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			Category:	All (1385) Advertising / Marketing (205) Business / Entrepreneurial (207) Community / Social Networks (190) Content (108) Digital Filmmaking (25) Human / Social Issues (113) Mobile / Wireless (59) New Technology / Next Generation (204) Other (57) Programming (1) Video Games (39) Web / Interface Design (129)
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	1 2 3 4 5	When Your Car is Your Phone Kyle Outlaw, Avenue A | Razorfish Phone integration has become something of a grail quest within the automobile industry. With the aut... READ MORE Phone integration has become something of a grail quest within the automobile industry. With the automobile rapidly becoming a powerful mobile computing platform, close collaboration among car designers, mobile device manufacturers, software developers and wireless carriers will be required as future cars are developed. Competitions such as Kleiner Perkin’s $100 million iFund and Google's Android Developer competition are fostering a new wave of innovation within the mobile industry. This panel will look at the automobile-related applications likely to emerge and speculate as to the future of car-phone alliances. Mobile / Wireless
	1 2 3 4 5	Mobile Marketing Campaigns for the Music Industry Kevin Brown, echo Even though the mobile medium isn’t as crucial as web channels, it’s time for bands and music br... READ MORE Even though the mobile medium isn’t as crucial as web channels, it’s time for bands and music brands to ensure they’re not left behind. Fans are embracing mobile campaigns more than ever, and new agencies and services are developing highly-effective tactics for the music industry. Mobile / Wireless
	1 2 3 4 5	Location-Based Applications – Dead on Arrival? Marta Vieira, YDreams Location based applications have long been hailed as the wireless industry’s “next killer app”... READ MORE Location based applications have long been hailed as the wireless industry’s “next killer app”. But will they disappear before they’re ever big? In this panel the experts will discuss if location is likely to emerge as a powerful genre or be used as a feature boost for applications. Mobile / Wireless
	1 2 3 4 5	Experiences That Scale Across Devices Matt Snow, Adobe Systems, Inc. What does it mean to have Adobe AIR experiences work across platforms? We'll show some examples of r... READ MORE What does it mean to have Adobe AIR experiences work across platforms? We'll show some examples of rich, connected applications being developed for multiple screens, and share our thoughts on how these experiences can scale from a mobile device to a PC to a TV. We'll also talk about... widgets! Mobile / Wireless
	1 2 3 4 5	Getting Your Mobile Site Found: Naming Conventions & SEO Amy Mischler, dotMobi Debate among panelists on “.mobi” versus “m.” versus “/mobile”. Which one makes the most... READ MORE Debate among panelists on “.mobi” versus “m.” versus “/mobile”. Which one makes the most sense for end-user discovery? Which one “converts” to best SEO practices? Do sub-domains drive traffic away from total brand searchability or just the opposite? Mobile / Wireless
	1 2 3 4 5	Mobile Content: Is That a Computer in Your Pocket or Are You Just Happy to See Me? Jason Nunes, Small Media Extra Large Oh, sure, the iPhone the iPhone the iPhone. But in terms of content consumption, mobile devices seem... READ MORE Oh, sure, the iPhone the iPhone the iPhone. But in terms of content consumption, mobile devices seem to be stuck in pre-YouTube web 1.0 land. Content is hard to find, difficult to acquire, and may not even run on your device after you've downloaded it. The US mobile customer is rapidly being left behind the rest of the world. Now what are we going to do about it? Mobile / Wireless
	1 2 3 4 5	Moleskin to Mobile :: Consume or Create! Jenifer Hanen, Black Phoebe Designs Mobile devices are the frontier consumption vs. creation for over 2.5 billion people in the world. ... READ MORE Mobile devices are the frontier consumption vs. creation for over 2.5 billion people in the world. Do we, the people, use our mobile devices to consume other's creations or do we create with our mobiles? As designers, developers, and creators, will we let the manufacturers & operators define the mobile space or will we? Mobile / Wireless
	1 2 3 4 5	Building a Bridge with Barcodes - The QR Code Invasion Evan Jones, Stitch Media, Inc. QR Codes have made a tremendous impact on mobile internet around the world but have yet to break-out... READ MORE QR Codes have made a tremendous impact on mobile internet around the world but have yet to break-out in North America. In Japan, users are utilizing 2D barcodes to place hyperlinks throughout the physical world on everything from bookmarks to tombstones. Join Evan Jones, innovator of QR code technology, as he discusses the potential waiting to be unlocked behind this powerful technology. Mobile / Wireless
	1 2 3 4 5	The Widget World Goes Mobile Stewart Putney, Moblyng It’s a widget world and widgets are going mobile! Mobile social networking is a quickly evolving i... READ MORE It’s a widget world and widgets are going mobile! Mobile social networking is a quickly evolving industry. What are the strategies and technologies necessary for mobilizing social networks and monetizing user-generated content? Mobile / Wireless
	1 2 3 4 5	Smartphones: Evolving From Early Adopter to Early Majority Bill Stone, Handango As consumers become more educated on the infinite number of things they can do with their smartphone... READ MORE As consumers become more educated on the infinite number of things they can do with their smartphones, there is myriad opportunities for mobile industry players. This panel will discuss the evolution of the smartphone from purely an enterprise device to a mainstream device and assess the opportunities for all players. Mobile / Wireless
	1 2 3 4 5	The Influence of Social Media on Mobile Marketing Eric Eller, Millennial Media Mobile social networking/UGC revenues are projected to reach $11.2B in 2013 and publishers are clamo... READ MORE Mobile social networking/UGC revenues are projected to reach $11.2B in 2013 and publishers are clamoring to monetize their mobile content and better leverage social media. This session brings together leaders in mobile advertising and social media, explaining how mobile can take both marketing and consumer connection to the next level. Mobile / Wireless
	1 2 3 4 5	Mobile Makes Meaningful: Going Beyond Social Networking Dotcoms David Hewitt, Sapient | Interactive User-centered mobile technology and web services integration give a second-stage boost to where soci... READ MORE User-centered mobile technology and web services integration give a second-stage boost to where social networking AND mobile marketing is headed. See what is and could be happening when voice, data, web, and personal connections break out of their traditional silos. Includes commentary on Android, iPhone, and other smartphone/social productivity platforms. Mobile / Wireless
	1 2 3 4 5	Building Device-Aware Mobile Content James Pearce, dotMobi Sure the iPhone is cool. So are the dozens of other SmartPhones out there. And what about those mill... READ MORE Sure the iPhone is cool. So are the dozens of other SmartPhones out there. And what about those millions upon millions of other phones that people have? If you want your mobile site to work with those, what do you do without having to construct a different site for each phone? Mobile / Wireless
	1 2 3 4 5	The Epic Struggle: Innovation Vs. Mass Adoption Konstantin Guericke, jaxtr Innovation is exciting and drives the tech industry, however, does our desire to innovate cut us off... READ MORE Innovation is exciting and drives the tech industry, however, does our desire to innovate cut us off at the knees when it comes to mass adoption? Let's explore the tension between those who want to innovate by developing new software and cutting-edge new products versus those who want to innovate by using everyday technologies in new and creative ways. A few industry examples include mobile services and VOIP. Mobile / Wireless
	1 2 3 4 5	Developing Games for the iPhone: Touch, and Go! J.C. Connors, Foundation 9 Entertainment Hot on the heels of the DS and PSP, the iPhone is handheld platform development’s shiny new fronti... READ MORE Hot on the heels of the DS and PSP, the iPhone is handheld platform development’s shiny new frontier. Join industry experts to discuss the realities of developing iPhone applications with Multi-Touch screen utilization and restricted size capacities. Mobile / Wireless
	1 2 3 4 5	Roll an iPhone App & Get Into the Game Patrick Haney, Not a Sausage In this session, you'll see firsthand how even someone new to the game of application development ca... READ MORE In this session, you'll see firsthand how even someone new to the game of application development can roll the dice and get started. We'll take a look at the trial-and-error process used to create an actual app for the iPhone, including how to make winning design choices, mistakes to avoid, and using the App Store to either monopolize on your hard-earned property or set it free. Mobile / Wireless
	1 2 3 4 5	iPhone Dev: Web App or SDK App? Michael Yuan, ezee inc. Developers have two options to get their apps on to the iPhone -- via an AJAX web app or a native Co... READ MORE Developers have two options to get their apps on to the iPhone -- via an AJAX web app or a native Cocoa app. This session covers the pros and cons of each approach through a "debate" between two speakers, then suggest a hybrid prototype approach to make advantage of both platforms for the best balance between user experience and time to market. Mobile / Wireless
	1 2 3 4 5	Inches vs Miles – What Makes Location-Based Games Fun? Marta Vieira, YDreams Is accurate location what makes a location-based game “real”? Or can we broaden the concept of l... READ MORE Is accurate location what makes a location-based game “real”? Or can we broaden the concept of location until it fits our idea of what a fun game design would be? In this panel experts will discuss location-based gaming, its present and possible evolution. Mobile / Wireless
	1 2 3 4 5	Gestural UI: iPhone Taught Us Flick and Pinch. What's Next? Gabriel White, Punchcut Gestures are simply the way we interact with the natural world. How can designers translate that int... READ MORE Gestures are simply the way we interact with the natural world. How can designers translate that into meaningful, engaging interactions with handheld devices? We’ll discuss current and emerging technologies like near field communications, proximity, accelerometer, etc. and we'll propose design principles that create fun experiences and deeper connections with users. Mobile / Wireless
	1 2 3 4 5	What Makes A Good Mobile Application Great Jason Harris, Techcraver.com We all use mobile applications on our phones and are increasingly frustrated by them. Why do we put... READ MORE We all use mobile applications on our phones and are increasingly frustrated by them. Why do we put up with the frustion? This panel will expose attributes to fantastic mobile applications and the qualities that make them so. Mobile / Wireless
	1 2 3 4 5	Mobile Music: Beyond Ringtones John Orlando, LiveWire Mobile Ringtone revenues are flat or in decline, but new content types (RBT, Push tones) and new business m... READ MORE Ringtone revenues are flat or in decline, but new content types (RBT, Push tones) and new business models (bundled products) are emerging. What are the next opportunities in mobile music and how do we take advantage of them? Mobile / Wireless
	1 2 3 4 5	iPhone Development for Experienced Web Developers Joshua Siler, Babcock & Jenkins A technology case study of combining an online Web service API with a native iPhone application. Spe... READ MORE A technology case study of combining an online Web service API with a native iPhone application. Specifically for experienced Web developers, we’ll provide an introduction to Objective C and the iPhone platform, and cover technical details from the Web services API design to URL loading and parsing on the iPhone. Mobile / Wireless
	1 2 3 4 5	Mobile 2.0: The Next Frontier Chris Bernard, Microsoft Corp. The growing horsepower of next generation mobile devices and the increasing speed of mobile networks... READ MORE The growing horsepower of next generation mobile devices and the increasing speed of mobile networks allow us to do away with technologies such as WAP. Mobile devices can now easily view websites, as well as create and playback media as if on a desktop or laptop. Does this mean web applications don’t need special considerations? When you have an always-on connected device that is aware of it location and most and always with its user, a whole new paradigm of connected, social, and location based experiences emerge. With Rich mobile Internet Applications on the horizon, what are the possibilities and the potential considerations when designing and developing next generation mobile applications? Mobile / Wireless
	1 2 3 4 5	Making Old Media New: Adapting Traditional Media for Mobile in a Groovy Way Judy Gibbons, Mippin We've all wasted time scrolling through jumbled text trying to find the content we crave on-the-go. ... READ MORE We've all wasted time scrolling through jumbled text trying to find the content we crave on-the-go. When developing for mobile it's all about leveraging sleek design to create a pleasant user experience. This panel will reveal best approaches for designing content that looks good on tiny screens so that users remain engaged. Mobile / Wireless
	1 2 3 4 5	Guitar Hero: From Console to Mobile JJ Lechleiter, Hands-On Mobile Translating the Guitar Hero brand into a compelling mobile experience with no external controller re... READ MORE Translating the Guitar Hero brand into a compelling mobile experience with no external controller required rethinking the way mobile games are developed and delivered. Michael Temkin will discuss how Hands-On Mobile solved the issue of 3D, multi-channel audio, replayability, and authentic representation of the console game in a constrained environment. Mobile / Wireless
	1 2 3 4 5	The Future of Mobile John Keehler, The Richards Group Multimedia messaging, iphone applications, QR codes and bluecasting... what will the future of mobil... READ MORE Multimedia messaging, iphone applications, QR codes and bluecasting... what will the future of mobile look like? Mobile / Wireless
	1 2 3 4 5	The Mobile Web for Good: Hype or Reality? Katrin Verclas, MobileActive.org 80% of the world will access the web first through a mobile -- what does that mean for social good? ... READ MORE 80% of the world will access the web first through a mobile -- what does that mean for social good? Panelists will include app developers of mobile web solutions for health, environment, economic empowerment, and social justice. Do they make a difference? Explore cases and key issues in a fast-paced and interactive session. Mobile / Wireless
	1 2 3 4 5	Personalization: Balancing Online and Mobile Identities John Orlando, LiveWire Mobile Compare mobile personalization versus online personalization. What can be replicated? What has to be... READ MORE Compare mobile personalization versus online personalization. What can be replicated? What has to be different? Many attendees are web experts trying to move to mobile. Mobile / Wireless
	1 2 3 4 5	iPhone Development and How the Little Guy Can Compete Neal Colston, Paze Interactive The iPhone development program is changing to way we approach mobile devices. This panel will go ov... READ MORE The iPhone development program is changing to way we approach mobile devices. This panel will go over many of the challenges we have faced bringing our ideas to the iPhone and iPod touch. We will also share our successes, and what we have learned from the whole experience. Mobile / Wireless

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