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			Category:	All (1385) Advertising / Marketing (205) Business / Entrepreneurial (207) Community / Social Networks (190) Content (108) Digital Filmmaking (25) Human / Social Issues (113) Mobile / Wireless (59) New Technology / Next Generation (204) Other (57) Programming (1) Video Games (39) Web / Interface Design (129)
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	1 2 3 4 5	Technology Innovations Improving the Live Music Experience Nikhil Daftary, Turn2Live Innovative internet and mobile technologies have the potential to dramatically enhance (or detract) ... READ MORE Innovative internet and mobile technologies have the potential to dramatically enhance (or detract) the live music experience. 3G mobile web access will enable streaming video, music, and other data rich applications that could be used to deliver a more immersive (or disruptive) experience inside the venue, during the show. Business / Entrepreneurial
	1 2 3 4 5	Start-up Survival in the Music and Video Industries Bart Bohn, Austin Technology Incubator Music and some forms of video are increasingly hard to monetize and talent contracts are being restr... READ MORE Music and some forms of video are increasingly hard to monetize and talent contracts are being restructured to redistribute revenue. With the rapid change in industry economic models, how can start-ups survive until stable, long term revenue streams become reliable? Business / Entrepreneurial
	1 2 3 4 5	IBM Emerging Internet Technologies Stewart Nickolas, IBM This session describes our vision for the web (including demos) beyond the technologies, uses and co... READ MORE This session describes our vision for the web (including demos) beyond the technologies, uses and concepts attributed to Web2.0. Learn how to derive new value from web consumables such as text, video and audio using semantic analysis and the inspection and repurposing of huge amounts of data within massive mashups. New Technology / Next Generation
	1 2 3 4 5	Developing with Rich Media APIs Sachin Rekhi, imeem Find out how to use freely available media APIs to integrate professionally produced music, video an... READ MORE Find out how to use freely available media APIs to integrate professionally produced music, video and photos into your Web site, blog and social application to make them more exciting (and valuable) for users and advertisers.
	1 2 3 4 5	Search Sucks: Improving Long-Tail Findability John Gilles, Method In a long-tail world that offers vast libraries of media assets —music, video, film, games and mor... READ MORE In a long-tail world that offers vast libraries of media assets —music, video, film, games and more — how will users find relevant and compelling content amidst the clutter? New content tagging and data visualization techniques are letting users exploit their social graphs to more efficiently find content they actually want. Business / Entrepreneurial
	1 2 3 4 5	Video is Good for You! Eco-Friendly, Stress-Relieving, Life-Changing Peter Csathy, SightSpeed Video communications "connect" people in ways that voice and text cannot. It is truly transformative... READ MORE Video communications "connect" people in ways that voice and text cannot. It is truly transformative. Television networks use video conferencing from college campuses to gauge youthful voter reactions. Entertainment networks are using it to stay in touch with fans via video messaging. Others facilitate home schooling and distance learning. Community / Social Networks
	1 2 3 4 5	How Video Messaging will Make Texting and Email Obsolete Greg Philpott, mDialog Video messaging is bringing texting to a new level. It’s been attempted before, but carriers were... READ MORE Video messaging is bringing texting to a new level. It’s been attempted before, but carriers were an obstacle to adoption. mDialog’s Greg Philpott, will discuss the future of video messaging - sans carrier limitations. Speed, ease of use and instantaneous messaging will forever change how we talk to our friends. New Technology / Next Generation
	1 2 3 4 5	Sex, Violence and Video Games: Where's It All Going? John Davison, What They Play Sex, Violence, and Video Games: Where's It All Going? Grand Theft Auto IV showed how mature conte... READ MORE Sex, Violence, and Video Games: Where's It All Going? Grand Theft Auto IV showed how mature content can be handled in video games, both in terms of the technology and what can be included within the boundaries of the "M" rating. Panelists will discuss what lies ahead for games tackling mature themes and how they’re likely to impact both the industry and gamers. Video Games
	1 2 3 4 5	Web 3.0: Images and Political Activism Virginia Kuhn, Institute of Multimedia Literacy, School of Cinematic Arts, University of Southern California While many note the ways in which Web 2.0 technologies—from blogs to YouTube—encourage widesprea... READ MORE While many note the ways in which Web 2.0 technologies—from blogs to YouTube—encourage widespread political activism, this panel speculates about how such engagement changes once average people can "speak" with images, looking specifically at the Remix America site, which is powered by a collaborative video editing platform. New Technology / Next Generation
	1 2 3 4 5	Tiling the Internet: Mosaics for a New Millennium Tim Napoleon, Akamai Technologies Mosaic video is quickly becoming the desired way to deliver and consume online content. Different v... READ MORE Mosaic video is quickly becoming the desired way to deliver and consume online content. Different video angles offer unparalleled user access and control. Media companies are challenged to expand their video offerings with new mosaic applications to meet the next wave of video demand—but how? Content
	1 2 3 4 5	The Myth of Virality Liza Hausman, Gigya, Inc. You have seen the videos on YouTube: the Mentos and Diet Coke experiments, the skateboarding bulldog... READ MORE You have seen the videos on YouTube: the Mentos and Diet Coke experiments, the skateboarding bulldog, even Chris Crocker rockin’ out to Britney. Can you truly manufacture viral lift? Realistically speaking, probably not, but you can come close. Widgets have infiltrated the social media landscape and are now fixtures on millions of user's profile pages on dozens of social networks. Users themselves recognize the utility and fun of widgets, pass them on to friends, and actively endorse them by installing them on their profile pages as a way to express themselves to the world. Learn how to be realistic about your viral dreams and how to succeed in making them a reality. Advertising / Marketing
	1 2 3 4 5	Online Video Advertising - How to Make it Work Brad Murphy, Revision3 Attracting a range of top advertisers is important in the digital space. Advertisers enjoy unique bo... READ MORE Attracting a range of top advertisers is important in the digital space. Advertisers enjoy unique bonds with the audience – whether via customized message integration or direct response to branding. Hear experts’ take on monetizing this space and how to be ahead of the curve in translating efforts into advertising dollars. Advertising / Marketing
	1 2 3 4 5	Has Online Video Killed the Hollywood Star? Stacie Capone, Small Media Extra Large Are there differences in acting and directing for the internet vs. film? Or do the same rules apply... READ MORE Are there differences in acting and directing for the internet vs. film? Or do the same rules apply? Do directors and actors use the same techniques for both mediums or do they each have their own special approaches? This panel will explore those ideas and industry players' feelings about it. Digital Filmmaking
	1 2 3 4 5	Marketing 2.0 Mick Winters, Winters Interactive Discard your old “spray and pray” mode of marketing and dive into new measurement methods that d... READ MORE Discard your old “spray and pray” mode of marketing and dive into new measurement methods that deliver hard quantitative data. Web designers and developers now have powerful tools in metrics programs like Google Analytics and YouTube Insight to measure design ROI success for Web sites and video campaigns. Tight! Advertising / Marketing
	1 2 3 4 5	Best and Worst Web Tactics of the 2008 Presidential Campaign Andrew Feinberg, Washington Internet Daily The 2008 presidential saw the rise social media, web video, crowd sourcing, and micro-blogging as ca... READ MORE The 2008 presidential saw the rise social media, web video, crowd sourcing, and micro-blogging as campaign tools. An interactive discussion (including audience voting) on some of the best and worst presidential campaign techniques. What worked, what didn't, and why. Human / Social Issues
	1 2 3 4 5	Fashion 2.0 Yuli Ziv, MyItThings While fashion blogging continues to overtake print magazines, the impact of new media within the hig... READ MORE While fashion blogging continues to overtake print magazines, the impact of new media within the highly hierarchical fashion industry remains largely unexamined. We'll analyze the impact of new media outlets like twitter, live blogging and online video on fashion, by using New York Fashion Week online coverage as an example. Content
	1 2 3 4 5	How To Get Fat Money From YouTube Jim Skinner, Green Screen Cinema CBS, Revision3, Smosh and Renetto all have an "economic and commercial" relationship with YouTube. ... READ MORE CBS, Revision3, Smosh and Renetto all have an "economic and commercial" relationship with YouTube. They're getting paid. This track will look at how you too can get paid for your YouTube video. Will look at search ranking (inside YouTube and at the search sites), backlinking, advertising, production workflow (HDV focused). Digital Filmmaking
	1 2 3 4 5	Beyond Dramatic Chipmunk: Web Video Criticism Karina Longworth, Spout.com Maybe your work friends and your mom have just recently discovered Vimeo, but web video is beginning... READ MORE Maybe your work friends and your mom have just recently discovered Vimeo, but web video is beginning to mature, as an increasing number of professional artists and filmmakers turn to free sharing platforms to experiment with new forms, cultivate an audience for more traditional work, or even make a living. As new ventures blossom to curate and monetize this work, editorial ventures are racing to critique it. What is web video criticism, how can it help/hurt video makers, and as a video consumer, why should I care? Digital Filmmaking
	1 2 3 4 5	NBCOlympics.com: The biggest Web event ever Matthew Rechs, Schematic Matthew Rechs, the CTO of Schematic, will pull back the curtain on how Schematic, Microsoft and NBC ... READ MORE Matthew Rechs, the CTO of Schematic, will pull back the curtain on how Schematic, Microsoft and NBC created the biggest Web event ever. Developed and built by interactive firm Schematic (a WPP company) using Microsoft Silverlight, the NBCOlympics.com video player delivered over 10 million hours of TV-quality Olympics coverage to 55 million unique users. New Technology / Next Generation
	1 2 3 4 5	Transforming Public-Interest TV on a Shoestring Tony Shawcross, Denver Open Media In a sea of VC-funded startups, two nonprofit organizations are making significant strides in an eff... READ MORE In a sea of VC-funded startups, two nonprofit organizations are making significant strides in an effort to transform Television in the public interest. With shoestring budgets and limited staff, Deproduction and Participatory Culture will explain how they're working to create a viable new-media network of noncommercial video and TV. Advertising / Marketing
	1 2 3 4 5	New Technologies for Sourcing Video Production Dave Toole, MediaMobz This panel will discuss new methods of sourcing video production, from user-generated to crowdsourci... READ MORE This panel will discuss new methods of sourcing video production, from user-generated to crowdsourcing to prosumer produced as well as from the pro's. Demand for customized video content is exploding. Simple self-service models and personal publishing is emerging, while crews continue to produce compelling content for advertising, music videos and more. Advertising / Marketing
	1 2 3 4 5	Digital Marketing Entertainment and Utility Marc Ruxin, McCann Worldgroup San Francisco With audiences fragmented across millions of websites, long tail niches and media formats, including... READ MORE With audiences fragmented across millions of websites, long tail niches and media formats, including video, online display, social networks and mobile platforms, buying share of voice is nearly impossible. In today’s world, content is king. Marketers that aspire to attain viral momentum need to push the envelope in terms of creativity and functionality. This panel will look at recent examples of digital entertainment and explore the opportunities and pitfalls of sponsoring and developing digital content. Advertising / Marketing
	1 2 3 4 5	How to Thrive in a Digital World: Economics of Online Video Bill Wishon, Kontiki, Inc. As online video grows in popularity, traditional content delivery models continue to face challenges... READ MORE As online video grows in popularity, traditional content delivery models continue to face challenges in how to support the vast distribution of video content. This talk will explore the similarities of broadcast TV to online video, with the cost of additional viewers equaling zero as audience size grows, and technology that will enable ad supported video models to thrive online. New Technology / Next Generation
	1 2 3 4 5	Heroines Unite: Women and Play Lori Durham, Aspyr Media, Inc. As we've witnessed from the droves of women that gathered for the release of the Sex in the City fil... READ MORE As we've witnessed from the droves of women that gathered for the release of the Sex in the City film or the long-running career of Barry Manilow, women can be a powerful and loyal demographic. How do we obtain a commitment from women to the expanding world of video games and online play? Can we bridge the gap from Bunco or The Bachelor to Rock Band? What other forms of interactive play are available to women? Video Games
	1 2 3 4 5	Playing On! Interface Lessons from Games John-Mark Josling, eBay Inc. Games live or die by their interface. A modern video game is a complex, layered world of informatio... READ MORE Games live or die by their interface. A modern video game is a complex, layered world of information, social interactions, rules and controls - yet, even young kids can master them. So what interface lessons can the web-world learn from games? We will give you 10. Web / Interface Design
	1 2 3 4 5	Riding the Crazyhorse: Iterative Testing and Design of WordPress Matt Mullenweg, Automattic A discussion/review of how WordPress has utilized user testing cycles in the design and development ... READ MORE A discussion/review of how WordPress has utilized user testing cycles in the design and development of next generation WordPress (Code name Crazyhorse). Will cover eye tracking in usability testing (including video outputs), iterative prototyping, and plans for involving more WordPress users in the design process moving forward. Strong UX focus. Web / Interface Design
	1 2 3 4 5	Top Lessons Learned in Consumer Generated Advertising Neil Perry, XLNTads Consumer-generated advertising emerged as a hot trend for brand marketers. Many brands use CGA for i... READ MORE Consumer-generated advertising emerged as a hot trend for brand marketers. Many brands use CGA for insight into consumer opinion and spreading messages virally. Brands are listening to motivations of consumer ad creators/videographers to maximize CGA potential. This session provides top lessons learned and proven strategies and initiatives for CGA. Advertising / Marketing
	1 2 3 4 5	Understanding Visual Networking Experience and Its Impact on the Consumer Ken Wirt, Cisco Today’s online and mobile video market offers consumers new ways to create, discover, interact wit... READ MORE Today’s online and mobile video market offers consumers new ways to create, discover, interact with and share content. Cisco’s Ken Wirt discusses these “visual networking” experiences - combining streaming video and social networking on a single network, to any device - and their growing impact on consumers, entertainment and business. New Technology / Next Generation
	1 2 3 4 5	Obsessive Branding Disorder - Marketing and New Media Lucas Conley, Fast Company The world is more branded than ever before: The average American encounters 5,000 ads a day. From wo... READ MORE The world is more branded than ever before: The average American encounters 5,000 ads a day. From word-of-mouth marketing to new media, like video games, social networking sites, and behavioral targeting software, some marketers are twisting laws and social mores. OBD offers a long-overdue journey through our strange marketing-driven culture. Advertising / Marketing
	1 2 3 4 5	"Hey - You Got Your p2 In My Redcode!" Don Downie, Small Media Extra Large With a plethora of new HD production formats available, how does a director or producer decide which... READ MORE With a plethora of new HD production formats available, how does a director or producer decide which one to shoot in? This panel will debate the benefits of IT-based HD production workflows, including RedOne's Redcode, Panasonic's p2 - in DVCPRO and AVC-Intra flavors; Sony's XDCAM EX, and options for capturing HD video directly to computer over digital connections. Digital Filmmaking

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