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Matthew Zachary,
I'm Too Young For This! Cancer Foundation, Inc.
Social media healthcare means a revolution in consumer-driven and patient-focused content delivery. ...
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Social media healthcare means a revolution in consumer-driven and patient-focused content delivery. The convergence of click-and-mortar youth culture trends, coupled with Search2.0 is yielding a new generation of advocate, fostering social enterprise to drive change in a broken public healthcare system.
Community / Social Networks
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Steve Williams,
Digg
Initiatives like OpenSocial make it possible for applications to access data and content preferences...
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Initiatives like OpenSocial make it possible for applications to access data and content preferences across the social graph. Citing examples from sites like Digg, Google, and Gnip, these experts will discuss emerging standards in OAuth and OpenID and explore how social applications like Digg retain individuality while working together.
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Joe Mohen,
SpiralFrog
When it comes to digital music, does free mean 'no cost' or DRM-free and which is more valuable to c...
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When it comes to digital music, does free mean 'no cost' or DRM-free and which is more valuable to consumers, time or money? Do consumers really care about piracy? Joe Mohen, Chairman and Founder of ad-supported SpiralFrog, will discuss digital music business models with executives of companies competing for industry leadership.
Content
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Chrstian Vanek,
SurveyGizmo
Making forms accessible is way more than just adding labels and some techniques are full of unexpect...
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Making forms accessible is way more than just adding labels and some techniques are full of unexpected pitfalls. From unique disabilities to different screen readers, one size does not fit all. Learn where some conventional accessibility wisdom falls down when accessibility and usability clash. See real-world examples and tests from the perspective of both the user and the coder, and experience just what's it's like to have a web page read to you.
Web / Interface Design
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Ian Schafer,
Deep Focus
Statistics have always played an important role in summarizing baseball performance and evaluating p...
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Statistics have always played an important role in summarizing baseball performance and evaluating players in the sport. Deep Focus founder and CEO Ian Schafer borrows this line of thinking in addressing what's been the top question this year - how to measure online engagement beyond the click? Ian will unveil a proprietary solution that borrows some thinking from the sport of baseball. Intrigued? You should be!
Advertising / Marketing
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Adam Sachs,
Ignighter
The proliferation of new dating sites are shifting the once unmovable paradigm of online dating. New...
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The proliferation of new dating sites are shifting the once unmovable paradigm of online dating. New sites are integrating web 2.0 connectivity and incorporating services like Twitter to change the face of communication.
Human / Social Issues
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Randy St. Jean,
Reality Digital
Every business wants to increase connection between their brand and their customers. Consumers expec...
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Every business wants to increase connection between their brand and their customers. Consumers expect full interactivity. But to protect their brand, companies need more than the latest cool feature. Using case studies, Randy St Jean, CTO of Reality Digital, will discuss site build options and requirements including: mobile, platforms, content monitoring, administrative controls, scalability and low total cost of ownership.
Content
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Tim McLaughlin,
Siteworx, Inc.
Web dev platforms are constantly evolving. You know you need to stay current, but why should you car...
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Web dev platforms are constantly evolving. You know you need to stay current, but why should you care? This session compares .Net, Java, LAMP and Ruby on Rails. With technical and business pros and cons, we’ll provide an overview of the Web dev landscape for developers and business strategists.
Other
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John Grudnowski,
space150
Consumer content consumption continues to evolve. How are media companies/agencies working with bran...
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Consumer content consumption continues to evolve. How are media companies/agencies working with brands to prove success connecting offline and digital touchpoints? What shifts in media allocation are effectively extending reach and impact with today’s consumers? Panel will include case studies, tools and actionable recommendations to agencies/brand directors.
Advertising / Marketing
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Khris Loux,
JS-Kit
Widgets and other distributed technologies are driving the decentralization and democratization of t...
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Widgets and other distributed technologies are driving the decentralization and democratization of the web. This presentation focuses on the technical and business implications of these trends, particularly as they relate to emerging open standards for data portability, "ownership" of user generated content and publisher and advertiser "control" over distributed services. It will include an interactive website, giving participants collective control over both the form and substance of the conversation.
Content
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Tom Lewis,
Atalasoft, Inc.
Various methods and strategies to share, view, and collaborate on documents over the web exist but a...
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Various methods and strategies to share, view, and collaborate on documents over the web exist but are they actively being used by businesses? What is the balance between accessibility and security? What developments are required to ease the adoption of a technology that can save bandwidth, paper, and physical storage?
New Technology / Next Generation
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Ben Finkel,
Fluther.com
You have tons of servers and now you think you're ready for that surge of traffic? Think again. An i...
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You have tons of servers and now you think you're ready for that surge of traffic? Think again. An influx of new users can ravage your fragile community and precious content. We'll discuss advanced techniques for managing growth while maintaining that special something.
Community / Social Networks
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Charles Sayers,
Sapient
The Strategic Differentialtion Model (SDM) is a tool used bridge the business-to-experience gap by h...
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The Strategic Differentialtion Model (SDM) is a tool used bridge the business-to-experience gap by helping guide the way we think, evaluate and determine the impact of additions and modifications to any brand or marketing experience. It is informed by elements drawn from business, brand, market behavior and market segmentation strategies - aligning them into a single, holistic approach to rationalize everything from design and product development to competitive postioning and messaging.
Advertising / Marketing
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Joel DeYoung,
Hothead Games
Join [insert names, titles and companies of participants] as they discuss the state of the indie vid...
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Join [insert names, titles and companies of participants] as they discuss the state of the indie video game scene, talk about the challenges facing independent developers and publishers, and speculate on what the future holds for indie players in the video game industry.
Video Games
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Kevin Cheng,
Off Panel Productions
Who says comics are for kids? With comics, you can communicate how users will experience your produc...
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Who says comics are for kids? With comics, you can communicate how users will experience your product, determine if you're building the right product and ensure that your documents are actually read. This panel will discuss why the medium is powerful, how to use it, and share examples of this seemingly juvenile technique being employed by well known companies with their clients and stakeholders.
Web / Interface Design
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Julien Smith,
In Over Your Head
If content is really king, why do the owners of distribution channels rake in the money while produc...
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If content is really king, why do the owners of distribution channels rake in the money while producers are offered only the "privilege" of populating their sites with the stuff the users are really looking for? This panel will address how "content 2.0" need to catch up with web 2.0 for the benefit of producers, channel owners and audience members alike.
Content
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Greg Ruff,
White Space Strategy
Huge shifts in music creation, distribution and fan engagement coupled with new technology and busin...
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Huge shifts in music creation, distribution and fan engagement coupled with new technology and business models have created a multitude of unaddressed, "white space" opportunities for new products and companies. This panel will address where there are opportunities and some companies that are capitalizing on them.
New Technology / Next Generation
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Maria Giudice,
Hot Studio
What is agile development and how does it fit into the human-centered design and
research process? ...
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What is agile development and how does it fit into the human-centered design and
research process? Learn how designers and developers work together in this rapid
paced environment and leverage what each does well, how to integrate this popular
methodology, and the pitfalls and lessons learned along the way.
Web / Interface Design
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ayah bdeir,
eyebeam
littleBits is an opensource library of discrete electronic components pre-assembled in tiny circuit ...
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littleBits is an opensource library of discrete electronic components pre-assembled in tiny circuit boards. With a growing number of available modules, littleBits aims to move electronics from late stages of the design process to its earliest ones, and from the hands of experts, to those of artists, makers and designers.
New Technology / Next Generation
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Michael Verdi,
Millions of Us
You've got a unique video show, why not have a player that matches? This session will take you throu...
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You've got a unique video show, why not have a player that matches? This session will take you through detailed examples using two popular Flash video players. We'll show you how to create custom skins and get them set up on your site.
Web / Interface Design
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Matthew Bellows,
Vivox, Inc.
This panel brings together academics and game designers to fight out the future of the MMO interface...
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This panel brings together academics and game designers to fight out the future of the MMO interface. Should text continue to be the default way that people communicate in virtual worlds? Is the spoken word more natural and more laden with emotional cues, or more destructive of the magic circle?
New Technology / Next Generation
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Jeff Roberto,
Friendster
Traffic, Regions and Monetization: Global Trends in Social Networking
This panel will focus on th...
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Traffic, Regions and Monetization: Global Trends in Social Networking
This panel will focus on the global trends of social networking and present a closer look at what’s happening from an international standpoint. Representatives from top global social networks will discuss key metrics surrounding user overlap, user engagement, and monthly traffic they’ll also spotlight key trends in mobile, localization, and how sites, especially those big internationally (like Friendster) are building new user acquisition and monetization models.
Advertising / Marketing
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Kent Brewster,
Yahoo!
Mapping Maslow's hierarchy of needs onto the available layers of Web enhancement reveals an almost s...
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Mapping Maslow's hierarchy of needs onto the available layers of Web enhancement reveals an almost spooky level of correlation. Join us on a whirlwind tour from basic needs to self-actualization and learn why you absolutely must not break the Back button or throw drag-and-drop at inexperienced users, and might even get away with ignoring the SxSW crowd entirely. (Cheat sheet will be provided for those of you who didn't pay attention in Psych One.)
Web / Interface Design
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Peter-Paul Koch,
QuirksMode.org
Based on the results of his extensive test suites at QuirksMode.org, Peter-Paul Koch will discuss th...
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Based on the results of his extensive test suites at QuirksMode.org, Peter-Paul Koch will discuss the current state of the four major browsers' DOM support and give tips and tricks for working around the most serious problems. He will also give vendors advice for future versions of their browsers.
Web / Interface Design
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Gannon Hall,
Kyte
Brands must reach consumers wherever they are — social networks, mobile devices, blogs, web sites,...
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Brands must reach consumers wherever they are — social networks, mobile devices, blogs, web sites, etc. But how?
What are the new, disruptive business models and technology platforms for audience engagement and monetization? How does a brand cost-effectively distribute authentic content to multiple online and mobile destinations, maintain control over its content, and monetize its digital assets?
This panel will examine new, disruptive models that are changing the music and entertainment industry and providing brands with a deeper level of audience engagement and monetization opportunities.
New Technology / Next Generation
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Eric Schlissel,
Eric Schlissel
Cultural anthropology will become increasingly important, as culture pools form online. We must stud...
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Cultural anthropology will become increasingly important, as culture pools form online. We must study a culture before interacting to achieve our goals, whether messaging, management or motivation.
We’ll explore the identification of norms, values, mores and symbols; establish practices of building targeted campaigns and outreach, and methodologies of creating ethnographies.
Community / Social Networks
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Brian Williams,
Viget Labs
So you're a talented freelancer with a steady stream of work. Now what? Learn how to add a partner...
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So you're a talented freelancer with a steady stream of work. Now what? Learn how to add a partner, form a company, hire a staff, open an office or two, and move beyond the limitations of freelance work. Don't freelance for the man -- be the man (or woman).
Business / Entrepreneurial
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Dave Taylor,
Ask Dave Taylor.com and Intuitive Systems
A fun and lively presentation on what does and doesn't work in the online social media world, addres...
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A fun and lively presentation on what does and doesn't work in the online social media world, addressing best practices and worst mistakes. And if you do screw up, how do you fix things and recover? And (shhh) is it worth doing stupid things to just garner attention? Maybe...
Community / Social Networks
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Kim Laama,
Twine, Radar Networks
Ambiguity and tension: As UE becomes more critical to a product’s success, the PM is losing power....
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Ambiguity and tension: As UE becomes more critical to a product’s success, the PM is losing power. Is it because UE best conceptualizes corporate and product strategy? Are product managers focused more on getting things done instead of doing them well? Is UE the new wave in software company leadership?
Business / Entrepreneurial
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Sam Michel,
Chinwag
Despite the hype there are downsides to social media - virtual problems are invading our real lives,...
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Despite the hype there are downsides to social media - virtual problems are invading our real lives, or is it vice versa? Identity theft, scurrilous accusations, scams, stalking and bullying. Social media where open debate prevails has a dark side. What can be done about it?
Community / Social Networks
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