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	1 2 3 4 5	Captivating the Online Consumer Through Visual Engagement Andy Lapin & Dominic Tham, Kelley Blue Book Kelley Blue Book (www.kbb.com), with Microsoft, will present uses for the application of Silverlight... READ MORE Kelley Blue Book (www.kbb.com), with Microsoft, will present uses for the application of Silverlight. With Silverlight, Kelley Blue Book has enhanced a key online automotive tool making it a more visually rich and engaging experience. Learn how Silverlight applications generated increased page views and time on the site. New Technology / Next Generation
	1 2 3 4 5	Widget Warriors: Dominating the Web by Building It Matt Basta, Widgetbox What’s with all the widget hype? For many of us, they’re just annoying applications on Facebook.... READ MORE What’s with all the widget hype? For many of us, they’re just annoying applications on Facebook. Hear from the teens, 20-somethings and others who are building widgets to understand how these portable pieces of the web represent a much greater opportunity for today’s generation of Internet users and the advertisers who want to reach them. Community / Social Networks
	1 2 3 4 5	A(dobe) to Z(imbra) -- Taking Web Apps Offline Satish Dharmaraj, Zimbra In today’s mobile world, on-line no longer requires a phone line. Anytime, anywhere access to appl... READ MORE In today’s mobile world, on-line no longer requires a phone line. Anytime, anywhere access to applications has become the standard. Unfortunately, when we’re in the air, underground, and on-the-move, we don’t always have Web access. Programs like Google’s Gears, Adobe’s AIR, and Mozilla’s Prism are competing to bring browserless applications to your desktop for everything from Nickelodeon to NASDAQ. Web / Interface Design
	1 2 3 4 5	AJAX Accessibility: An ARIA Duet Sharron Rush, Knowbility Accessible Rich Internet Applications (ARIAs) are not just possible but freely obtained through open... READ MORE Accessible Rich Internet Applications (ARIAs) are not just possible but freely obtained through open source techniques. ARIA developer Becky Gibson will demonstrate ARIA coding techniques and existing toolkits to solve real world challenges posed by accessible technology advocate Sharron Rush. New Technology / Next Generation
	1 2 3 4 5	User Interface in Motion Mason Dixon, Motion Graphics Festial New interface technologies like Flash, Ajax and Silverlight enable a new breed of rich-applications ... READ MORE New interface technologies like Flash, Ajax and Silverlight enable a new breed of rich-applications that merge animation with interactivity. This panel considers from two angles: technically, what can be done with this new software, and how should we re-think traditional UI and HCI design theories because of them. Web / Interface Design
	1 2 3 4 5	Animation in Web 2.0 Applications; Why, When, How? Alex Moffat, Lombardi Software Users expect rich internet applications to look and behave differently from traditional desktop appl... READ MORE Users expect rich internet applications to look and behave differently from traditional desktop applications. Appropriate animation can enhance the flow of the user experience. We explain, with examples from our shipping product, why and when to use animation, and how to achieve the effects you want.
	1 2 3 4 5	Monetization Strategies: Choose One That Works For You Brad Jefferson, Animoto With so many free online applications flooding the web, how are these companies making money? How c... READ MORE With so many free online applications flooding the web, how are these companies making money? How can you ensure your site not only draws the big crowds, but also makes money? Learn how to choose the best monetization strategy and how to keep users happy while turning a profit. Business / Entrepreneurial
	1 2 3 4 5	The Socialprise: Mashing Up Business and Social Networks Umberto Milletti, InsideView The Social Web is a goldmine of information for many businesses, but you can't possibly spend all da... READ MORE The Social Web is a goldmine of information for many businesses, but you can't possibly spend all day researching LinkedIn profiles and niche blog posts. In this session, learn to overcome information overload with Socialprise applications that mashup and customize data from social networks with traditional enterprise intelligence sources. Business / Entrepreneurial
	1 2 3 4 5	Should I Build my Startup on Ruby on Rails? Joshua Baer, OtherInbox.com You've heard Ruby on Rails is the hottest new technology for developing web applications. You've als... READ MORE You've heard Ruby on Rails is the hottest new technology for developing web applications. You've also heard of concerns about scalability and hiring talent. How do you separate the facts from the hype? Hear the business perspective on why to consider Ruby on Rails now and why you might want to wait and see. Get ready for a head-to-head comparison with PHP, Java and .NET! Business / Entrepreneurial
	1 2 3 4 5	The Best Facebook Applications Launch by a Brand to Date Jordan Berg, Questus Highlighting the most successful FaceBook Applications to date. The discussion would showcase 4 apps... READ MORE Highlighting the most successful FaceBook Applications to date. The discussion would showcase 4 apps. We would talk about the following: 1. How the app preformed 2. Viral nature of the app 2. How the app benefited the Brand 3. How the app benefited the consumer 4. Cost to develop Advertising / Marketing
	1 2 3 4 5	When Your Car is Your Phone Kyle Outlaw, Avenue A | Razorfish Phone integration has become something of a grail quest within the automobile industry. With the aut... READ MORE Phone integration has become something of a grail quest within the automobile industry. With the automobile rapidly becoming a powerful mobile computing platform, close collaboration among car designers, mobile device manufacturers, software developers and wireless carriers will be required as future cars are developed. Competitions such as Kleiner Perkin’s $100 million iFund and Google's Android Developer competition are fostering a new wave of innovation within the mobile industry. This panel will look at the automobile-related applications likely to emerge and speculate as to the future of car-phone alliances. Mobile / Wireless
	1 2 3 4 5	Beyond Thumbs and Cursors: Innovative Physical Interfaces Nuno Correia, New University of Lisbon New interaction devices are changing the way we access computers and blending into our daily environ... READ MORE New interaction devices are changing the way we access computers and blending into our daily environments. Physical interfaces like the Nintendo Wii represent a major trend and exciting challenge in interface design, especially in entertainment applications. The panel surveys unconventional interfaces and their use in games and interactive narratives. New Technology / Next Generation
	1 2 3 4 5	Cross-Cultural User-Experience Design Aaron Marcus, Aaron Marcus and Associates, Inc. User-interface development must address culture differences that affect user-experience design. Cult... READ MORE User-interface development must address culture differences that affect user-experience design. Culture affects emotions, trust, persuasion, intelligence, even cognition, for all design disciplines, platforms, applications, user communities, markets, and content. Mr. Marcus surveys issues of cross-cultural communication and culture dimensions and shows solutions for developers worldwide seeking usability, usefulness, and appeal. Web / Interface Design
	1 2 3 4 5	Top Ten Hiring Tips Every Startup Needs to Know Scott McDaniel, SurveyGizmo Hiring is hard. The decisions you make in hires 2-20 will make or break your startup. Hear different... READ MORE Hiring is hard. The decisions you make in hires 2-20 will make or break your startup. Hear different approaches and solid tips on writing job posts, applications, interviews, virtual hires, salary offers, and employee motivation. Business / Entrepreneurial
	1 2 3 4 5	How Corporate Social Networks Can Best (Re)Source Their Crowd Jennifer Simpson, Yankee Group Due to rapid changes in communication technologies, enterprises are unequipped to effectively determ... READ MORE Due to rapid changes in communication technologies, enterprises are unequipped to effectively determine which new technologies are a passing fad and which new technologies are truly disruptive. For many, enterprises social networking applications are a real conundrum. In this presentation we will outline the types of corporate social networking platforms and applications. We will also look forward five to ten years to offer up a vision of how these networks will evolve. Community / Social Networks
	1 2 3 4 5	Inclusive Universe 1.0 - Integrating Universal Design into Social Apps Wendy Chisholm, Wendy Chisholm Consulting What if applications included universal design from the get-go? They would work better on mobile d... READ MORE What if applications included universal design from the get-go? They would work better on mobile devices, have better SEO, and be accessible by more people in more situations. Learn 5 things you can do to make your community more accessible and inclusive. Web / Interface Design
	1 2 3 4 5	Building a Money Making Brand on Facebook: Is it Possible? Tim O'Shaughnessy, LivingSocial Fun Facebook applications abound; users now look beyond pokes and quizzes for compelling experiences... READ MORE Fun Facebook applications abound; users now look beyond pokes and quizzes for compelling experiences. Even with a following, can developers make money on Facebook? Two are: one started on Facebook then developed a community site; the other did the reverse. They share best practices for successfully monetizing social applications. Community / Social Networks
	1 2 3 4 5	Cloud Computing: Defending the Undefinable Kevin Gibbs, Google App Engine The brave new world of cloud computing is radically changing how we build web applications. What is ... READ MORE The brave new world of cloud computing is radically changing how we build web applications. What is a platform, what is a service, and how will the future of web applications be built? More importantly, how do these various clouds compare, and what do the differences mean? Are they ready for your world-rockin' startup? In this panel, we'll get nerdy with technical details, you'll yell at us, and we'll argue why your app should already be in the cloud.
	1 2 3 4 5	Technology Innovations Improving the Live Music Experience Nikhil Daftary, Turn2Live Innovative internet and mobile technologies have the potential to dramatically enhance (or detract) ... READ MORE Innovative internet and mobile technologies have the potential to dramatically enhance (or detract) the live music experience. 3G mobile web access will enable streaming video, music, and other data rich applications that could be used to deliver a more immersive (or disruptive) experience inside the venue, during the show. Business / Entrepreneurial
	1 2 3 4 5	Social Networking Marketing Done Right John Keehler, The Richards Group Through real-world examples, we'll look at companies that have created best-in-class marketing campa... READ MORE Through real-world examples, we'll look at companies that have created best-in-class marketing campaigns on Facebook and MySpace. From MySpace custom community profile to Facebook pages and applications, you'll learn about what it takes to succeed, and what fails in the social networking space. Advertising / Marketing
	1 2 3 4 5	BAROI: Investigation into Real-World Phenomenon Using Statistics Carla Borsoi, Ask.com How can you tell if you're going to get lucky? Does it matter if your desired outcome has short or l... READ MORE How can you tell if you're going to get lucky? Does it matter if your desired outcome has short or long term utility? How can you apply statistics and numerical understandings to determine a probable outcome? What conclusions can you draw from a data set for programming & business applications? Other
	1 2 3 4 5	Snappy Strategies for Selling Art & Crafts Online Rebecca Marshall, Avenue A | Razorfish Today, social media sites like Facebook, ecommerce sites like Etsy.com, and the endless mash up of e... READ MORE Today, social media sites like Facebook, ecommerce sites like Etsy.com, and the endless mash up of ecommerce ingredient applications have made starting a successful business for independent artists and crafters a snap. Learn what online tools work best, how to drive traffic, successful strategies from current independents and more. Business / Entrepreneurial
	1 2 3 4 5	iPhone: The New Gaming Platform Raven Zachary, raven.me With the launch of iPhone 3G and the App Store, Apple has created a marketplace for developers to in... READ MORE With the launch of iPhone 3G and the App Store, Apple has created a marketplace for developers to innovate with native applications. One of the greatest successes has been with gaming and entertainment titles, and even Apple has been marketing iPhone as a portable gaming device. Will iPhone and iPod touch rival the dominance of Nintendo DS and Sony PSP? Hear from gaming experts who have embraced iPhone as the new gaming platform. Video Games
	1 2 3 4 5	Why Do Games That Suck Become So Popular on Social Networks? Blake Commagere, ohai You've seen or heard of game after game that is gathering millions of players on social networks. Th... READ MORE You've seen or heard of game after game that is gathering millions of players on social networks. The creators clearly have no professional game design experience and for that matter some of these applications are so feature light that they barely qualify as games. This session intends to explore the behaviors of social network users and how to create games that fit those behaviors and expectations. Maybe even games that don't suck. Community / Social Networks
	1 2 3 4 5	Health 2.0: Hitting a Fever Pitch Jay Drayer, CareFlash Building on a wave of adoption hospitals still consider taboo, Health2.0 bridges the chasm from your... READ MORE Building on a wave of adoption hospitals still consider taboo, Health2.0 bridges the chasm from your parents’ view of healthcare to the new plateau that brought you Web2.0. You'll see an action-packed overview of applications and approaches transforming the healthcare industry... driven by user-generated content and deep thirst for perspective. Community / Social Networks
	1 2 3 4 5	Is Living in the Clouds Really That Awesome? Avi Muchnick, Aviary In a world where our pictures, documents, and all the rest of our stuff are being shared as well as ... READ MORE In a world where our pictures, documents, and all the rest of our stuff are being shared as well as stored in the clouds. Doesnt it make sense to start creating and editing content in the clouds as well? This panel will discuss the pros and cons of using browser based applications instead of desktop software. New Technology / Next Generation
	1 2 3 4 5	Marketing So Easy A Drummer Can Do It Myk Willis, Myxer OK, maybe not a drummer, but with the help of some great tools, service providers, social networking... READ MORE OK, maybe not a drummer, but with the help of some great tools, service providers, social networking and Internet communities, just about anyone these days can leverage mobile to promote their music and increase their fan base in a meaningful way. Learn practical applications and tricks of the trade. Mobile / Wireless
	1 2 3 4 5	Oh the Fail I've Known Adam Keys, FiveRuns Some things sound like a great idea at the time. Hair bands. Crazy guys with a Casio keyboard. Even ... READ MORE Some things sound like a great idea at the time. Hair bands. Crazy guys with a Casio keyboard. Even the Rails core thought components were a good idea for awhile. Luckily, we eventually realize things are not all they were cracked up to be. Join Adam Keys as he admits to the lessons he’s learned about building applications with Rails and share your own. New Technology / Next Generation
	1 2 3 4 5	Making Web Widgets Accessible: Tools and Techniques Michael Cooper, W3C Web Accessibility Initiative (WAI) Browser vendors, code library developers, and Ajax gurus demo best practices for making widgets and ... READ MORE Browser vendors, code library developers, and Ajax gurus demo best practices for making widgets and dynamic web content accessible. You’ll also see how they're implementing W3C's new Accessible Rich Internet Applications Suite, WAI-ARIA (nearing completion or done by SXSW 2009!). Get tips and tricks for next generation web accessibility. Web / Interface Design
	1 2 3 4 5	SMART: Successful Marketing & Advertising with the Right Technology Andrew Solmssen, Schematic Andrew Solmssen, a pioneer in interactive technology, leverages his deep involvement within the cabl... READ MORE Andrew Solmssen, a pioneer in interactive technology, leverages his deep involvement within the cable and telecommunications industry within the tech sphere. By using MSOs and RBOCs on content-managed Web sites and TV-based applications, he shares new methods of delivering media to consumers. Content

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