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	Yes No	Using 'Social Hospitality' To Build Brand Trust Brian Simpson, Roger Smith Hotel Hospitality is crucial to almost any business. When it comes to on line presence we believe that it ... READ MORE Hospitality is crucial to almost any business. When it comes to on line presence we believe that it is just a matter of extending our daily routines of customer service over our social networks to gain trust, listen to ideas/feedback and better serve our guests. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Case Study, Online Relationships, Social Networking
	Yes No	Social Media ROI: Tools to Show the Man That it Works Katie Moffat, Independent Consultant If Social Media is now a 'must have' part of any organization's communications strategy how can we b... READ MORE If Social Media is now a 'must have' part of any organization's communications strategy how can we be sure that it's helping the bottom line? Engagement, conversations and relationships sound good but how do you know that they're really helping to grow or develope the business and what will you show the man at the top when he wants to see clear evidence that your finely crafted social media strategy has had a demonstrable, positive effect? Business / Entrepreneurial / Monetization, New Technology / Next Generation, Social Networking
	Yes No	Tapping Into the Plus-Size Industry Buying Power Kimmoy Matthews, The Curvy Coach Discover how the savvy entrepreneur can make their mark and get a slice of the plus-size buying powe... READ MORE Discover how the savvy entrepreneur can make their mark and get a slice of the plus-size buying power by creating products and services designed just for the plus-size community. Don't believe the hype, the plus-size consumer is the majority but we are under-served. Will you take advantage of this opportunity? Business / Entrepreneurial / Monetization
	Yes No	How to Maximize Your iPhone App Sales Adam Zbar, Zannel This presentation will cover best ways to market an app, best business models, and examples from top... READ MORE This presentation will cover best ways to market an app, best business models, and examples from top selling apps Business / Entrepreneurial / Monetization
	Yes No	What's This? An EA Music Festival? What Gives? Bill Young, Electronic Arts The world's biggest video game publisher is putting on a show? A festival actually, with an array o... READ MORE The world's biggest video game publisher is putting on a show? A festival actually, with an array of bands from up and comers to stadium headliners, a full-blown video game exposition, and a level of interactivity that you'd expect from EA. So...why are they doing this? Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Music 2.0, Video Games
	Yes No	The Fallacy of Free: Online Monetization Strategies Anthony Casalena, Squarespace Is "free" really all it's cracked up to be? As more and more content/services are offered for free o... READ MORE Is "free" really all it's cracked up to be? As more and more content/services are offered for free online, customers and business providers are each struggling with their own unique sets of challenges as a result of these relationships. Who's winning and who's losing in the battle of Free vs. Pay? Business / Entrepreneurial / Monetization, Case Study, Content Management, Economic Concerns, Online Relationships
	Yes No	Do Cool Kids Leave When the Suits Arrive? John Biehler, johnbiehler.com What happens when business models get in the way of being social online? How can the social web evo... READ MORE What happens when business models get in the way of being social online? How can the social web evolve and meet the needs of all users rather then the loudest? Join this important panel discussion on co-creating fun and valuable experiences with your users from a design, business and user perspective. Business / Entrepreneurial / Monetization, Community / Online Community, Online Relationships, Social Networking, User Experience
	Yes No	Let's Talk About CS: Understanding Content Strategy Elena Melendy, Content Strategy Consultant You’ve heard the term. Seen the twitters. Curious minds want to know: What’s web content strateg... READ MORE You’ve heard the term. Seen the twitters. Curious minds want to know: What’s web content strategy all about? And how is it different from what everyone’s been saying all these years? (Hint: You’re the choir. Let’s go forth and preach to the multitudes.) Leaders in the CS community speak candidly about the emergence of a new discipline. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Content, Content Management, User Experience
	Yes No	Getting a Read on eReaders Kevin Hamilton, IREX Technologies A recent study from Forrester concluded that "consumers are ready for eReaders now in a way they wer... READ MORE A recent study from Forrester concluded that "consumers are ready for eReaders now in a way they weren't in previous years." And technology manufacturers are responding - new and enhanced eReaders are being announced regularly. Great opportunity for newspaper, magazine and textbook publishers, right? Not without some fundamental market changes. This panel will look at the emerging eReader space and how the business model fueling the market today - locked content, disproportionate profit sharing and mandated pricing - could send the content distributers the way of music labels faster than you can say iTunes. Advertising, Business / Entrepreneurial / Monetization, Content, Digital Distribution, Open Source
	Yes No	Thriving as a Woman Business Owner in Visual Communication Kate Ertmann, ADi Women don’t have to change who they are to succeed as business owners in this male-dominated indu... READ MORE Women don’t have to change who they are to succeed as business owners in this male-dominated industry. As a woman business owner I will provide insight into how women can be successful by tapping into natural instincts for communication. We’re listeners and can adapt to how men communicate when necessary. Business / Entrepreneurial / Monetization, Career / Work Concerns
	Yes No	The New Age of Animation Uri Shinar, AniBoom Uri Shinar, founder and CEO of Aniboom, would talk about how as the world’s first virtual animatio... READ MORE Uri Shinar, founder and CEO of Aniboom, would talk about how as the world’s first virtual animation studio, Aniboom is creating a new model in the animation landscape, with big names such as FOX, HISTORY, and Marvel taking notice, and what this means for the future of the animation industry. Animation / Cartoons, Business / Entrepreneurial / Monetization, Community / Online Community, Content, International
	Yes No	Listening in the Social Media Era Nestor Portillo, Microsoft Corporation Staying in tune with individual markets, increase customer satisfaction by interacting with them in ... READ MORE Staying in tune with individual markets, increase customer satisfaction by interacting with them in the way they want to interact with you, monitor your brand and quickly containing unanticipated issues before these get out of hand is a challenge today. At Microsoft we are using Social Media tools and influencer programs (MVPs) to demonstrate that we are actively listening, solving customer’s issues, and answering as fast and accurately as possible. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Case Study, Community / Online Community, Social Networking
	Yes No	Visual Problem Solving: 5 Diagrams in 15 Minutes Dean Meyers, Dean Meyers, Inc. Can you solve problems visually? Using 5 diagrams in 15 minutes, you do not need to know how to draw... READ MORE Can you solve problems visually? Using 5 diagrams in 15 minutes, you do not need to know how to draw in order to discover and identify tools, resources, ideas methods and processes to figure out how to do everything from making breakfast to examining new ideas to improve business. Business / Entrepreneurial / Monetization, Career / Work Concerns, Design Thinking, Education, Self-Help / Self-Improvement
	Yes No	Designing the Agency of the Future Josh Jones-Dilworth, Jones-Dilworth PR, interactive marketing, social media, and design are evolving, and quickly. We’ll re-imagine th... READ MORE PR, interactive marketing, social media, and design are evolving, and quickly. We’ll re-imagine the agency paradigm from the outside in. No more navel-gazing, that’s the catch – we’ll hear only from veteran clients what the future holds, and where rubber meets road. What does the agency of the future look like? Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization
	Yes No	Tell, Show, Do Method to Internet Marketing Sally Strebel, BestPartyEver.com The tell, show, do method is a technique used by teachers to successfully educate students about nec... READ MORE The tell, show, do method is a technique used by teachers to successfully educate students about necessary skills. In this panel, numerous respected experts will TELL you how they use the internet to market and SHOW you, step by step, how they do it. It is up to you to DO something with the information. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization
	Yes No	From Blogger to Social Media Guru to Professional Speaker Nick Morgan, Public Words Inc How do you make the journey from blogger to social media expert to professional speaker? This panel... READ MORE How do you make the journey from blogger to social media expert to professional speaker? This panel will spill the secrets of getting started -- and thriving -- in the public speaking world, from creating a knockout presentation to marketing that actually works to getting along with speaker bureaus. Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Career / Work Concerns, Content
	Yes No	Online Content Creators: Get Your Mitts on Brand Dollars! Mark Greenspan, Achilles Media Let’s talk ad dollars. As much as 25% of brand budgets are shifting to a new variety of media outl... READ MORE Let’s talk ad dollars. As much as 25% of brand budgets are shifting to a new variety of media outlets: online (search/video), mobile and interactive content, in-game advertising, ad-funded widgets, ad-funded applications and social media. Do you hear opportunity knocking? Time to ask North America’s leading media buyers, "Where’s the money and how do I get my hands on it?" Advertising, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization
	Yes No	Will the Real Social Media Team Please Stand Up? Adam Christensen, IBM Ok, why is everyone standing up? A panel of social media practitioners from areas such as communicat... READ MORE Ok, why is everyone standing up? A panel of social media practitioners from areas such as communications, marketing, and product development discuss innovative uses of social media in the networked business world. They share key success stories, lessons learned, questions and challenges as they work independently and collaboratively. Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Social Networking
	Yes No	Social Media ROI On $1 A Day? Kyle Flaherty, BreakingPoint Systems Companies need to prove the ROI of social media, no question about it. What works best for which co... READ MORE Companies need to prove the ROI of social media, no question about it. What works best for which companies? The Goliath’s of the world who are offering ready to use online reporting tools, or the David’s who, with hard work and minor development skills, have created custom made reporting/analytics tools? Business / Entrepreneurial / Monetization, Other / Out There, Social Networking, Web Apps / Widgets
	Yes No	Selling Design: Get the Clients & Projects You Want Daniel Schutzsmith, Core Industries Selling our skills is often the scariest part of being a freelancer or studio owner. We'll break dow... READ MORE Selling our skills is often the scariest part of being a freelancer or studio owner. We'll break down the myths and stereotypes of selling, discuss various parts in the process, check out tools you can use, and learn how our creative capabilities can set us apart from our competitors. Business / Entrepreneurial / Monetization, Writing / Technical Writing
	Yes No	Web Startups: Rely On Advertising And You'll Die Joe Stepniewski, Skimlinks In this economic climate, startups increasingly need to monetize from the word GO! But which methods... READ MORE In this economic climate, startups increasingly need to monetize from the word GO! But which methods of generating revenues do you pin your hopes on? Rely on advertising and you’ll soon be in the deadpool, so learn about methods startups use to monetize and come away with some new ideas. Advertising, Business / Entrepreneurial / Monetization, Case Study, Economic Concerns
	Yes No	The Hybrid Enterprise: A Tool for Visionary Entrepreneurs Beth Carls, OneSeventeen Media + KidThrive.org Hybrid enterprises are a new paradigm that shifts away from traditional company/corporate foundation... READ MORE Hybrid enterprises are a new paradigm that shifts away from traditional company/corporate foundation models and towards a more dynamic, interactive model that allows each entity to act independently and in its own interests, while mutually supporting one another at key junctures to reinforce their overarching goal. Business / Entrepreneurial / Monetization, Case Study, Funding / VC, Non-Profits, Social Issues
	Yes No	Game On: Funding Gaming Start-Ups In A Recession Michael Cubbage, Bigfoot Networks The gaming industry is full of entrepreneurs jockeying to fund the next big idea. While gaming has t... READ MORE The gaming industry is full of entrepreneurs jockeying to fund the next big idea. While gaming has thrived despite the recession, it’s still harder than ever to secure funding. Learn first-hand from gaming entrepreneurs about how to attract funding success and how to turn that money into a profitable venture. Business / Entrepreneurial / Monetization, Funding / VC, Video Games
	Yes No	Stop the Presses: A New Model for News is Here Mark Josephson, outside.in We're in the thick of a changing news ecosystem. Enough about the hypotheticals, let's talk actuals.... READ MORE We're in the thick of a changing news ecosystem. Enough about the hypotheticals, let's talk actuals. We'll have a traditional media publisher (newspaper), a small local blogger, and in the middle of the new cycle of news flow, outside.in, the aggregator. We'll have an advertiser on the panel to discuss the flow of revenue, and we'll also address the flow of content. We'll unfold the new models for media, not the old model. Advertising, Blogging, Business / Entrepreneurial / Monetization, Content, Journalism 2.0
	Yes No	How To Get Your Clients To Stick Ian Sanders, The Ian Sanders Company A new dial has appeared on the business dashboard. It’s the ‘Happy Customer’ dial and to ensur... READ MORE A new dial has appeared on the business dashboard. It’s the ‘Happy Customer’ dial and to ensure you continue getting work from that customer you need to keep the needle in the green. So how the heck do you make sure your agency, start-up or corporation keeps your clients happy? Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Other / Out There
	Yes No	Will DIY Matching On Social Networks Kill Match.com? Jaime Rodriguez, Jr., Hot*Top*Next Now that the consumer's network of friends is becoming the locus for meeting new people through trus... READ MORE Now that the consumer's network of friends is becoming the locus for meeting new people through trusted connections, can the online dating giants adapt their services to meet the threat or embrace the opportunity platforms such as Facebook and iPhone can provide them? Business / Entrepreneurial / Monetization, Mobile / Wireless, New Technology / Next Generation, Online Relationships, Social Networking
	Yes No	Technology For Results Not Profits Bobby Gruenewald, LifeChurch.tv When technology is leveraged around passion and purpose for the sake of results not profits, powerfu... READ MORE When technology is leveraged around passion and purpose for the sake of results not profits, powerful things can happen. While most non-profits are not known for technology, some are, and they are defying the traditional business models that drive technology. Business / Entrepreneurial / Monetization, Design Thinking, New Technology / Next Generation, Non-Profits, Open Source
	Yes No	Beyond Ring Around The Collar: Reaching Tastemaker Moms Lindsay Maines, Rock and Roll Mama There's buzz around marketing to moms. WOM practitioners: Reach beyond the domestic aspects of women... READ MORE There's buzz around marketing to moms. WOM practitioners: Reach beyond the domestic aspects of women, hit a sweet spot, and engage a whole different niche market- the Tastemaker Moms. The sooner Mad Ave realizes that influence reaches beyond the kitchen, the more effective their efforts will be. Advertising, Blogging, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Case Study
	Yes No	How Do I Open for U2 Online? Mike More, Headliner.fm In the real world if you want to open for U2: a) you would have to be good, b) you would have to hav... READ MORE In the real world if you want to open for U2: a) you would have to be good, b) you would have to have a connection to U2 or their management and c) you would need to find tour support. So although is a great opportunity for one lucky band it is most probably out of reach for most bands. But what if you want to open for U2 online? Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Digital Distribution, Music 2.0, Social Networking
	Yes No	No, I Will Not Make Your Logo Bigger Ian Coyle, The Office Of So you're a web designer - congratulations. Now what? You have some decent projects, a few awards, a... READ MORE So you're a web designer - congratulations. Now what? You have some decent projects, a few awards, and you know where you want to go. But how do you keep clients from holding you back? Stop making the logo bigger. It's time to fight the good fight - and win. Business / Entrepreneurial / Monetization, Career / Work Concerns, Interface Design, Self-Help / Self-Improvement, Visual Design

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