to monitor your brand in a social world. you'll hear case... READ MORE Branding / Marketing / Publicity, New Technology / Next Generation, Non-Profits, Online Relationships, Social Networking |
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Email Marketing & Social MediaRachael Darmanin, YesmailSocial Media has changed the way companies are communicating with their consumers. With the use of t... READ MORE Blogging, Case Study, Social Networking, Web Apps / Widgets |
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Can Social Media Save Business So Business Can Save the Planet?David Armistead, Social Web StrategiesIn the era of GM-like businesses, now just past, opaque layers of hierarchy were used to control the... READ MORE Business / Entrepreneurial / Monetization, Green / Environmental, New Technology / Next Generation, Social Issues, Social Networking |
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Can Universities Teach Social Media & Online Communities?Clint Schaff, University of Southern California, Annenberg Program on Online CommunitiesCan you teach someone how to use social media? Or perhaps the best way to learn is by doing? Lea... READ MORE Community / Online Community, Education, Journalism 2.0, Social Issues, Social Networking |
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It's Time to Play: Making Data FunKate Bauer, OvüCreate an unconventional and engaging user experience by incorporating basic elements of game design... READ MORE Community / Online Community, Mobile / Wireless, New Technology / Next Generation, User Experience |
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How Nerds Can Foster Democracy in Local GovernmentWill Hampton, City of Round Rock, TexasGovernment has been slow to adopt social media. Ignorance, fear of the unknown and negative comments... READ MORE Blogging, Branding / Marketing / Publicity, Community / Online Community, Government and Technology, Social Networking |
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The Death Of The Microsite And The Rise Of The Real-Time WebRobin Grant, We Are SocialThink about what you’ve spent your time doing online in the past week. How many microsites did you... READ MORE Branding / Marketing / Publicity, International, Social Networking, User Generated Content |
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Getting Social in Your 'HoodSandra Fernandez, Houston Public LibraryIABC Houston and the City of Houston partnered to create a program to teach neighborhood groups to u... READ MORE Community / Online Community, Digital Divide, Education, Government and Technology, Social Networking |
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Social Media Gets (.com) PassionateRandi Zuckerberg, Facebook"It's a small world after all..." as social technologies like Facebook and Twitter knock down politi... READ MORE Community / Online Community, Digital Divide, Economic Concerns, Social Issues, Social Networking |
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The Blog is Dead, Long Live the Blog!Jason Swihart, Textura DesignThe buzz about blogs peaked around 2006, yielding to “social media” like Twitter and Facebook an... READ MORE Blogging, Content, Content Management, Journalism 2.0, Writing / Technical Writing |
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The Zen of Social Media MarketingShama Kabani (nee Hyder), Click To ClientSpending hours on social media sites only to be disappointed by a zero return on your investment doe... READ MORE Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Social Networking |
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The Internet Never Sleeps: Managing Social Media CampaignsBonnie Shaw, EchoDittoThe Internet never sleeps, so why should you? When they work, social media campaigns become unrul... READ MORE Career / Work Concerns |
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Making the Most Out of Where Everyone IsMark Gordon, SonomaCreativeSocial media is the new vehicle for companies trying to engage target audiences, but what keeps cert... READ MORE Branding / Marketing / Publicity, Content Management, Design Thinking, Social Networking, Web Apps / Widgets |
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Privacy in Public: The Social Significance of Social MediaJacqueline Vickery, FlowTVFrom citizen journalists, to celebrity Twitterers, social media is reconstructing the meanings of wh... READ MORE Blogging, Case Study, Education, Social Issues, Social Networking |