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Sherrie Divierte,
GSW-W
Ever wonder if you ever accomplished anything during your day? Tasks and To-Dos bogging you down? ...
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Ever wonder if you ever accomplished anything during your day? Tasks and To-Dos bogging you down? There are literally thousands of digital tools available to assist with daily tasks, communications, and calendars – yet, at the end of the day, you still find yourself scribbling things down on tiny pieces of paper. In this session, we will hear from Organization, Productivity and Technology Wizards who will analyze some of the best tech solutions to conquer the infinitely old “To-Do” lists. In the end, not only will you save a few trees, you might also save yourself from drowning in sticky notes!
Work and Happiness Communications, productivity, task management
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Jeff Stauffer,
GSW Worldwide
Five years ago my doctor told me I have a tumor on my liver! I immediately refused to believe the ne...
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Five years ago my doctor told me I have a tumor on my liver! I immediately refused to believe the news and reached for my iPhone and started to search for about countless hours on what options I had in front of me. From that day forward, my life perspective changed, so much so that I decided to dedicate part of my life to health and wellness education. Join me and several of my close industry-leading health and wellness friends for a discussion on how iHealth is helping shape our lives. Learn how interactive is helping facilitate the conversations I'm having with my physicians, how healthcare and pharmaceutical companies are interacting with our docs and nurses, and how this conversation is providing better healthcare for all. This session will help you take control of your health and wellness and just may save your life or the life of someone you love!
Health / Future of Medicine iHealth, mhealth, SXSWHealth
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Damon Caiazza,
GSW Worldwide
Ever wonder how to organically grow an industry leading innovative team? In this session we'll discu...
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Ever wonder how to organically grow an industry leading innovative team? In this session we'll discuss how to take your company from banner ad production to industry leading innovation in less than a few years, even within a large organization. Our world has changed, everyone says they want to be 'on the cutting edge', but the reality is not everyone can do it. Learn and discuss the keys to building a healthy and diverse strategy, creative, and development team that actually drives change within your organization and creates new opportunities to grow your business.
Branding / Marketing / Advertising digital, Growth, innovation
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Jo Musisca,
GSW Worldwide
The Project Management Professional certification is a highly valuable tool for use in your digital ...
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The Project Management Professional certification is a highly valuable tool for use in your digital projects, and not just a way to add some extra letters to your email signature. As we know, order and process are of the utmost importance in agency life, where your project is moving along right on track one moment and horrifically derailed the next. The PMP program empowers project managers with the best tools of the trade to help lessen the impact of the daily hiccups that can plague your projects. Get some insights from those who live it every day in this discussion on how to use a PMP certification to the greatest advantage at your agency.
Work and Happiness process, productivity, project management
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Jennifer Town,
GSW Worldwide
Killjoys! Wet blankets! QA testers! Whatever you call them, nothing destroys the buzz of sweet digit...
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Killjoys! Wet blankets! QA testers! Whatever you call them, nothing destroys the buzz of sweet digital mojo like some stiff nagging about broken links. Besides, your code is tight, right? Think again, cowboy. In this panel, you’ll learn the pitfalls of doing your own QA, why QA should never-ever-ever be skipped (yes, even though you’re on a deadline), and some of the most common issues QA sees. We’ll also bring together developers, QA testers, and other stakeholders to discuss the nitty-gritty of occupying the same digital sandbox without getting sand in your WYSIWYG.
Design / Development development tools, quality assurance, quality control
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Susan McGowan,
GSW-W
Time to put down that axe, girlfriend. We know you fought hard to break into the digital lair--you'v...
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Time to put down that axe, girlfriend. We know you fought hard to break into the digital lair--you've studied and sparred, slain code (and egos), and battled your inner demons. You’ve done well. But now it’s time to share the spotlight and train some new potentials. Women in tech are often used to being the lone female on a team, and this conversation examines how this experience affects them, and how it can lead to (unintentionally) keeping other women out. Hear from women who have survived the Hellmouth and are ready to bring a new generation into the Slayer line.
Work and Happiness gender diversity, team culture, women in tech
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Leigh Householder,
GSW Worldwide
The most powerful trend impacting health and wellness around the world is the adoption of mobile dev...
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The most powerful trend impacting health and wellness around the world is the adoption of mobile devices and connectivity. From gaming and adherence to break-through diagnostic and self-tracking tools, mobile is destroying the boundaries between man and machine, and creating deep and lasting connections between patients, caregivers, and healthcare professionals.
mHealth is heavily technology- and device-centric: New sensors, gadgets, and apps track real-world behavior and amass terabytes of personal data. The first generation of these wellness tools has been interruptive and clunky, but mHealth is evolving into a natural extension of the way we naturally live and work. And as the interface becomes increasingly seamless, the potential for revolutionizing the diagnosis and treatment of disease is electrifying technologists, entrepreneurs, marketers, and the entire healthcare community.
In this panel, experts from the communications, technology, and the pharmaceutical world will discuss how the wireless computers in our pockets have dramatically transformed the way people and healthcare brands interact.
Emerging Technology / Mobile healthcare, mhealth, mobile adoption
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David Sonderman,
GSW Worldwide
The new tables stakes of creativity require a new language of ideas. No longer do our imaginative wa...
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The new tables stakes of creativity require a new language of ideas. No longer do our imaginative wares fit neat and tidy into an “ad” box, or a “spot” board, or a “site” map. How do you point to, compare and evaluate today’s viral, environmental, sharable, socialized ideas? This panel discussion will explore the ways agencies are successfully reviewing, debating, presenting, and evaluating their amorphous creations before they become approved and funded.
Branding / Marketing / Advertising campaigns, Creativity, ideas everywhere
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Patrick Myers,
GSW Worldwide
Caught a client chewing up your creative? Wandering off strategy? Just as most of the bad behaviors ...
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Caught a client chewing up your creative? Wandering off strategy? Just as most of the bad behaviors of our four-legged friends are actually caused by inadequate effort by their owners, the bad habits of creative clients are often caused by the way we interact with them. In this session, we will discuss ways to properly train a client for a healthy working relationship—as well as provide insights on how to teach an old client new tricks. Learn simple strategies that can help you get to better creative and experience fewer soiled briefs.
Work and Happiness difficult clients, obedience training, relationship building
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Leah McDougald,
GSW-W
The manner and rate at which people consume information is alarming. 58% of smartphone owners use t...
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The manner and rate at which people consume information is alarming. 58% of smartphone owners use the mobile web everyday. 90% of mobile content viewed by physicians is viewed on an apple device. 1:4 people with chronic conditions have sought patients like themselves online. 71% of Oncologists say mobile devices – including dosing calculators – help them reduce medical errors. Although none of these stats are surprising, how do we use this information in the pharma space and act from a marketing standpoint? In this session we will attempt to bridge the gap between the increasing user demand for information and how to most efficiently produce it in a tight-budgeted and highly-regulated industry like pharma.
Health / Future of Medicine healthcare, Interactive Media, mobile
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Andy Brown,
GSW Worldwide
Communication defines us: what we see, how we think and react, and subconsciously how we make decisi...
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Communication defines us: what we see, how we think and react, and subconsciously how we make decisions, sometimes when we don’t even realize it. How do we use these channels to our advantage without overloading everyone’s capacity to process and have belief in all things in front of us? We can get jammed with opinion, perception and non-subjective reactions. How can we get through the daily traffic jam of all these lanes of brand, advertising, email, socialized and mobilized communications? What is truly effective communication and how do we determine the right balance of technology, strategic insight and day-to-day engagement? In this session, we'll be answering these questions to brace you for the open road!
Other / Out There communication, overload, Technology
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Stephanie Perkins,
GSW Worldwide
Projects might be complex or simple, but the real catch is finding ways to collaborate with the diff...
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Projects might be complex or simple, but the real catch is finding ways to collaborate with the different personalities involved. Sometimes these challenges come in the form of an un-managed client, coworker or peer. Either way, with too many cooks in the kitchen, unwanted stress, frustration and hostility can quickly turn even the simplest of tasks into the perfect storm. Find out how to best align client needs, talent pools, and peer input so that the project can be delivered smoothly from conception to completion.
Work and Happiness client management, collaboration, project management
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Kathryn Bernish-Fisher,
GSW Worldwide
Finding “Work-Life-Device Balance” is a dynamic process changing with every device or digital in...
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Finding “Work-Life-Device Balance” is a dynamic process changing with every device or digital interaction we engage & adopt. Established wellness models have focused on balancing the social, occupational, spiritual, physical, intellectual, emotional & sexual dimensions of our lives. And that was before we averaged 7 devices per person in Our Digital Age.
Now there's a world of ideas & studies about why and how to nourish what makes us human and unique and creative, while we stretch ourselves exploring the ever-new frontiers of personal technologies. Together, we’ll mash up the latest wellness research, real tools we can use, and the wisdom of our crowds—all to help create our own maps to a life well lived across our personal & professional channels and circles and social networks.... This session will be inter(active) in real time: art supplies, knowledge-sharing and work/life survival stories offered up by four very different women, in a creative workout with game layers mixed in for competition and inspiration. And joy.
#DigWellness
Work and Happiness creative culture, interactive health, Women In Tech
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