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Yes
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Andrew Pergam,
The Washington Post
Sure, videos of Roomba-cats are ten times more popular than news clips online -- and we're not going...
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Sure, videos of Roomba-cats are ten times more popular than news clips online -- and we're not going to change those old habits. But we can explore what the future of online video journalism can look like.
Traditional broadcast news outlets are adapting to a world of on-demand video. Recently, newspaper websites started passing broadcaster sites for streaming video. These robust teams of journalists are taking home awards for remarkable work. That's what attracted me to take my traditional TV background and jump into a role leading the Washington Post's video unit.
In this session we'll highlight what news video connects with viewers, what can be done to improve the video viewing experience and involve the audience in developing a framework for what can work moving forward.
Journalism Future of news, newspapers, video journalism
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Yes
No
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Nicole Smith,
Dell
The trend of newsroom staffs shrinking while print outlets increase their online footprints remains ...
READ MORE
The trend of newsroom staffs shrinking while print outlets increase their online footprints remains strong. Where are all of those media professionals going and what are they doing with their traditional news skill set? Some are helping to feed aggregation machines and many others are filtering into the world of marketing. So what is a reader to do when more content is looking and feeling like journalism without important underpinnings of that field?
Journalism
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Yes
No
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Steve Myers,
Poynter Institute
Within hours of learning that Osama bin Laden had been killed in Pakistan, Twitter users realized th...
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Within hours of learning that Osama bin Laden had been killed in Pakistan, Twitter users realized that a man had unknowingly live-tweeted the raid. Sohaib Athar demonstrated what happens when ordinary people, by chance, find themselves in the middle of newsworthy events: They act like journalists, sharing information, asking questions, and working with others to figure out what happened. The speed with which his tweets traveled the world show how Twitter can turbocharge simple acts of citizen journalism by spreading them to new audiences. Steve Myers, managing editor of the Poynter Institute’s website, will describe how Athar’s tweets illustrate citizen journalism practices and how U.S. journalists learned of them so quickly. Athar, in his first trip to the U.S. since bin Laden’s killing, will describe what happened, what it was like to be in the middle of an international media scrum, and how the incident has affected his views of the media and changed his use of Twitter.
Journalism citizen journalism, influence, twitter
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Yes
No
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Laura Lorek,
SiliconHillsNews.com
Bits have replaced atoms.
The news industry is now a medium of personalized two-way communication in...
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Bits have replaced atoms.
The news industry is now a medium of personalized two-way communication in which information is no longer pushed at consumers.
"The medium is no longer the message- the bits are" according to Marshall McLuhan, author of Understanding Media.
That statement rings true today.
In this presentation, I'll provide tips on how to create content online and manage the digital flow of news. And how to transition from working for a traditional news outfit to running your own start-up online news site. I'll list 10 tools independent journalists need to create content online and 20 websites that can help with content curation and alternative storytelling. And a few technology trends to watch.
Journalism content creation, Entrepreneurship, journalism
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Yes
No
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Allie MacPherson,
Text 100
It’s no secret that PR professionals and journalists have a love/hate relationship. Recently thoug...
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It’s no secret that PR professionals and journalists have a love/hate relationship. Recently though, it has been heightened to the point where we are seeing what can only be described as mudslinging, and at times, full on attacking. But how far will the bad-mouthing go before reputations are seriously tarnished and ethics are breached? When a pitch by PR pro Katie was publicly displayed and destroyed, some cheered in favor of the journalist for setting an out-spoken publicist straight. Others were disgusted at his obvious smearing of an unwelcome pitch. In this panel, we will discuss the current state of this relationship and why it has escalated to the point of negative campaigning. We will also explore what implications, if any, it will have on the future of these industries.
Journalism journalism, media relations, public relations
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Yes
No
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Fred Lakin,
Performing Graphics Company
"Live Visual Blogging" adds live graphics to explain, annotate and illustrate the text of ...
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"Live Visual Blogging" adds live graphics to explain, annotate and illustrate the text of live blogging. Think of it as a visual activity stream to present live events. Think of it as realtime text-graphic journalism. But, please, *don't* think of it as video. Live visual blogging is not video; it is a text-graphic feed which accompanies, complements and illuminates a video feed (or some other re-presentation of a live event, like audio coverage, or even the event itself, face-to-face in the same location). For the last four years, graphic artists did live visual blogging on paper for the SXSW keynotes. This panel explores live visual blogging using computers, both for the web as well as on a big screen in front of an audience. If the audience can see the realtime annotation, is it a useful positive feedback loop, or a runaway process of chaos? Each panelist will demonstrate their own version of live visual blogging -- *live* in front of the audience.
Journalism communication, realtime, visual
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Yes
No
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Amy Schmitz Weiss,
San Diego State University
The journalism industry is in a transformation. The media ecosystem now includes a variety of nonpro...
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The journalism industry is in a transformation. The media ecosystem now includes a variety of nonprofit journalism organizations that are popping up in several communities around the United States. What do these nonprofit journalism organizations do to differentiate themselves from the rest? What do they do to innovate? What current technologies are they using to be ahead of the rest? What do they see as the future for journalism? This panel will provide some insight into the latest innovations nonprofit journalism organizations are implementing that are helping them thrive in their communities.
Journalism innovation, journalism, Technology
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Yes
No
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Higinio Maycotte,
Umbel Corp
How well do you know your audience? Whether it manifests as a rating or a circulation number with de...
READ MORE
How well do you know your audience? Whether it manifests as a rating or a circulation number with demographics, audience data is the currency of publishing and media. In the world of online publishing, it’s now possible to know vast amounts of real-time details about audiences. But who is really benefiting from all this information? And who “owns” it? Rather than raking in record ad sales and profits as one might suppose, online publishers are giving away more and more control of their ad inventory, their audiences, and their profits to online ad networks that aggregate audience data and ad inventory from the top down. This panel will discuss audience data from the publisher’s perspective. What tools can publishers use to better monetize and serve their audiences? What responsibilities do publishers and media companies have with regard to the individual rights of their audience members?
Journalism analytics, community, Publishing
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Yes
No
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Kathy Gill,
University of Washington
The political adage, never get into a fight with someone who buys ink by the barrel, rested on the t...
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The political adage, never get into a fight with someone who buys ink by the barrel, rested on the tremendous capital costs involved in running a newspaper. Those costs have been swept away by a cheap digital media tsunami that has unleashed millions of voices. Media conglomerates are shuttering newspapers, buying digital upstarts like the Huffington Post and TechCrunch, and launching vertical hyperlocals like Patch. The nature of the power law means that A-list sites get a disproportionate share of eyeballs. As Clay Shirky wrote in 2003, "the greater the diversity, the more extreme the inequality." So much for millions of voices. Let's talk about the impact of media consolidation on public interest (political) journalism and civic life and explore our role as disrupters of the status quo. Examples include crowd-sourced visualization of media consolidation and digital media literacy modules, modules that need you for maximum impact.
Journalism journalism, media consolidation, Politics
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Yes
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Joy Mayer,
Missouri School of Journalism
Who's the journalism for?
If news organizations — from the largest legacy to the newest startup ...
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Who's the journalism for?
If news organizations — from the largest legacy to the newest startup — want to succeed, they need to keep their focus squarely on the users. Who are they? What do they value in us? How do they want to interact with us? How can we invite them into our processes and products? How can we be more accessible to more kinds of users?
The challenge is that journalists are creatures of habit, and making these questions part of our daily routines is hard.
Let's talk about disrupting routines with focused discussion strategies that will help you inject the all-important audience into a more traditional culture.
Journalism audience engagement, community, journalism
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Yes
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Sheigh Crabtree,
Perfect Market
The Survivalist Newsroom: How Far Will You Go to Get Readers?
In today’s frenetic media world, i...
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The Survivalist Newsroom: How Far Will You Go to Get Readers?
In today’s frenetic media world, it’s never been more difficult for media companies to attract readers. They’ve used sophisticated search technologies, content seeding, social media, promotions, and splashy homepages to try to lure the most eyeballs possible to their sites. But how far would you go to get readers? In this session, hear from one newspaper that decided to sell Android tablets with its content pre-loaded at a massive discount, juts to get readers in the door. Hear how they also used games, giveaways, and sophisticated data-mining content management techniques to successfully increase readership.
Journalism audience development, journalism, social media
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Yes
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Lauren Orsini,
Daily Dot
Whether you're a fan of something or not, you may have noticed two primary types of news stories abo...
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Whether you're a fan of something or not, you may have noticed two primary types of news stories about fans: "Look at this oddity!" or "Why this community is somehow bad." Surely there's more to subcultures than these narratives, right?
This panel will explore why these are the stories we usually here, and why fan culture is worth exploring more deeply. Fandom is, in a many ways, an illogical devotion, but also one of the most important aspects of all our lives and interests. We'll take a look inside fandom communities and examine the multitude of storylines available. How can journalists responsibly cover fan communities with integrity and seriousness? Are subcultures inherently resistant to outside scrutiny, and what happens as the communities grow and become more mainstream and accepted?
Journalism fandom, reporting, subculture
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Yes
No
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Robert Quigley,
University of Texas at Austin
College students grew up using social media, so surely journalism students are naturals when it come...
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College students grew up using social media, so surely journalism students are naturals when it comes to using the tools, right? Wrong. Most do not have Twitter accounts, think Facebook is for party pics only, and are reluctant to open their personal, social life to the public. The challenge for educators is showing the value of social media in a journalism context, and getting the students to let the public get a peek at something that previously was their private domain. This applies to not just journalism students, but anyone who has to "grow up" a little when it comes to their social media presence. Many fields require using social media as part of their business. The leaders of the core conversation not only helped students figure this all out, but were at the forefront of the social media news revolution in their professional lives. Robert Quigley was the social media editor for the Austin American-Statesman and is now a multimedia journalism professor at the University of Texas. Joining him will be Jen Lee Reeves, who teaches at the University of Missouri and is the interactive director for KOMU.com.
Journalism education, journalism, new media
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Yes
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Jocelyn Nubel,
Slate
In the age of shortened attention spans and journalism that exists in 140 characters or less, how do...
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In the age of shortened attention spans and journalism that exists in 140 characters or less, how does long-form journalism not only compete but prevail in the digital space? Slate editor David Plotz, creator of Slate’s noted fresca program, will showcase some of the latest and most engaging interactive features that are redefining long-form journalism on the web. Evan Ratliff, contributing editor at Wired and founder and editor of The Atavist, will present the newest opportunities for interactivity within long-form in-app. This isn’t your grandmother’s long-form -- the innovations showcased in this presentation move us to the next phase of the medium, helping to transform long-form journalism pieces into traffic success stories, and a boon for advertisers.
Journalism digital publishing, future of journalism, long-form
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Yes
No
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Jason Putorti,
Votizen
Over the last 5 years, we've seen massive changes in how elections are won and lost in America, how ...
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Over the last 5 years, we've seen massive changes in how elections are won and lost in America, how political leaders are disrupting the mainstream media, and how ordinary citizens are becoming the Walter Cronkite's of their constituencies through social media.
David Binetti, co-founder of Votizen and USA.gov, and Jason Putorti, co-founder of Votizen, will show you how to go from someone with an idea, to someone leading a movement, all through social media. We will examine case studies from how campaigns using these new tools are outclassing traditional approaches, despite being outspent 20:1; to how people became influential through social media, and used it for political gain.
Journalism bloggers, elections, Politics
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Yes
No
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Jake Shapiro,
PRX
At a moment of mass media disruption, public radio is kicking ass. Its broadcast audience is growing...
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At a moment of mass media disruption, public radio is kicking ass. Its broadcast audience is growing while others shrink; it rules the podcast charts on iTunes and pushes out awesome mobile apps for shows like This American Life and stations like KCRW; it's weathering the fiscal fight with a diversified business model that includes millions of people voluntarily contributing. Far from a fumbling incumbent, public radio is solving the innovator's dilemma with its own disruptive ventures and essential services on the local and national level.
Whether federal funding stays in the mix or not, public radio is here to stay and may just have the answers to everything from collapsing local news to the polarized national discourse.
Jake Shapiro, CEO of the award-winning Public Radio Exchange (PRX), will help you hack the public broadcasting matrix and extract the key lessons for all new media.
"This talk is brought to you in part by listeners like you, and the John D. and Catherine T. MacArthur Foundation, the Knight Foundation, the Ford Foundation, and the Corporation for Public Broadcasting..."
Journalism npr, prx, public radio
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Leslie Van Every,
CBS Interactive
Writing is never going to die. Crafting thoughts into clear and useful communication is always going...
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Writing is never going to die. Crafting thoughts into clear and useful communication is always going to be important online. But aspiring writers these days would be smart to enhance their skill set to include online video production. As online journalism evolves into video, writers have a new career opportunity: translating their journalism skills into strong online video production.
This panel will feature some of the best online video producers out there who can share their insights in this nascent field and discuss how to make the jump from writer to video producer. What's worked? What hasn't? What skills are needed most? How many people should be on a video production team? What types of online video work best, and how and where do people see them? How can good online video support media sites and tell a different yet unique perspective.
Journalism journalism, new career paths, video
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Yes
No
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Rachel Petersen,
Nectar Communications
3-2-1 Publish: Fine-tuning Your CMS, Digital Staff & Social Feedback Loops for D-Day: You can’...
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3-2-1 Publish: Fine-tuning Your CMS, Digital Staff & Social Feedback Loops for D-Day: You can’t predict an earthquake, flood, or tornado, or revolution, but you can plan for major news events – like the World Series, a royal wedding, or an upcoming presidential election. How can real-time news organizations prep their reporters, technology infrastructure, and social feedback loops for a big news event? In today’s real-time, instant-feedback news cycle, what do readers expect in event coverage? News organizations will find out how to apply new data-mining techniques and content management algorithms to “predict” what readers will want to read about, so you can cover the “big events” in a way that will drive optimum traffic and ad revenues.
Journalism journalism, Publishing, social media
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Yes
No
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Robert Bole,
US Broadcasting Board of Governors
The world is a complex place with news content coming at journalists 365/360. This session will dis...
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The world is a complex place with news content coming at journalists 365/360. This session will discuss the best ways that news organizations to create "shadow bureaus" - by using social media analysis, citizen journalists and other assets - to help identify and write about the stories NOT being told. Using a smart mixture of technology & human intelligence shadow bureaus can extend the capacity of newsrooms in these budget-shrinking times.
Journalism news content, news gathering, social media
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Yes
No
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Roy Clark,
The Poynter Institute
What can writers learn from the powerful messages in music and pop culture? With help from a backup ...
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What can writers learn from the powerful messages in music and pop culture? With help from a backup band, Roy Peter Clark will explore this question.
In the world of instant messaging and social networks, short writing is king. What we don't think about enough is that short writing been king -- and queen -- for quite a while. Little Richard is often called the king -- and queen -- of rock and roll music. The lyrics of his classic songs: Keep a Knockin', Long Tall Sally, Tutti Fruitti have the kind of tight writing and efficient use of language that we find in a great blog post or tweet, communication in which not a syllable can be wasted. Rough drafts of some of the most famous popular songs of the 20th century have been written on post cards, wedding invitations, envelopes, and boarding passes.
Roy Peter Clark has taught writing at the Poynter Institute since 1979 and is the author of popular and influential books on the craft, including Writing Tools, The Glamour of Grammar, and Help! for Writers, due out this fall. He is at work on a fourth book titled: How to Write Short: The Exquisite Word Craft from Proverbs to Twitter. He is also a veteran Rock and Roll musician and often uses music to teach the tone, rhythms, and sounds of short prose.
Journalism branding and marketing, Creativity, Writing Techniques
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Yes
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Janet Kornblum,
The Daily Dot
Back in the not-so-olden days when a reader wanted to complain to a reporter about her story, he wro...
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Back in the not-so-olden days when a reader wanted to complain to a reporter about her story, he wrote a letter to the editor or marched into her office, slammed down a paper and yelled. It worked. But how many voices went unheard because it took too much effort? Reporters kept government in check and these citizens kept reporters in check – in theory. But their influence was limited. These days, when a reader wants to complain, she sends an email, tweets, blogs or takes to social networks. Journalists are kept in check all the time, thanks to wisdom of the crowds. But do crowds really know better? And do they work better? Sure they can uncover wrongdoing, collectively calling out a repressive regime. But can crowds take the place of a lone reporter sitting through a boring city council meeting to discover council members have given raises to themselves? Is the level of journalism higher? When so many voices sound off at once, are the important ones heard? Should they be heard? What have we gained and what have we lost in this transition? We explore this with a panel of esteemed journalists at every level.
Journalism Democracy, journalism, reporting
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Yes
No
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Juan Garcia,
The University of Texas at Austin
What if you could witness the signing of the Declaration of Independence - in Independence Hall? Or ...
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What if you could witness the signing of the Declaration of Independence - in Independence Hall? Or stand on the shores of Kitty Hawk and watch the Wright Brothers fly by – for the first time in history? Imagine having the ability to save powerful moments as they happen - where they happen - and then leave them behind for future generations. In March 2011, CNN and Gowalla teamed up to launch a location highlight feature to CNN’s iReport app. Using this feature, citizen journalists now have the ability to tie stories to a specific geographic location. One year later, we’ll hear directly from Gowalla and CNN how location based citizen journalism will launch a new genre of transmedia storytelling by merging news, emotion and history.
Journalism citizen journalism, location, news
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Yes
No
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Kate McKean,
Howard Morhaim Literary Agency, Inc.
You write everyday: tweets, updates, +1s, blog posts, and tumblrs. And you've been told a hundred ti...
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You write everyday: tweets, updates, +1s, blog posts, and tumblrs. And you've been told a hundred times you should write a book based on your online adventures. But should you? Can you? And if you do, will anyone buy it?
Journalism blogs, Books, writing
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Yes
No
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Keith Plocek,
LA Weekly
Placing the letters "NSFW" on an article is supposed to tell people to keep away unless th...
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Placing the letters "NSFW" on an article is supposed to tell people to keep away unless they're browsing from home, but seasoned web producers know those four letters usually bring in more readers than they'll ever turn away. Nudity for the sake of nudity is something else entirely (hint: it's porn), but burlesque shows, adult conventions, nudist colonies, performance art and the porn industry are all valid subjects of journalistic inquiry -- there just happen to be lots of naked people there too. This talk will explore the unique issues facing bloggers and photographers who cover NSFW events.
Journalism journalism, NSFW, Nudity
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Yes
No
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Millicent Cooley,
The Economist online
The Economist is one of the most successful print news organizations in the world, still growing its...
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The Economist is one of the most successful print news organizations in the world, still growing its global print market. Yet like other print news publishers today, is challenged to find new ways to understand the audience and to innovate in how we work and present news.
For many years The Well Red Quiz appeared in The Economist print issue and was duplicated on the web site. A list of questions appeared on one page with answers on another. In 2011 The Economist worked with Evil Genius to replace this with an interactive quiz on The Economist web site and on Facebook, that tests players' knowledge and visual recognition of famous figures in the news. Players accumulate points and compete to beat each others' scores.
The Director of CX at The Economist online and the Evil Genius founder will talk about their collaboration on the game, from concept through the evolution of details, launch and game play, and then discuss the implications for future product development at The Economist.
Journalism gaming, journalism, user-centered design
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No
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Dee Kapila,
KUT AUSTIN
Public Media, or at least the public media funding model, has been cited as the future of the journa...
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Public Media, or at least the public media funding model, has been cited as the future of the journalism industry. As Public Media continues to face funding challenges, there is an ongoing face-off between digital natives working towards innovation and baby boomers working to stay buoyant during uncertain times. The two groups seem to constantly disagree about what public media should be doing at this moment in time. Are the decisions made by the older generation too safe? Conversely, where are baby boomers' decisions risky but misguided? Legacy staff need to regard their younger colleagues as valuable resources necessary for the survival and success of public media moving forward. What themes of conflict are emerging between the two generations across organizations? This panel identifies the top 10 key challenges contributing to the stagnancy of public media and explores what actions we would take to ensure public media's future if we were in charge.
Journalism innovation, journalism, public media
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Yes
No
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Mike Orren,
Just Be Amazing
Over the last decade, so called "Hyperlocal" websites, apps and services have been "t...
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Over the last decade, so called "Hyperlocal" websites, apps and services have been "the next big thing." Now quick: Name one super-successful company in that space. Now name ten in the graveyard.
This isn't to say that we don't believe in the power of digital to bring more and better news and commerce to neighborhoods. We'll gather some of the best minds in (and outside) of the industry -- those who have gotten closer than most -- and have a nothing's sacred discussion of how a megacorp or a network of plucky locals can actually build the Next Big Thing.
** Note: We will be adding panelists over the next week. They will be a v-o-w-e-l diverse group from megacorps to rural bloggers.
Journalism hyperlocal, local, news
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Matt Thompson,
NPR
The scientific method revolutionized the world of truth-seeking. Yet journalism - which, like scienc...
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The scientific method revolutionized the world of truth-seeking. Yet journalism - which, like science, seeks truth - is far less rigorous. We’ll walk through why this gap has led to record levels of distrust in journalism, and why journalism that’s replicable, trackable, and reviewable can help to restore that trust.
To be clear, journalism isn't science. It's got tight deadlines and other limits on its ability to gather evidence, no peer review, and often, very little that resembles methodology. But online tools and new reporting techniques are enabling journalists to be much more scientific in their methods.
From the rise of database journalism, which adds empirical rigor to narrative journalism’s fog of anecdotes, to the emergence of accountability projects that permit tracking and peer review over time, we’ll outline a system of news that can help us better discern the truth amid a rising onslaught of information. We’ll focus our session on identifying solutions and painting a vivid and inspiring picture of what journalism can become.
Journalism data journalism, science, Truth
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Stephen Buckley,
The Poynter Institute
We are the in the midst of a digital revolution, and yet journalistic storytelling remains trapped i...
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We are the in the midst of a digital revolution, and yet journalistic storytelling remains trapped in the Stone Age. We have all sorts of digital tools at our disposal -- video, audio, social media, interactive graphics, etc. -- and still our stories are boring, dominated by inverted-pyramid stories and 60-word leads.
What can you do about it?
Our panel is designed to help you think in new ways about storytelling forms.
Instead of sending users to a separate link for a video, why not embed video into the story at strategic points?
Instead of writing long articles analyzing the accuracy of a politician's statements, why not invent a meter that allows the audience to quickly see that for themselves?
We'll offer real-life examples of how journalists are harnessing digital technology to serve storytelling in ways that elucidate complex issues and and delight audiences, that improve communities and serve democracy. And we'll ask the audience to think about how they can tell stories differently.
This panel is for geeks who care about storytelling, and it's for storytellers who care about digital tools. And it's for anyone who cares about the future of journalism.
Journalism digital technology, journalism, storytelling
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Steven Snyder,
TIME
If everyone’s an aggregator, who does the original reporting? This panel will explore the ways to ...
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If everyone’s an aggregator, who does the original reporting? This panel will explore the ways to which aggregation has reshaped information flow, from Facebook feeds to Twitter streams to the content generation of major news organizations. In the world of journalism, aggregation has afforded writers a wealth of new opportunities to share their work and discuss the news of the day with a wider audience, but it has also led editors to rethink both the staffing needs and the priorities of the newsroom. Featuring speakers from both new and traditional media, this panel discussion will consider how aggregation has altered the basic strategies of information gathering: Where should one go for breaking news? Are media resources better spent on analysis and interpretation? Are publications aggregating each other into extinction? Or is aggregation now a service expected by every web reader, who is looking to consume more content more quickly than ever before?
Journalism aggregation, news gathering, online journalism
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