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Judy Gibbons, Mippin |
Making Old Media New: Adapting Traditional Media for Mobile in a Groovy Way
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We've all wasted time scrolling through jumbled text trying to find the content we crave on-the-go. When developing for mobile it's all about leveraging sleek design to create a pleasant user experience. This panel will reveal best approaches for designing content that looks good on tiny screens so that users remain engaged.
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Mobile / Wireless
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T
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A
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Scott Beaumont, Mippin |
It's Not ALL About the iPhone -- How to Mobilize Content for Mobile Devices
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The iPhone isn't the only apptastic handset, people. There are millions of smart phones that make up of the majority of devices in the market. This presentation will explore the creation of non-App Store applications and explore the process of designing mobile applications that will attract and maintain consumer interest.
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Mobile / Wireless
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T
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I
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Judy Gibbons, Mippin |
Mobile Marketing -- Will They Really Click On That?
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Is it smart to base your business model an unproven mobile ad strategy? This panel will discuss the reality of mobile advertising including targeting and clickthrough stats from the companies that are doing it right. These experts will provide advice on how to use mobile advertising to reach a larger audience.
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Mobile / Wireless
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T
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B
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