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	Yes No	Designing the First Fifteen Minutes Rob Goodlatte, Facebook That user who just signed up is about to bail. And a thousand other people just stopped in but didn... READ MORE That user who just signed up is about to bail. And a thousand other people just stopped in but didn't even bother to register. Your product is great, but your users don't stay long enough to find that out. The first fifteen minutes of your product are the most important. Learn from the successes, mistakes, and insights of designing new user experiences for products. Content, Content Management, Design Thinking, Interface Design, User Experience
	Yes No	Virtual Interviews: A Chat With Darwin's Ghost Ralph Vituccio, Entertainment Technology Center, Carnegie Mellon Synthetic Interview is a unique technology that allows an individual to have a conversation with a c... READ MORE Synthetic Interview is a unique technology that allows an individual to have a conversation with a character or persona as if that person were present in real-time. The goal is creating immersive experiences, allowing guests to interact cinematically with a digital character from either the past, the present or the future. Synthetic Interview is an interactive, cinematic experience allowing users to question the ghost of Darwin about his adventures, his theory of evolution, the public response to his theory, his personal quirks and a number of other topics. Synthetic Interviews have given life to Albert Einstein, Benjamin Franklin and Abraham Lincoln. Content Management, Digital Filmmaking, Education, Interface Design, User Experience
	Yes No	Survival and Innovation: Why Ads Aren't Enough Jameson Hsu, Mochi Media The recession taught many the painful lesson to not be solely reliant on ad revenue. This panel will... READ MORE The recession taught many the painful lesson to not be solely reliant on ad revenue. This panel will discuss the strategies of multiple online content companies that diversified their revenue streams through micro-transactions, subscriptions and freemium accounts, in the wake of the advertising crash and emerged more dynamic and profitable. Advertising, Business / Entrepreneurial / Monetization, Content Management, Economic Concerns
	Yes No	Making Money Off People Who Work For Free Steve Zehngut, Zeek Interactive Subtitle: Using And Abusing The Open Source Community Session will teach participants to use Word... READ MORE Subtitle: Using And Abusing The Open Source Community Session will teach participants to use WordPress to decrease development time and increase profits, demonstrate real world projects highlighting specific ways to use Wordpress to create products that look, feel and act nothing like a blog, and illustrate how to sell the value of using open source to your clients. Blogging, Business / Entrepreneurial / Monetization, Content Management, Open Source, Web Apps / Widgets
	Yes No	Greening Your Content: Reduce, Reuse, Recycle Rahel Anne Bailie, Intentional Design Inc. Investing in content means treating it more care than a single-use commodity. Content that leverages... READ MORE Investing in content means treating it more care than a single-use commodity. Content that leverages the semantic Web is the best use of resources within a sustainable ecosystem. Three prominent content strategists show you how to build a content strategy into your projects, and get the most from your content. Content, Content Management, Information Architecture, User Experience, Writing / Technical Writing
	Yes No	FEED ME: Structuring Information and Feeds Online Ari Steinberg, Facebook What's the best way to read the news? How do you structure a site that people will come back to time... READ MORE What's the best way to read the news? How do you structure a site that people will come back to time and time again? This panel will explore ways to help users find fresh content, access the stuff they care about most, in addition to keeping things personalized. Collaborative Filtering, Content Management, Digital Distribution, Interface Design, User Experience
	Yes No	Your Online BRAIN Deepak Goyal, eZdia Inc We have so much within our Brain but most of spend our whole lives working on one profession. So, ho... READ MORE We have so much within our Brain but most of spend our whole lives working on one profession. So, how do we showcase our multiple skills and versatility in this highly specialized world? We will discuss how content association combined with networking gives a unique approach to create an individual’s comprehensive persona online. Advertising, Business / Entrepreneurial / Monetization, Content Management, Online Relationships, Self-Help / Self-Improvement
	Yes No	Act Globally, Think Digitally Alex Morrison, AgencyNet More often than not, sites and platforms are built in a bubble – thinking about the client, the ta... READ MORE More often than not, sites and platforms are built in a bubble – thinking about the client, the target market, the content – but what about taking scalability and global infrastructure into consideration? These should be the first words mentioned in discovery for a global brand’s digital initiatives. Advertising, Content Management, Interface Design, International
	Yes No	IdeaName IdeaPresenterFirstname IdeaPresenterLastname, IdeaCompany IdeaDescription... READ MORE IdeaDescription ARGs, Back-End Programming / Databases, Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Career / Work Concerns, Case Study, Cloud Storage / Delivery, Collaborative Filtering, Community / Online Community, Content Management, Design Thinking, Digital Divide, Digital Filmmaking, Education, Front-End Programming, Geolocation, Government and Technology, Hardware, History of Technology, Interface Design, International, Licensing / Fair Use / Copyright, Mobile / Wireless, Mobile Applications, Online Relationships, Online Video, Other / Out There, Search, Self-Help / Self-Improvement, Social Issues, Social Networking, User Experience, User Generated Content, Visual Design, Web Apps / Widgets, Writing / Technical Writing IdeaTags1, IdeaTags2, IdeaTags3
	Yes No	From Ground to Cloud: Letting Your Content Fly Chet Kapoor, Sonoa Systems Companies are revolutionizing the consumer experience and their business models by opening their con... READ MORE Companies are revolutionizing the consumer experience and their business models by opening their content to the cloud. Welcome to flight school for content. Learn how companies like MTV and TrueCredit streamlined their API and content syndication roadmap and get the tech on scalability, security, traffic management and visibility issues. Cloud Storage / Delivery, Content, Content Management, New Technology / Next Generation, Web Apps / Widgets
	Yes No	CMS Communities: Bringing it All Back Home George DeMet, Palantir.net When you adopt a Web content management platform, you're not just getting the software, you're also ... READ MORE When you adopt a Web content management platform, you're not just getting the software, you're also becoming part of a community that develops, uses, and supports it. With the help of representatives from the Drupal and SharePoint communities, we'll explore how different CMS communities are structured and operate, and the impact that they have on the experience of using that software. Business / Entrepreneurial / Monetization, Community / Online Community, Content Management, Open Source
	Yes No	RIA Throwdown Heidi Dailey, Sun Microsystems, Inc. With tons of open, flexible Web 2.0 APIs and powerful tools from runtime vendors like Adobe, Microso... READ MORE With tons of open, flexible Web 2.0 APIs and powerful tools from runtime vendors like Adobe, Microsoft, and Sun, developers can create exciting content faster and easier than ever. Come see key players talk about differences in their offerings and shy you should develop your next project with their platform. Content, Content Management, User Experience, User Generated Content
	Yes No	Visual Information-Why The Eyes Have It Michael Deutch, Mindjet New search engine releases from Google, Microsoft and Wolfram have re-introduced the benefits of org... READ MORE New search engine releases from Google, Microsoft and Wolfram have re-introduced the benefits of organizing information visually vs. textually. In this panel, experts will discuss why presenting information visually helps people understand it and foster innovation, and how this process with running a business, team collaboration or personal productivity. Content, Content Management, New Technology / Next Generation, Visual Design
	Yes No	Should the Government Tweet? Bev Godwin, USA.gov, General Services Adminstration There are over 300 official U.S. federal government twitter accounts. This panel will examine how go... READ MORE There are over 300 official U.S. federal government twitter accounts. This panel will examine how government can make effective use of twitter and other social media channels to communicate in real time and how these tools are reshaping the communication strategy of government agencies. Branding / Marketing / Publicity, Content Management, Government and Technology
	Yes No	In Context: Putting Web Analytics In Its Place Sean Dreilinger, hayoka.com Today's highly-accessible web analytics software makes it easier than ever to misinterpret data, dra... READ MORE Today's highly-accessible web analytics software makes it easier than ever to misinterpret data, draw hasty conclusions and make bad decisions with confidence. Attend this talk to reinforce your position in the decision-making food-chain and put web analytics where it belongs: in context. Branding / Marketing / Publicity, Career / Work Concerns, Case Study, Content Management, Design Thinking
	Yes No	Content & Semantics: The Wild, Wild Web of Data Rachel Lovinger, Razorfish Thanks to the Linked Data movement, the Semantic Web is poised to break wide, bringing a host of new... READ MORE Thanks to the Linked Data movement, the Semantic Web is poised to break wide, bringing a host of new design complexities and content strategy considerations to the table. Arm yourself with the knowledge you need to start missing it up in the open data world. Content Management
	Yes No	Slashing Through Red-Tape to Revolutionize Corporate Communication Paula Berg, Southwest Airlines After four years of blood, sweat and tears, sleepless nights, blunders and triumphs, Southwest Airli... READ MORE After four years of blood, sweat and tears, sleepless nights, blunders and triumphs, Southwest Airline’s social media efforts have emerged as a light-house for the Company’s communication. Find out how they knocked traditional PR and Marketing strategy on its ass to revolutionize the company’s voice. Blogging, Branding / Marketing / Publicity, Case Study, Content Management, Online Relationships
	Yes No	Lifestreaming: Its Impact on Blogs, Brands and Beyond Lionel Menchaca, Dell Inc. / PC hardware and connecting with customers Tools like FriendFeed, Twitter and Posterous are powering the real-time web while devices like the i... READ MORE Tools like FriendFeed, Twitter and Posterous are powering the real-time web while devices like the iPhone are making it easier than ever to upload text, images and video in minutes. Hear from tech industry luminaries about their experiences with Lifestreaming and the effect it’s having on blogs, brands and beyond. Blogging, Branding / Marketing / Publicity, Community / Online Community, Content Management, New Technology / Next Generation
	Yes No	Crowdsourcing Wisdom: How To Listen To Twitter Pablo Ripol, Friend2Friend What is being said on twitter or Facebook about your brand? Millions of people generate billions of ... READ MORE What is being said on twitter or Facebook about your brand? Millions of people generate billions of comments all around the social web. Let F2F, creators of tweetcloud.com, show you the way to distill and extract the meaningful and valuable message about your brand underlying behind this blizzard of information. Back-End Programming / Databases, Collaborative Filtering, Content Management, Search, Web Apps / Widgets
	Yes No	API's - Is Your News Content Portable Enough? Daniel Jacobson, National Public Radio In the increasingly distributed world of the Internet, APIs are becoming more and more essential for... READ MORE In the increasingly distributed world of the Internet, APIs are becoming more and more essential for news organizations. But is just building an API enough? What other steps are major media organizations taking to ensure that their content is modular and portable enough to appear on any platform? Back-End Programming / Databases, Content Management, Digital Distribution, Journalism 2.0, Web Apps / Widgets
	Yes No	IdeaName IdeaPresenterFirstname IdeaPresenterLastname, IdeaCompany IdeaDescription... READ MORE IdeaDescription ARGs, Back-End Programming / Databases, Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Career / Work Concerns, Case Study, Cloud Storage / Delivery, Collaborative Filtering, Community / Online Community, Content Management, Design Thinking, Digital Divide, Digital Filmmaking, Education, Front-End Programming, Geolocation, Government and Technology, Hardware, History of Technology, Interface Design, International, Licensing / Fair Use / Copyright, Mobile / Wireless, Mobile Applications, Online Relationships, Online Video, Other / Out There, Search, Self-Help / Self-Improvement, Social Issues, Social Networking, User Experience, User Generated Content, Visual Design, Web Apps / Widgets, Writing / Technical Writing IdeaTags1, IdeaTags2, IdeaTags3
	Yes No	Building Community Across the Social Web Angela Connor, Online Community Strategist Every interaction we make across the social web provides a unique opportunity to build community. Fr... READ MORE Every interaction we make across the social web provides a unique opportunity to build community. From commenting on blogs to answering questions on LinkedIn and sharing presentations on Slideshare, the connections we make can serve us in the long run. Blogging, Community / Online Community, Content Management, Journalism 2.0, User Generated Content
	Yes No	Realtime Social Discovery - Using People to Find Content Simon Cross, BBC Looking at the UK as a case study - we see how to use 'socialness' to help your users find and share... READ MORE Looking at the UK as a case study - we see how to use 'socialness' to help your users find and share your content. Instead of using tags, genres or other slices, instead allow users to interact with your content, let users form relationships (the social graph) and then see their friend’s interactions with your site. This is social discovery, and lets your users uncover content for other users to consume. Collaborative Filtering, Community / Online Community, Content, Content Management, Social Networking
	Yes No	Content Curation “Bakeoff” – Which Recipe Reigns Supreme? David Bloom, Words & Deeds, Consultant Many new publishing models are popping up to fuel the growth of online sites with fresh content that... READ MORE Many new publishing models are popping up to fuel the growth of online sites with fresh content that users crave and advertisers desire -- so what’s a creator to do? Exploring various models, our quest is to discover which model reigns supreme for creating high-quality content at scale, while providing income, distribution and visibility to creators. Note: Baked goods will actually be served during this panel. Business / Entrepreneurial / Monetization, Community / Online Community, Content Management, Social Networking, User Generated Content
	Yes No	Sex, Drugs and Social Media -- What's Legal, What's Not? Adam Metz, METZ Consulting This panel will highlight the legal implications that brands in regulated industries—such as alcoh... READ MORE This panel will highlight the legal implications that brands in regulated industries—such as alcohol/spirits, tobacco, pharmaceuticals, and adult-only content/goods—need to be aware of, as well as advise on the best practices of overcoming these challenges to find success on the social web. Branding / Marketing / Publicity, Content Management
	Yes No	Just Shut Up & Focus Shoichi Shingu, Purple Pen Productions Getting to know the people you're going to be starting a virtual agency with the experiences, ups an... READ MORE Getting to know the people you're going to be starting a virtual agency with the experiences, ups and downs, and the fantastic rewards. Content, Content Management, Economic Concerns, Other / Out There
	Yes No	Filtering the Live Web: Managing the Information Age Andrew Mager, CBS Interactive Twitter feeds, RSS readers, emails, texts, pings... there is so much coming at us every minute that ... READ MORE Twitter feeds, RSS readers, emails, texts, pings... there is so much coming at us every minute that we are losing focus and not filtering out what's most important to us. Using social web tools, we will show you how to manage your bits and pieces efficiently. Content, Content Management, Search, Self-Help / Self-Improvement, User Experience
	Yes No	Content Strategy FTW Kristina Halvorson, Brain Traffic 11th hour copy. Fix-it-later launches. Our users deserve more than the last-minute content we often ... READ MORE 11th hour copy. Fix-it-later launches. Our users deserve more than the last-minute content we often get stuck with. And you have the power to change the game. Learn how to introduce (and sell) content strategy into your web design process. Content, Content Management, Information Architecture, User Experience, Writing / Technical Writing
	Yes No	Drupal - A Platform Built To Put Content Center Stage Lauren Roth, DrupalByDesign The days are long gone when the height of sophistication in serving web content was applying a style... READ MORE The days are long gone when the height of sophistication in serving web content was applying a style sheet to your static HTML. Instead, you could write a web application from scratch, but not have an easy way for your client to log in and change content themselves. Between these two extremes are blogs. Blogs are most effective for a single author with a small amount of content, but do not scale to serve complex taxonomies of content or a staff of writers. Drupal, a Content Management System, is a powerful and flexible solution to the needs of large scale sites. This session discusses how best to leverage Drupal to give content its rightful place on the web - easily editable and center stage. Back-End Programming / Databases, Content, Content Management, Front-End Programming, Interface Design
	Yes No	Tips from Urban Planning for Better .edu Design Geoff DiMasi, P'unk Avenue Universities are small towns, but most people have tried to apply corporate design and technical app... READ MORE Universities are small towns, but most people have tried to apply corporate design and technical approaches to solve problems in that environment. This presentation will show how urban planning techniques can be applied to address the unique issues that universities and other horizontal organizations like library systems face. It will also talk about an open source system that was created to support this solution. This approach was devised when designing the web landscape for the entire Collage of Arts & Sciences at Duke University. This case study will demonstrate a respectful approach to designing for an organization that does not have a top-down power structure. Content Management, Design Thinking, Education, Information Architecture, Open Source

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