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	1 2 3 4 5	Using Geo-Targeting to Present Location-Relevant Content Jeff Beckham, AT&T The days are gone when a web-based business could present the same information and offers to every c... READ MORE The days are gone when a web-based business could present the same information and offers to every customers. With geo-targeting, businesses can now present content and advertising based on a customer's location, and tailor those offerings to a specific location.
	1 2 3 4 5	Social Media in the Enterprise: A Status Update Jeff Beckham, AT&T Social media has never been hotter, but many large companies have barely dipped a toe into the water... READ MORE Social media has never been hotter, but many large companies have barely dipped a toe into the water. Learn how to mitigate risks, convince executives, and begin having conversations with your customers. Community / Social Networks

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   Zilch - I have no interest in this idea.

2. 1

   OK - But this is not really my cup of tea.

3. 2

   Good - I might attend this panel.

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   Best - I will definitely attend this panel.

6. 5

   Amazing - This justifies my trip to SXSW.

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= Philosophical panel

B

= Beginner level

I

= Intermediate level

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