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	Yes No	How to Fall in Love With Your Social Network Again Nathan Wright, Lava Row, Inc. We truly have love/hate relationships with our social networks. We complain when spam activity incre... READ MORE We truly have love/hate relationships with our social networks. We complain when spam activity increases on Twitter, even though it's an opt-in/opt-out/block culture. We moan about our friend streams getting out of control, but we don't set ground rules for who we follow in the first place. Facebook offers some of the most robust privacy features, yet most users don't even know they exist or how to implement them. This panel will help you fall in love with your social network again. Online Relationships, Social Networking
	Yes No	Collaboration Nation: Building Communities Around Content Rony Zarom, Watchitoo Obama’s inauguration, Michael Jackson’s memorial and technologies like Google Wave, Skype Screen... READ MORE Obama’s inauguration, Michael Jackson’s memorial and technologies like Google Wave, Skype Screen Sharing, and Watchitoo, prove there is consumer demand for social collaboration over synchronized content. This presentation will focus on the next phase in the evolution of the internet and how communities are being built around live streams, content and collaboration. Community / Online Community, Content, Social Networking, User Experience
	Yes No	The Good Web: People, Planet, and Profits Daniel Schutzsmith, Core Industries This presentation focuses on the importance of clear online marketing for causes that help people an... READ MORE This presentation focuses on the importance of clear online marketing for causes that help people and the planet. We'll take a look at who's doing it right, learn how to increase financial support, gain participation, and raise awareness using social media and various viral marketing tactics. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Green / Environmental, Non-Profits, Social Issues
	Yes No	Black Female Bloggers & the Future of Media Faith Dow, Freelance Writer/Social Media Activist Bloggers are sometimes accused of not having journalistic skills, yet we see content being plagiariz... READ MORE Bloggers are sometimes accused of not having journalistic skills, yet we see content being plagiarized by well-known professionals. As newspapers fold or move to online content we need to start creating our own sources for news. Bloggers should not merely regurgitate national feeds but cover our own individual markets. We are highly valued by marketing companies and should be building relationships. We are our own niche. New Technology / Next Generation, Non-Profits, Online Relationships, User Generated Content, Writing / Technical Writing
	Yes No	Jack Bauer's Guide to Managing Online Communities (Unofficial) Patrick O'Keefe, iFroggy Network Jack Bauer (the lead character on the FOX television show "24") is the coolest, most brilliant bad g... READ MORE Jack Bauer (the lead character on the FOX television show "24") is the coolest, most brilliant bad guy fighter on the planet. What can we learn from him that can be applied to the way we manage our online forums and communities? This session is not affiliated with Fox. Community / Online Community, Social Networking, User Generated Content
	Yes No	Can Collaborative Filmmaking Wreck Hollywood Peter Vesterbacka, Wreckamovie Filmmaking is a very collaborative process by default involving a lot of different skills and compet... READ MORE Filmmaking is a very collaborative process by default involving a lot of different skills and competencies. The Hollywood studios have already indentified the big bad Internet as a big threat, even going as far as having CEOs saying that "nothing good has come out of the Internet". When talking about distribution the threat to the status quo is clear, but could it be that it's actually collaborative online production that will pose the biggest challenge to Hollywood yet? Talented people around the globe are working on huge movie projects together, empowered by the latest collaboration technologies. The productions are already rivaling Hollywood in production quality and distribution is free. Star Wreck, Snowblind, Norwegian Ninja and many others you have never heard of are being made by people you never heard of. But you can bet you soon will... Case Study, Community / Online Community, Digital Filmmaking, International
	Yes No	Open Brands: Leveraging Radical Transparency Joey Shepp, OpenBrands Social media is driving the shift towards Open Culture, Open Government, and Open Marketing. People ... READ MORE Social media is driving the shift towards Open Culture, Open Government, and Open Marketing. People are Twittering about your brand right now. The way you respond today will determine the future of brand management. Don’t be a #BrandFail. Leverage Twitter to be an Open Brand: transparent, authentic, and trusted. Branding / Marketing / Publicity, Case Study, Collaborative Filtering, Community / Online Community, Social Networking
	Yes No	Finding a New Media Voice for Your Business Rob Blatt, Blattcave Productions Your social media accounts are your business, but what happens when your business is on social media... READ MORE Your social media accounts are your business, but what happens when your business is on social media? How personal should you get? How do you turn your users into a community of fans? Blogging, Branding / Marketing / Publicity, Social Networking
	Yes No	Behind the Scenes at Tosh.0 on Comedy Central Chris Lesinski, Comedy Central, Tosh.0 In June, Comedy Central debuted Tosh.0, its foray into the ruthless land of Internet. The half-hour ... READ MORE In June, Comedy Central debuted Tosh.0, its foray into the ruthless land of Internet. The half-hour weekly show comments on all that is viral -- and digs deep for a lot of what isn't (yet). This panel will offer a glimpse into Tosh.0's basic production workflow and discuss the team's discovery of what happens when indie web meets mainstream TV. Community / Online Community, Content, Online Video, Other / Out There
	Yes No	Innovative Distribution: Thinking Outside the Box David Garber, Lantern Lane Entertainment No one wants my Movie. How do I sell it?---- Here we would take a look at all the alternative forms... READ MORE No one wants my Movie. How do I sell it?---- Here we would take a look at all the alternative forms of distribution available to today's filmmakers. Split Rights,Self Distribution vs., Studio , Mini Major or Indie Distribution. What is possible? How will windows of rights exploitations affect what can be done? How does a filmmaker evaluate and decide what to do with his film. As moderator I would bring individuals with experience and models from that experience. The panel would be made up of Producers, Acquisition Execs and Sales Agents that can answer these questions and explore the new opportunities. We will also explain and define potential pitfalls in distributing outside the box. Finally we will explore how to work non traditionally and still benefit from the traditional distribution models Business / Entrepreneurial / Monetization, Content Management, Digital Distribution
	Yes No	Playing with Interactive 3D Carlos Ulloa, HelloEnjoy Carlos Ulloa will discuss a selection of the latest work created at his studio HelloEnjoy in London.... READ MORE Carlos Ulloa will discuss a selection of the latest work created at his studio HelloEnjoy in London. The founder of Papervision3D will take a look deep into the challenge of building interactive 3D experiences for Flash and the iPhone. Advertising, Case Study, Mobile Applications, User Experience, Video Games
	Yes No	The Future of Copyright Online: Creative Commons or Creating Chaos Ross Kimbarovsky, crowdSPRING, LLC Whether you're a solo designer or Google, one thing's for sure - you will be accused of stealing ano... READ MORE Whether you're a solo designer or Google, one thing's for sure - you will be accused of stealing another's intellectual property or someone will steal your intellectual property. This panel will offer practical suggestions to help you protect and defend your rights and will examine the future of copyright online. Content, Content Management, Licensing / Fair Use / Copyright
	Yes No	Visibility Kills: UX in Video Games Nida Zada, Plaxo (Nida) and Bungie (Allen) Console video games are developing fantastic new experiences and designers of all mediums are increa... READ MORE Console video games are developing fantastic new experiences and designers of all mediums are increasingly inspired by the games they play. We will present the best of console game design and discuss how emotion, community, progress and visual cues are used to guide the user through the created world. User Experience, Video Games
	Yes No	Can the Real-Time Web Be Realized? Brett Slatkin, Google Inc The emergence of the real-time web enables an unprecedented level of user engagement and dynamic con... READ MORE The emergence of the real-time web enables an unprecedented level of user engagement and dynamic content online. However, the rapidly growing audience puts new, complex demands on the architecture of the web as we know it. This panel will discuss what is needed to make the real-time web achievable. Accessibility / Web Standards, Digital Distribution, New Technology / Next Generation, Social Networking, Web Apps / Widgets
	Yes No	Social Architecture and Narrative Design Dan Dixon, University of the West of England Information Architecture and Interaction Design have dominated how we think about designing web site... READ MORE Information Architecture and Interaction Design have dominated how we think about designing web sites. However we are now building social spaces and conversations online, not information resources and applications. Social Architecture and Narrative Design will provide us with new approaches to building the successful sites of the future. Community / Online Community, Design Thinking, Information Architecture, Other / Out There, User Experience
	Yes No	The Audacity of Context Jake Cressman, Cisco Media Solutions Group Rise to the top of the flood of media content. Publishing multiple channels doesn’t guarantee youâ... READ MORE Rise to the top of the flood of media content. Publishing multiple channels doesn’t guarantee you’ll connect with your audience. By adding and reviewing appropriate metadata and understanding context (who, when, where, and on what device), your content can become more findable and more meaningful. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Content Management, Digital Distribution, Online Video
	Yes No	Web Framework Battle Royale Leah Culver, Six Apart Which web framework will rule them all? As an audience member you pick the winner! We will present a... READ MORE Which web framework will rule them all? As an audience member you pick the winner! We will present an introduction to a variety of web frameworks including Rails, Django, Catalyst, and Sinatra. You can vote for the best web framework in categories such as URL handling, database integration, forms, HTML templating, documentation, testing and deployment. Back-End Programming / Databases, Front-End Programming, Open Source
	Yes No	Online Community Saved the Radio Star Elliott Hurst, Supernova.com Some argue that Radio is a dying commercial medium, but Supernova.com and Corus have demonstrated th... READ MORE Some argue that Radio is a dying commercial medium, but Supernova.com and Corus have demonstrated that community is the key to revitalizing radio. In building an interactive online community to support the 30th CFOX Seeds indie talent competition in Vancouver, Supernova.com shows how community can save the radio star. Case Study, Community / Online Community, Music 2.0, New Technology / Next Generation, Social Networking
	Yes No	Instant Gratification & Music Marketing elana berman, rhapsody Discussion of human psychological tendancies and gravitations toward instant gratification and how t... READ MORE Discussion of human psychological tendancies and gravitations toward instant gratification and how the internet and web 2.0 tools are changing the way music consumers are reached. Art
	Yes No	Blah Blah Blah: Why Words Won't Work Dan Roam, Bestselling author of "The Back of the Napkin: Solving Problems with Pictures" Since the industrial revolution, we've judged human intelligence by our ability to talk. And just lo... READ MORE Since the industrial revolution, we've judged human intelligence by our ability to talk. And just look at where that belief has gotten us: from politics to energy, we're deeper in conceptual debt than ever. This session shows how combining our innate verbal and visual skills is the only way we're going to solve the big problems ahead. Business / Entrepreneurial / Monetization, Economic Concerns, Education, Self-Help / Self-Improvement, User Experience
	Yes No	Inspiration in Technology: Pioneers in Software Engineering Matthew Sacks, The Bitsource What inspired the creators of the most popular programming languages? What are the creative processe... READ MORE What inspired the creators of the most popular programming languages? What are the creative processes by which the groundwork and foundation for modern software innovation to take place and why? The creators of various popular programming languages will discuss how they have allowed others to further develop the creative and innovative technologies of modern software. History of Technology, New Technology / Next Generation
	Yes No	Social Media R.O.I. Best Practices, Plain and Simple. Olivier Blanchard, BrandBuilder Marketing If Social Media R.O.I. doesn't get demystified once and for all at SxSW this year, we are all doomed... READ MORE If Social Media R.O.I. doesn't get demystified once and for all at SxSW this year, we are all doomed. This session will once and for all define, explain and illustrate in detail how to distill R.O.I. from a Social Media program. Business / Entrepreneurial / Monetization, Case Study, Community / Online Community, Social Networking
	Yes No	Sex, Puppies and Golden Microphones Stefan Weitz, Microsoft/Bing How one hour of madness changed Hulu (and our customers) forever – the bing team talks about TV ad... READ MORE How one hour of madness changed Hulu (and our customers) forever – the bing team talks about TV ad spends may be a thing of the past, how hot Olivia Munn is, and how when the going gets weird, the weird turn pro. Lots of video, and lots of twitter recap, and lots of interesting take on how something that startling affected the brand. Advertising, Branding / Marketing / Publicity, Case Study, Digital Distribution, Search
	Yes No	Industrial To Interactive: From Old Town To Tech Town Brandon Chesnutt, Identity Marketing & Public Relations The idea of your city being home to the next thriving digital community is enticing. However, tradit... READ MORE The idea of your city being home to the next thriving digital community is enticing. However, traditionally non-tech regions face a challenge. How do you introduce, develop and grow a digital movement within a location that has never seen one? Detroit is one such city currently grappling with this issue. Business / Entrepreneurial / Monetization, Community / Online Community, Economic Concerns, Social Issues, Social Networking
	Yes No	App Design: How People Really Use The iPhone Bill Westerman, Create with Context Look beyond the fanatical tappers, pinchers, and úber-downloaders, and you come face-to-face with t... READ MORE Look beyond the fanatical tappers, pinchers, and úber-downloaders, and you come face-to-face with them: the other 80%. How do they really use use the iPhone? What resonates? What’s confusing? How do they perceive App Store content? And what the heck is it with all these Fart apps? Interface Design, Mobile / Wireless, Mobile Applications, User Experience
	Yes No	The Next Frontier in Home 2.0: How NASA Has Changed the Way We Live? Matthew Glenn, PlantSense, makers of the EasyBloom Plant Sensor The Connected Home isn’t just fancy remotes. Even household hobbies and surprising tasks from gard... READ MORE The Connected Home isn’t just fancy remotes. Even household hobbies and surprising tasks from gardening to dusting are being made into a Home 2.0 interactive experience. Breakthrough developments have borrowed technology from NASA to make chores more efficient and connected. How has NASA advanced our household activities and what’s next? Design Thinking, Digital Divide, Green / Environmental, Other / Out There, User Experience
	Yes No	Getting Well: Improving HealthCare with Web 2.0 Technologies Chad Pomeroy, WellPoint/ Health Insurance Healthcare today is broken: ad-hoc, reactive, expensive, and above all confusing. Solution: an innov... READ MORE Healthcare today is broken: ad-hoc, reactive, expensive, and above all confusing. Solution: an innovative entrepreneurial overhaul. Taking change into its own hands, WellPoint, the largest U.S. insurer, is harnessing technology to provide online products, services, and social capabilities to keep millions of Americans healthy - all done transparently and cost-effectively. Cloud Storage / Delivery, Community / Online Community, Economic Concerns, Online Relationships, Social Networking
	Yes No	Future Pioneers: Innovators in Digital Lara Lebeiko, Independent We'd call it career pathing, but Malcolm Gladwell would call them Outliers. Why are these folks conv... READ MORE We'd call it career pathing, but Malcolm Gladwell would call them Outliers. Why are these folks conveniently right around 30, and what did they do to get there as a leader in the field of digital and social media? Join in as upcoming leaders in the digital world converse about their careers, their ideas, and what the web holds as generation 2.0 takes over. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Career / Work Concerns, Community / Online Community, Social Networking
	Yes No	Incorporation of Technology and Video on the Web Thierry Daher, CAID PRODUCTIONS /Vanksen Mixing films and technology to reach and engage millions of viewers on viral spread alone (no ad buy... READ MORE Mixing films and technology to reach and engage millions of viewers on viral spread alone (no ad buy, no Youtube, no social media platform,). Our campaigns for Disney, Paltalk and Lifelock, engaged 18 million US viewers and over 20,000 blogs with a unique mix of video, clever creative and technology. Blogging, Branding / Marketing / Publicity, Digital Distribution, Online Video, Web Apps / Widgets
	Yes No	Big Brother in Your Brain: Neuroscience & Marketing Eric Kogelschatz, shark&minnow Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and rese... READ MORE Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and researchers direct their expertise to selling, using MRIs to analyze brain activity when exposed to different stimuli. Companies like Google use mathematics to develop advertising solutions. Will digital marketers become scientists and mathematicians or will creativity triumph? Advertising, Branding / Marketing / Publicity, Other / Out There

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