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Peter Stahl, eBay |
It's Not About Us: Creating Transparent Interfaces
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Too many of us are in this business to make a name for ourselves. Our designs draw attention to us -- how clever or cool we are. But it's not about us. It's about content. Don't turn users off with overly cute or complex interfaces. Give them what they want!
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Design
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P
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B
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Yathish Sarathy, eBay, Inc. |
Truly Social Search: The Evolution of Search Engines
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Sure, you can find gobs of information on the web about Einstein's equation E=MC2. But will that help you understand it? What if you could find someone to explain it to you? Today's social search offers a new level of contextual understanding. This panel explores its possibilities, promise, and challenges.
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Social
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P
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B
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Corey Chandler, ebay |
A/B Testing: Design Friend or Foe?
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'A/B Testing' is the practice of directing web traffic to multiple alternative designs to determine which is optimal. This method raises significant questions regarding the role of a designer and the need for a traditional design approach when deciding which design is 'best.' Are we being cut out of the equation?
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Design
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P
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B
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Sarah Culberson, eBay |
Know Your Users: People Who Like AJAX, Also Like Beer
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Inspiring recommendations, placed at key points in the experience, make content consumers satisfied and successful, and keep business's booming. In this talk we will discuss a model for designing targeted recommendations into your pages and making content tradeoffs by going back to the user needs and business goals.
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Business
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P
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B
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Peter Stahl, eBay |
Realizing the Promise: Making Design Patterns Work
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Congratulations: you've created a brilliant library of design patterns. Now what? How do you ensure that everyone understands their importance and usage -- and how they relate to policies, style guides, specifications, and components? This session explores concrete actions you can take to make design pattern usage a company best practice.
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Design
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T
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I
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Greg Nudelman, eBay |
Successfully Run and Analyze Participatory Design Sessions
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This presentation will provide attendees with practical guidance on how to successfully set up and run participatory design sessions, analyze data and present results effectively. Lab set up with a range of budgets, appropriate methodologies like PICTIVE, group and individual design sessions will be discussed.
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Design
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T
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B
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Jeff Beaver, Zazzle |
User-Generated Products: the Future of Commerce, Powered by You
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eBay was the start, but it’s a limiting model as it requires an already existing supply of goods. The next generation of commerce will utilize on demand, made-to-order technologies to completely eliminate the economics of scarcity and empower a truly democratic marketplace where anyone can create and/or sell products with no upfront cost. Topics discussed will include the challenges and technologies in development to enable this vision.
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Next Gen
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P
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B
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Preston Smalley, eBay, Inc. |
Letting Community Content Shine Through
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How do you design a site that lets users feel it is truly 'community owned and operated'? A site that supports business objectives centered around creating user-generated content, and differentiating it from company content? This panel will explore the issues surrounding a user-centric site, including voice, interaction, and visual design.
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Social
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T
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I
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Ann Bishop, eBay Inc. |
Kick-Ass User Experiences: Just Add Content
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What is content strategy? And how might content-centric thinking be used throughout the design process to generate ideas, concepts, and final designs? This session explores the ways design and content teams can work together to create user experiences that thrill, delight, and instill a powerful desire to return -- again and again.
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Content
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P
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I
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