SXSW Interactive 2009 - Ideas: Page 1

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Vinicius Vacanti, Yipit

The Local Search Solution: Context or Accuracy?

What will be more important in the future of local search? Will it be improved context around results driven by the integration of user generated local reviews and content? Or will it be an increase in the accuracy of results spurred by the collection of more detailed business data?

New Technology / Next Generation

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