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	1 2 3 4 5	Truly Social Search: The Evolution of Search Engines Yathish Sarathy , eBay, Inc. Sure, you can find gobs of information on the web about Einstein's equation E=MC2. But will that hel... READ MORE Sure, you can find gobs of information on the web about Einstein's equation E=MC2. But will that help you understand it? What if you could find someone to explain it to you? Today's social search offers a new level of contextual understanding. This panel explores its possibilities, promise, and challenges. Philosophical, Social
	1 2 3 4 5	A/B Testing: Design Friend or Foe? Corey Chandler , ebay 'A/B Testing' is the practice of directing web traffic to multiple alternative designs to determine ... READ MORE 'A/B Testing' is the practice of directing web traffic to multiple alternative designs to determine which is optimal. This method raises significant questions regarding the role of a designer and the need for a traditional design approach when deciding which design is 'best.' Are we being cut out of the equation? Design, Philosophical
	1 2 3 4 5	It's Not About Us: Creating Transparent Interfaces Peter Stahl , eBay Too many of us are in this business to make a name for ourselves. Our designs draw attention to us -... READ MORE Too many of us are in this business to make a name for ourselves. Our designs draw attention to us -- how clever or cool we are. But it's not about us. It's about content. Don't turn users off with overly cute or complex interfaces. Give them what they want! Design, Philosophical
	1 2 3 4 5	Letting Community Content Shine Through Preston Smalley , eBay, Inc. How do you design a site that lets users feel it is truly 'community owned and operated'? A site tha... READ MORE How do you design a site that lets users feel it is truly 'community owned and operated'? A site that supports business objectives centered around creating user-generated content, and differentiating it from company content? This panel will explore the issues surrounding a user-centric site, including voice, interaction, and visual design. Social, Technical
	1 2 3 4 5	Know Your Users: People Who Like AJAX, Also Like Beer Sarah Culberson , eBay Inspiring recommendations, placed at key points in the experience, make content consumers satisfied ... READ MORE Inspiring recommendations, placed at key points in the experience, make content consumers satisfied and successful, and keep business's booming. In this talk we will discuss a model for designing targeted recommendations into your pages and making content tradeoffs by going back to the user needs and business goals. Business, Philosophical
	1 2 3 4 5	Successfully Run and Analyze Participatory Design Sessions Greg Nudelman , eBay This presentation will provide attendees with practical guidance on how to successfully set up and r... READ MORE This presentation will provide attendees with practical guidance on how to successfully set up and run participatory design sessions, analyze data and present results effectively. Lab set up with a range of budgets, appropriate methodologies like PICTIVE, group and individual design sessions will be discussed. Design, Technical
	1 2 3 4 5	Realizing the Promise: Making Design Patterns Work Peter Stahl , eBay Congratulations: you've created a brilliant library of design patterns. Now what? How do you ensure ... READ MORE Congratulations: you've created a brilliant library of design patterns. Now what? How do you ensure that everyone understands their importance and usage -- and how they relate to policies, style guides, specifications, and components? This session explores concrete actions you can take to make design pattern usage a company best practice. Design, Technical
	1 2 3 4 5	Kick-Ass User Experiences: Just Add Content Ann Bishop , eBay Inc. What is content strategy? And how might content-centric thinking be used throughout the design proce... READ MORE What is content strategy? And how might content-centric thinking be used throughout the design process to generate ideas, concepts, and final designs? This session explores the ways design and content teams can work together to create user experiences that thrill, delight, and instill a powerful desire to return -- again and again. Content, Philosophical
	1 2 3 4 5	User-Generated Products: the Future of Commerce, Powered by You Jeff Beaver , Zazzle eBay was the start, but it’s a limiting model as it requires an already existing supply of goods. ... READ MORE eBay was the start, but it’s a limiting model as it requires an already existing supply of goods. The next generation of commerce will utilize on demand, made-to-order technologies to completely eliminate the economics of scarcity and empower a truly democratic marketplace where anyone can create and/or sell products with no upfront cost. Topics discussed will include the challenges and technologies in development to enable this vision. Next Gen, Philosophical

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   Zilch - I have no interest in this idea.

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   Amazing - This justifies my trip to SXSW.

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= Philosophical panel

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= Beginner level

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= Intermediate level

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= Advanced level

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