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	1 2 3 4 5	The Patterns of Web Marketing Brian Massey, Conversion Sciences Every Web site fits into a pattern, and each Web site pattern has a known set of strategies that mus... READ MORE Every Web site fits into a pattern, and each Web site pattern has a known set of strategies that must be implemented to make a site succeed. In this session we will help you will categorize your Web site and identify the strategies that you must employee to succeed. Web / Interface Design
	1 2 3 4 5	What Do You Do When the Traffic Starts Coming Brian Massey, Conversion Sciences With the advent of search marketing, we've developed a "If they come they will buy" philosophy for W... READ MORE With the advent of search marketing, we've developed a "If they come they will buy" philosophy for Web sites. However, most of the traffic we’re buying is bouncing like a bad email address. This panel of experienced professionals will discuss strategies for creating content that engages and converts our visitors. Content

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