|
|
Aaron Marcus, Aaron Marcus and Associates, Inc. |
Cross-Cultural User-Experience Design
|
|
User-interface development must address culture differences that affect user-experience design. Culture affects emotions, trust, persuasion, intelligence, even cognition, for all design disciplines, platforms, applications, user communities, markets, and content. Mr. Marcus surveys issues of cross-cultural communication and culture dimensions and shows solutions for developers worldwide seeking usability, usefulness, and appeal.
|
|
Web / Interface Design
|
T
|
A
|
|
|
Michael Sequeira, Punchcut |
Motion Design: Storytelling and Wayfinding in Mobile UI Design
|
|
Motion design is a key component in emerging UIs. Designers must go beyond the gloss and use motion and animation to guide users through an experience. We'll show real-world examples and discuss motion design principles that balance utility and create dramatic branded experiences through memorable, playful and usable motion design.
|
|
Mobile / Wireless
|
T
|
I
|
|
|
Sean Montgomery, Produce Consume Robot |
Interactive Biofeedback Fashion and Design
|
|
As individuals we are constantly changing. Electrical signals carry our senses, thoughts, emotions and responses throughout our bodies. I will discuss concepts and technical aspects of measuring electrical signals from the brain and body to create dynamic new forms of self awareness, personal expression and interpersonal communication.
|
|
New Technology / Next Generation
|
T
|
A
|
|
|
Richard Bengloff, A2IM |
Music as Primary Content Not Just for Promotion & Advertising
|
|
As consumer consumption patterns have been changing from a purchase model to a listening model too often music content is just being used to sell mobile services, social networking websites, etc. without proper consideration of the music's art and copyrights by the users like the above, consumer electronics companies, digital media companies, etc.
|
|
Advertising / Marketing
|
P
|
I
|
|
|
Mason Dixon, Motion Graphics Festial |
User Interface in Motion
|
|
New interface technologies like Flash, Ajax and Silverlight enable a new breed of rich-applications that merge animation with interactivity. This panel considers from two angles: technically, what can be done with this new software, and how should we re-think traditional UI and HCI design theories because of them.
|
|
Web / Interface Design
|
T
|
A
|
|
|
David Armano, Critical Mass |
Micro-Interactions in a 2.0 World
|
|
We live in a world where the little things really do matter. Each encounter -- no matter how brief -- is a micro interaction which makes a deposit or withdrawal from our rational and emotional subconscious. The sum of these interactions and encounters adds up to how we feel about a particular product, brand or service. Little things. Feelings. They influence our everyday behaviors more than we realize.
|
|
Advertising / Marketing
|
P
|
B
|
|
|
Ben Campbell, OurStage |
Making a Name for Your Music Online
|
|
There are a number of tools available online that claim to help artists gain exposure and build an audience. This panel will explore websites focused on helping new artists build an audience and discuss the various marketing, promotion and career-building tools that those sites offer.
|
|
New Technology / Next Generation
|
T
|
I
|
|
|
Matthew Bellows, Vivox, Inc. |
Strong Gaming Communities: Text vs. Speech
|
|
This panel brings together academics and game designers to fight out the future of the MMO interface. Should text continue to be the default way that people communicate in virtual worlds? Is the spoken word more natural and more laden with emotional cues, or more destructive of the magic circle?
|
|
New Technology / Next Generation
|
P
|
A
|
|
|
Tim Shey, Next New Networks |
The Seven Habits of Highly Successful Web Videos
|
|
What's the difference between uploading videos and getting a million views every week? Is it all just luck, or are there techniques to getting videos seen again and again and building repeat audiences? Our panel will share their secrets to getting seen, including community work, editorial relationships, optimization, and marketing and promotion.
|
|
Content
|
T
|
I
|
|
|
Reavis Moore, YouLicense |
Indies: How to Generate Global Music Sales
|
|
The Web is opening up a new level of artist-driven and controlled promotion and sales. There are numerous emerging platforms that allow indie artists to generate global directly without a hefty record deal. Learn how to negociate for yourself and maximize online distribution.
|
|
Business / Entrepreneurial
|
P
|
A
|
|
|
Kathryn Jurick, salesforce.com |
What's Love Got To Do With User Experience?
|
|
Emotion and the user experience is a hot topic for academic types, but practical application into the design/development process has proven difficult. We will discuss the following: How can understanding emotion best support development? How do you get buy-in from your organization? What methods work? What doesn’t work?
|
|
New Technology / Next Generation
|
T
|
I
|
|
|
Anshu Agarwal, Salesforce.com |
Love/Hate Debate: Should We Care About Emotion?
|
|
The debate about user experience is getting emotional. Should we study emotion to better understand users' responses to products? Does it provide any value to the design and development process? And is it really possible? We will ask leading researchers on both sides of the issue to weigh in.
|
|
Human / Social Issues
|
P
|
I
|
|
|
Rick Marini, MyRockstar Inc. |
Standing Out in a Highly Competitive Space
|
|
Tons of companies are competing in music, entertainment and social media. This panel will share success stories on how they differentiated their service to stand out from the pack using technology, unique product offerings, user-generated content, viral marketing, innovative advertising, PR stunts, self-promotion and just plain getting lucky.
|
|
Business / Entrepreneurial
|
T
|
I
|
|
|
Sean Seibel, Microsoft Corp. |
Crossing Over: Web Services in the Physical World
|
|
Natural User Interfaces (NUIs) are the next evolution of human-computer interaction. Creating applications that realize the potential of a NUI experience is not as simple as porting a application to another interface. What interaction paradigms do we need to discover and which ones do we forget when designing and building multi-touch, motion gesture, voice, and social computing experiences?
|
|
Web / Interface Design
|
T
|
B
|
|
|
Daniel Hope, Tracksuit CEO |
Blog on Company Time and Get Promoted
|
|
How many bloggers are underutilized in their day jobs? This session shows bloggers how to take over or start their company’s blog for instant promotion and industry-wide fame. Learn tools and techniques for taking on the title of Chief Blogging Officer and then making your company’s blog a massive success.
|
|
Community / Social Networks
|
T
|
I
|
|
|
robert fabricant, frog design |
Designing for Irrational Behavior
|
|
The core of sustainability efforts is behavior change – understanding patterns of behavior and developing models for motivating sustainable behavior change. This approach assumes a rational response from the consumer. However, most decisions are irrational. This panel will examine how to motivate people to make sustainable changes by appealing to their emotions instead.
|
|
Web / Interface Design
|
P
|
B
|
|
|
Dr. Woohoo!, Dr. Woohoo! |
Driving Adobe’s Creative Suite with AIR/Flash
|
|
Woohoo has developed new tools for developers/designers/artists and Adobe that streamline the creative process and challenges design conventions by connecting the dots between AIR applications and Flash Panels within Adobe’s Creative Suite. If your using color, brushstrokes or motion graphics, you’ll want to see what he’s up to.
|
|
New Technology / Next Generation
|
T
|
I
|
|
|
Paul Zuber, Dilithium Networks |
The Monetization of Mobile Multimedia
|
|
This session explores the current usage and uptake of mobile multimedia services across broadband and mobile networks. Looking at market trends, customer behavior and specific examples of how service providers and content owners can monetize their assets, whether it is the network or content owned. New services need to be launched with the right amount of promotion, marketing, pricing and buzz while taking advantage of new viral media. This presentation takes a network and geographically neutral approach while taking into account the business opportunity of combinational non-real time and conversational multimedia services.
|
|
Advertising / Marketing
|
T
|
B
|
|
|
Brian Williams, Viget Labs |
Shoe Shopping: The Art of Self-Promotion for Small Agencies
|
|
You've heard the phrase "the cobbler's children have no shoes". When you're in the business of creating web sites for other companies, finding the time to create your own is often challenging. Making your web site a priority pays dividends. Hear from some small agencies that made it happen.
|
|
Business / Entrepreneurial
|
P
|
A
|
|
|
Charlie O'Donnell, Path 101 |
Blurry Networks: Friends, Contacts, Followers and Professional Me
|
|
Facebook friends, LinkedIn contacts, Twitter followers… Friend everyone or keep a velvet rope? Can you develop authentic relationships at scale? Where does networking cross the line to self promotion? Two successful online networkers examine some best practices on how to approach the hyperconnected, but hopefully not overexposed, professional you.
|
|
Advertising / Marketing
|
T
|
B
|
|
|
Jamie Kosoy, Big Spaceship |
FPO: The Beast Behind the Beauty
|
|
Learn how integrating developers into the early stages of a project not only fosters mutual respect, but also improves your ability to meet tight deadlines. We will share real examples of FPO frameworks, motion tests, tools for designers, failures, successes, and even dreaded timeline tweens.
|
|
Web / Interface Design
|
T
|
I
|
|
|
Russ Rieger, SpiralFrog |
Selling vs. Marketing Music Online
|
|
With everyone focused on the short-term - song sales & downloads - as the new holy grail of success, is the music industry misusing the Internet by not concentrating on its most powerful benefits: discovery and promotion of musid and artists. A discussion of how to best utilize the Internet in the marketing of music.
|
|
Advertising / Marketing
|
P
|
A
|
|
|
Alan Taylor, Boston Globe/Big Picture |
Photojournalism in 2009 and the Big Picture
|
|
In recent years, increased bandwidth and Flash video players have led to an explosion of video on the web - but still photography still offers a lot, especially when you can take advantage of the same bandwidth and large screen size that web video assumes. Launched in June of 2008, The Big Picture ( http://boston.com/bigpicture ) a news photo blog, has resonated with its growing audience, and the large volume of feedback points to the continuing power of still photography - the power to evoke emotions, capture iconic moments or make an event feel closer, more real than even video in some cases.
|
|
Content
|
P
|
B
|
Link to this page