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Andrew Hyde, TechStars / StartupWeekend Happiness (or Not) In Startups All this talk about having a creative workspace, a nice boss etc. Should you be happy at your startup job, or should you work until you fail or succeed? Intrinsically, shouldn't your days after a startup be the happiness you are working so hard for? Business / Entrepreneurial P I
Andrew Turner, Mapufacture Neocartography: Mapping Design and Usability Evolved Designers are dropping maps into their applications with little concern for usability or design and users are getting "Google Map fatigue". We need to move beyond the simple pin-dropping and consider appropriate mapping interfaces. This panel will look at the current and emerging tools to provide compelling geographic interaction and visualization. New Technology / Next Generation T A
Andrew Feinberg, Washington Internet Daily Best and Worst Web Tactics of the 2008 Presidential Campaign The 2008 presidential saw the rise social media, web video, crowd sourcing, and micro-blogging as campaign tools. An interactive discussion (including audience voting) on some of the best and worst presidential campaign techniques. What worked, what didn't, and why. Human / Social Issues P B
Andrew Parker, Union Square Ventures Hacking Philanthropy Let's apply the lessons of Web 2.0 (Crowdsourcing content, Community-led moderation, Single-purpose web services, Simplified interaction, etc) to the world of philanthropy. How can we improve the way people donate their time, money, and thoughts by leveraging web services? Other P I
Andrew Lih, n/a The Merits (and Evils) of Web 2.0 Influential Wikipedian Andrew Lih offers his positive perspective on the future of the Web 2.0 movement. In stark contrast to naysayers, like Andrew Keen, who argue that the level playing field of the Internet is altering the value of knowledge, Lih makes the case for user-created content. New Technology / Next Generation P B
Andrew Smiley, Sustainable Food Center E-Commerce: Cultivating Links Between Local Farmers and Consumers Austin's Farm to Work initiative allows employees to place online orders and receive delivery of locally-grown produce at their worksite. Project creators will explore web-based solutions that meet the needs of a state agency, a nonprofit organization, employees, and farmers while applying appropriate technology for implementation, administration, evaluation, and expansion. Human / Social Issues P B
Andrew Paradies, Photrade Should Online Content be Free? Creative Commons has created a "free for all" mentality about using photo content online. Should any content published on the internet be free (beyond just photos)? How can content creators earn a living from their work in this model? Opposing experts and visionaries discuss the future of copyrighted content online. Content P I
Andrew Kirkpatrick, Adobe Systems Accessible Flash and Flex Applications Developers are increasingly interested in delivering accessible applications that use Flash-based technologies but are uncertain as to what is possible and how to develop and test their applications. This panel will look at best practices and examples, and share information on what's new in Flash accessibility. Web / Interface Design T A
Andrew Apostola , Portable Content Cashing in, without the cash: Online Developments in Swapping People have been using the internet to buy and bid for ridiculous stuff since the dawn of Paypal. But what kind of online models can be built around exchange without cash? Can an online destination successfully build and support a transactional model, as well as associated community, based around swapping or other modes of personal exchange? Community / Social Networks P I
Andrew Milmoe, Avenue A | Razorfish Ambient Interface: Interacting Outside the Glowing Glass Rectangle As interaction technology improves exponentially each device (iPhone, GPS, Chumby, Surface) competes more loudly for our attention. Networked objects use sensors to gain awareness of our environment to what end? How can we design these experiences to be a welcomed and expected part of our daily flow? New Technology / Next Generation T A
Andrew Hyde, TechStars / StartupWeekend You and Your LOLcat's Mom Sucks Reputation is everything. How do you protect it in a world of transparency. Does Social Capital really exist, or are you just on your own when a puppet shows up. Community / Social Networks P B
Andrew Schneider, Live Gamer Real Trading, Virtual Goods Media consumption is rapidly shifting toward fully-immersing experiences. Real world functionality will blaze new trails online--the establishment of sophisticated economies and free markets provides not only great engagement, but greater sense of value to the consumer. Online economies require expertise in not only finance, but digital entertainment and technology. Video Games P I
Andrew Solmssen, Schematic SMART: Successful Marketing & Advertising with the Right Technology Andrew Solmssen, a pioneer in interactive technology, leverages his deep involvement within the cable and telecommunications industry within the tech sphere. By using MSOs and RBOCs on content-managed Web sites and TV-based applications, he shares new methods of delivering media to consumers. Content T I
Andrew Shafer, Reductive Labs Systems Building Systems: Puppet Automated Infrastructure So you want to build the next killer platform, it's going to be facetwitter 3.0... You can run on that old Pentium in the basement, right? What does it take to scale? What about the clouds? Who's going to manage all those machines? Fight the meatcloud, Puppet can manage... New Technology / Next Generation T A
Andrew Donoho, IBM Showtime -- Bringing the Co-Web to a Screen Near You! The Co-Web, the collaborative, media converged web, is upon us. Showtime uses Web 2.0 technologies (OpenAJAX, XMPP and RTP/RTSP) to build a Co-Web page where we all interact on the same data at the same time, see the same context and make better decisions as a result. New Technology / Next Generation T A
Andrew Simpson, Rilli.com Sustainable Location Based Advertising With the increasing availability of location and context specific information, comes a new level of trust and responsibility. Is this a step towards AdSense Orwellianism, or a chance to create a meaningful dialogue between people and culture? How can we use advertising to create rich experiences for people while paying our bills? Advertising / Marketing P I
Andrew Allemann, Atlas Domain Group, LLC Getting the Right Domain Name(s) for Your Business Flickr.com sent 150,000 people a month to someone else's web site because of its spelling. Many startups use a bad domain because they feel all of the good domains are taken. This session will show how to find and acquire a good quality domains for their business. Advertising / Marketing T I
Andrew Apostola , Portable Content The Future of Feature The Internet is now a content utopia for short form and episodic media, designed to distract from your day and give you short bursts of entertainment and information - but what does the internet and mobile mean for the future of feature? Does long format entertainment still have a place online; does the internet and mobile represent a legitimate platform for distribution, will legal types get upset, and will filmmakers and audiences play ball when it comes to producing and the simple act of watching? Content P I
Andrew Huff, Gapers Block The Street is a Platform Cities abound in data generated by their inhabitants (virtual worlds, city websites, online media) and created automatically by systems or monitoring. How does this online manifestation of the city interact in tangible ways with urban design and informal urban constructs? Is there such a thing as "the street as platform"? Community / Social Networks P I
Andrew McDiarmid, UC Berkeley Collectively Licensing File-Sharing at UC Berkeley? Academics and advocates have proposed ASCAP-like licensing schemes for music file-sharing, but how possible would they be? Could songs be accounted for fairly? Would students opt in? Would the majors go for it? We investigated these proposals' feasibility at UC Berkeley by surveying students and interviewing administrators and digital music professionals. Other P I
Andrew Hyde, TechStars Web 3.1: The Humorous Race To World Domination Windows 3.1 changed the world. Web 3.1 will take it over, and beat it into recycle bin submission. New Technology / Next Generation P B
Andrew Feinberg, Washington Internet Daily / CapitolValley.net Hackers Meet Hacks: Tech-Friendly Public Policies in the Digital Era America needs strong tech policy, but a rift exists between the technology community and government. An open forum between policy-makers and members of the technology and design community about creating policy that promotes innovation, includes an informed perspective on technology and its implications, and serves the public interest. Human / Social Issues P B
Legend
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    Zilch - I have no interest in this idea.
    1
    OK - But this is not really my cup of tea.
    2
    Good - I might attend this panel.
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    Better - I probably will attend this panel.
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    Best - I will definitely attend this panel.
    5
    Amazing - This justifies my trip to SXSW.
T
= Technical panel
P
= Philosophical panel
B
= Beginner level
I
= Intermediate level
A
= Advanced level
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