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	Yes No	Nobody Gets in to See the Wizard. Nobody! Jacob Apelbaum, Networked Insights For many marketers social media and social media analytics are still a mystery. The value is fuzzy ... READ MORE For many marketers social media and social media analytics are still a mystery. The value is fuzzy and the technology behind it is poorly understood. Let’s pull back the curtain on our own technology by demonstrating the value of social media. Back-End Programming / Databases, Business / Entrepreneurial / Monetization, New Technology / Next Generation, Social Networking, Web Apps / Widgets
	Yes No	Amazing Grace: Once Blind, Now We Tweet Daniel Neely, Networked Insights The traditional marketing roles of large organizations are changing. The old model of broadcasting a... READ MORE The traditional marketing roles of large organizations are changing. The old model of broadcasting a message to a world awaiting your announcement is shifting to one where customers have a voice in regards to the success or failure of your campaign or product. Advertising, Business / Entrepreneurial / Monetization, Content, New Technology / Next Generation, Social Networking
	Yes No	Should I Shave? A Date With Social Media Daniel Neely, Networked Insights So you’re the brand manager for Company X? What’s it like having millions of unofficial assistan... READ MORE So you’re the brand manager for Company X? What’s it like having millions of unofficial assistants working under you and creating messages that you can’t control? Let us help you figure out what role social media analytics should play for brand managers. How can it contribute to creative insights for campaigns, product development, etc.? How can it help you figure out who to target? How can you use it to discover unmet needs? There are answers and they’re found in this panel! Back-End Programming / Databases, Business / Entrepreneurial / Monetization, New Technology / Next Generation, Social Networking, Web Apps / Widgets

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